More reasons to be thankful: Turkeys priced as low as 54 cents per pound
GRAND RAPIDS, Mich., 2014-11-12— /EPR Retail News/ — Meijer is once again announcing aggressive pricing on turkeys that are expected to lead the Midwest in low-price Thanksgiving turkeys.
“A Thanksgiving meal isn’t complete without the turkey, and with these great prices, Meijer wants to ensure that our customers can provide their families with the best holiday experience,” said Jerry Suter, vice president of fresh merchandising. “Not only is Meijer able to deliver a delicious meal to our customers, but we’re able to do so at a tremendous value.”
When a Meijer customer spends $20, their purchase of any fresh or frozen turkey – regardless of brand or size – will be 50 percent off. The discount on frozen turkeys is going on now through Thanksgiving Day, while the discount on fresh turkeys will begin Nov. 16 and run through Thanksgiving Day.
That means Meijer brand frozen turkeys will be priced at 54 cents per pound, and Meijer brand fresh turkeys will cost 98 cents per pound.
Meijer is just as committed to variety – offering more than a dozen varieties of the holiday bird in varying sizes, ensuring there is something for everyone. Last year, the Grand Rapids, Mich.-based retailer sold 700,000 turkeys.
“But the savings don’t stop there,” Suter said. “We have all the staples to help our customers make a memorable – and affordable – Thanksgiving meal to share with family and friends.”
Meijer is once again preparing for high sales of premade Thanksgiving dinners for those who want the traditional holiday meal without the time spent in the kitchen. Customer demand for premade meals at Thanksgiving is a trend that has been growing for the last several years for individuals looking for convenience or as a great gifting solution by companies, clubs and organizations.
A deluxe turkey dinner costs $49.99 and includes a 10-12 pound prebaked turkey, home-style stuffing, roasted turkey gravy, cranberry walnut relish, mashed potatoes and green bean casserole. A deluxe ham dinner costs $49.99 and includes a 7-9 pound spiral ham, green bean casserole, mashed potatoes, roasted turkey gravy and cranberry salad. Both deluxe dinners can feed between 8-10 people.
While Meijer will work to accommodate any customer request, deli team members encourage customers to place orders for those premade dinners 24 hours in advance to ensure availability.
About Meijer
Meijer is a Grand Rapids, Mich.-based retailer that operates 213 supercenters and grocery stores throughout Michigan, Ohio, Indiana, Illinois and Kentucky. As the inventor of the “one-stop shopping” concept, Meijer stores have evolved through the years to include expanded fresh produce and meat departments, as well as pharmacies, comprehensive apparel departments, garden centers and electronic offerings. For more information on Meijer, please visit www.meijer.com. Follow Meijer on Twitter @twitter.com/meijer and @twitter.com/meijerPR or become a fan at www.facebook.com/meijer.
Contact: Christina Fecher, 616-735-7968, christina.fecher@meijer.com
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