LONDON, 2016-Apr-04 — /EPR Retail News/ — SSP, a leading operator of food and beverage brands in travel locations worldwide, treated visitors to Hamad International Airport to a range of Italian culinary delights as part of Qatar International Food Festival which ran from 21 to 28 March.
As well as creating a new menu for Soprafino exclusively for the duration of QIFF, celebrity chef Massimo Capra held a meet and greet session where he spent time talking with customers and sharing some of his insights into classic Italian cooking. He also demonstrated his prowess in the kitchen during live cooking shows.
Speaking at the event, Massimo Capra said; “I have enjoyed a great partnership with SSP over many years. They are the experts in operating food travel outlets in airports globally, and when they approached me with the opportunity to open a world class restaurant in such a high profile airport as Doha in conjunction with QDF I just couldn’t say no. Soprafino is really a combination of delightful Italian ambience and delicious food, and it is perfectly positioned to a provide a great travel experience for our guests.”
Commenting on the success of the event, Nick Inkster, Chief Executive Officer of SSP WEMEAP said; “The QIFF highlighted the unique offer that we have at Soprafino. By combining our background as food travel experts with Qatar Duty Free’s expertise in airport retail excellence, we have created an event that was both enjoyable and informative for our customers. Soprafino taps into the current trend for Italian cuisine in the Middle East, and the combination of signature dishes from Chef Capra, authentic Italian ambience and enthusiastic staff means that this really is the ideal casual dining experience for passengers at Doha.”
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