RUSSIA: Lenta debuts in Kostroma with its first hypermarket

With this opening, Lenta expands its network in the Central region to 22 hypermarkets in 15 cities

St. Petersburg, Russia, 2016-Dec-01 — /EPR Retail News/ — Lenta, (LSE, MOEX: LNTA) one of the largest retail chains in Russia, is pleased to announce the opening of its first hypermarket in Kostroma.

The new store is a Lenta compact format hypermarket located at 11 Davydovskiy micro district, Kostroma. The store has a total area of 8,165 sq.m with 4,781 sq.m of selling space and is open from 8.00 am till 11.00 pm, seven days a week. A broad product assortment of 17,000 SKUs has been selected specifically for residents of Kostroma and includes Lenta’s private labels and federal product ranges alongside local produce. The store has 450 parking spaces and 26 cash registers. The property is owned by Lenta.The opening in Kostroma is Lenta’s thirtieth hypermarket opening in 2016 and brings the total number of Lenta stores to 169 hypermarkets in 76 cities across Russia and 43 supermarkets in Moscow and St. Petersburg.

About Lenta
Lenta is the largest hypermarket chain in Russia (in terms of selling space) and the country’s fifth largest retail chain (in terms of 2015 sales). The Company was founded in 1993 in St. Petersburg. Lenta operates 169 hypermarkets in 76 cities across Russia and 43 supermarkets in Moscow and St. Petersburg, with a total of approximately 1,043,894 sq.m of selling space. The average Lenta hypermarket store has selling space of approximately 5,900 sq.m. The average Lenta supermarket store has selling space of approximately 1,000 sq.m. The Company operates seven owned distribution centres.

The Company’s price-led hypermarket formats are differentiated in terms of their promotion and pricing strategies as well as their local product assortment. The Company employed approximately 34,134 people as of 30 June 20161.

The Company’s management team combines a mix of local knowledge and international expertise coupled with extensive operational experience in Russia. Lenta’s largest shareholders include TPG Capital and the European Bank for Reconstruction and Development, both of which are committed to maintaining high standards of corporate governance. Lenta is listed on the London Stock Exchange and on the Moscow Exchange and trades under the ticker: ‘LNTA’.

A brief video summary on Lenta’s business and its Big Data initiative can be seen here.

For further information please visit www.lentainvestor.com, or contact:

Lenta
Anna Meleshina,
Public Relations & Government Affairs Director
Tel: +7 812 363 28 53
E-mail: anna.meleshina@lenta.com

Anastasia Kuznetsova,
Corporate Communications Manager
Тel:+7 (812) 336 39 97
E-mail: a.kuznetsova@lenta.com

Citigate
International Media:
David Westover
Тel: +44 207 282 2886
E-mail: lentateam@citigatedr.co.uk

FTI Consulting
Russian Media:
Anton Karpov & Victoria Afonina
Тel:+7 495 795 06 23
E-mail: lenta@FTIconsulting.com

Source: Lenta

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