JCPenney announces collaboration with Lifetime Emmy-nominated® show Project Runway; launches exclusive fashion brand

JCPenney announces collaboration with Lifetime Emmy-nominated® show Project Runway; launches exclusive fashion brand   Brand Will Feature Limited Edition Designs from Season Winners and Challenge Episodes PLANO, Texas, 2017-Aug-02 — /EPR Retail News/ — JCPenney [NYSE: JCP] is giving shoppers a front row seat to its fall fashion lineup with the launch of the first-ever […]

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JCPenney expands its City Streets® private brand with casual sportswear and fashion accessories just in time for back-to-school

JCPenney expands its City Streets® private brand with casual sportswear and fashion accessories just in time for back-to-school   Company Transforms City Streets® to Fast Fashion Brand Available at Extreme Value Prices JCPenney.com Products Now Ship Free to any JCPenney Store with No Minimum Threshold PLANO, Texas, 2017-Jul-21 — /EPR Retail News/ — JCPenney [NYSE: JCP] […]

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JCPenney opens toy shops in all of its brick-and-mortar locations

JCPenney opens toy shops in all of its brick-and-mortar locations   Toy assortment at JCPenney.com will continue to multiply in preparation for holiday season PLANO, Texas, 2017-Jul-15 — /EPR Retail News/ — As JCPenney [NYSE: JCP] continues to explore new merchandise categories and differentiate its business, the retailer is opening toy shops in all of […]

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JCPenney debuts Libby Edelman® lifestyle brand for time-strapped women

JCPenney debuts Libby Edelman® lifestyle brand for time-strapped women   Legendary Footwear Designer Brings Exclusive Collection of Shoes, Handbags, Apparel and Accessories to 500 JCPenney Stores PLANO, Texas, 2017-Jun-13 — /EPR Retail News/ — JCPenney [NYSE: JCP] is stepping up its fashion game with the debut of Libby Edelman®, a lifestyle brand featuring irresistible fashion […]

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JCPenney launches dorm shops in stores and online

JCPenney launches dorm shops in stores and online   Many stores are located within 5 miles of most major colleges, offering convenient in-store pick up of dorm furnishings, including new compact refrigerators and laptops PLANO, Texas, 2017-Jun-07 — /EPR Retail News/ — The high school class of 2017 is off to college this fall and […]

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JCPenney and NIKE partner to create Nike brand shops in over 600 JCPenney stores

JCPenney and NIKE partner to create Nike brand shops in over 600 JCPenney stores   PLANO, Texas, 2017-Jan-19 — /EPR Retail News/ — From athletes to fashion enthusiasts, activewear continues to score big with shoppers, which is why JCPenney [NYSE: JCP] and NIKE, Inc. (NYSE: NKE) have teamed up to create inspiring Nike brand shop environments […]

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The Home Store at JCPenney to debut wider range of home products for the millennial shopper

The Home Store at JCPenney to debut wider range of home products for the millennial shopper   PLANO, Texas, 2016-Oct-27 — /EPR Retail News/ — There is no place like home for the millennial, which is why JCPenney [NYSE: JCP] has announced today (Oct. 25, 2016)  an updated assortment of fashion bedding, window coverings and soft […]

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JCPenney launches premium collection of cookware, cutlery and small kitchen electrics from Cooks Signature

PLANO, Texas, 2016-Sep-22 — /EPR Retail News/ — JCPenney [NYSE: JCP] is turning up the heat in the kitchen with an elevated assortment of cookware, cutlery and small kitchen electrics from Cooks Signature, which offers everyday home chefs premium, high-quality kitchen products at a great value. The collection launches with durable cookware sets and frying […]

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40 Looks of Liz Claiborne to mark the 40th anniversary of the brand exclusively at JCPenney

40 Looks of Liz Claiborne to mark the 40th anniversary of the brand exclusively at JCPenney   PLANO, Texas, 2016-Sep-13 — /EPR Retail News/ — JCPenney [NYSE: JCP] is celebrating 40 years of the Liz Claiborne brand with “40 Looks of Liz Claiborne,” a fall collection of timeless fashion that pays homage to the legacy of […]

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JCPenney launches exclusive capsule collection for full-figured women by Project Runway® winner, Ashley Nell Tipton

JCPenney launches exclusive capsule collection for full-figured women by Project Runway® winner, Ashley Nell Tipton   PLANO, Texas, 2016-Sep-02 — /EPR Retail News/ — For plus-size women who love fashion forward looks, JCPenney [NYSE: JCP] is debuting its first exclusive capsule collection by fashion designer and Project Runway® winner, Ashley Nell Tipton, starting Sept. 9. An […]

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