Chipotle launches “As Real as It Gets” advertising campaign highlighting its commitment to using only real ingredients

Chipotle launches “As Real as It Gets” advertising campaign highlighting its commitment to using only real ingredients   “As Real as It Gets” Campaign to Use National Television to Convey Brand’s Commitment to Using Only Real Ingredients in Their Food DENVER, 2017-Apr-12 — /EPR Retail News/ — Chipotle Mexican Grill (NYSE: CMG) announced today (Apr. 10, […]

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Chipotle launches “Spot the Imposter” game in celebration of becoming the only restaurant brand without additives and preservatives in its food

Chipotle launches “Spot the Imposter” game in celebration of becoming the only restaurant brand without additives and preservatives in its food   Players search for “imposter” ingredients hidden among the company’s 51 real ingredients DENVER, 2017-Apr-04 — /EPR Retail News/ — Chipotle Mexican Grill (NYSE: CMG) today (Apr. 3, 2017) launched “Spot the Imposter,” an online […]

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Chipotle becomes the only national restaurant brand to eliminate unnecessary additives and preservatives in its food

Multi-Year Quest to Develop Better Tasting, Preservative-Free Tortilla Complete; Company’s Food Now Includes Only 51 Real, Delicious Ingredients DENVER, 2017-Mar-30 — /EPR Retail News/ — Chipotle Mexican Grill (NYSE: CMG) announced that it has become the only national restaurant brand with no added colors, flavors or preservatives in any of the ingredients it uses to […]

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Chipotle and Discovery Education Launch Television Series about Good Food Choices on iTunes

Chipotle and Discovery Education Launch Television Series about Good Food Choices on iTunes   Available exclusively on iTunes and in partnership with Discovery Education, the original series highlights ways for parents and kids to make good food choices DENVER, 2017-Mar-27 — /EPR Retail News/ — Chipotle Mexican Grill (NYSE: CMG) today (Mar. 22, 2017) released “RAD Lands,” […]

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Chipotle Mexican Grill rolls out “Smarter Pickup Times” technology for better digital ordering

“Smarter Pickup Times” Rolled Out Across the U.S.; Reduces Wait Times and Allows for Greater Digital Order Volume DENVER, 2017-Feb-22 — /EPR Retail News/ — Chipotle Mexican Grill (NYSE: CMG) has completed the rollout of its “Smarter Pickup Times” technology to all its restaurants that offer digital ordering. The advanced technology allows customers who order […]

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Chipotle Mexican Grill expands its Chipotle Reading Rewards program

Chipotle motivates young readers with reading rewards, incentivizing book smarts with delicious food DENVER, 2017-Feb-09 — /EPR Retail News/ — Chipotle Mexican Grill (NYSE: CMG) announced today  (Feb. 8, 2017) the expansion of the Chipotle Reading Rewards program, which rewards young readers with free Chipotle kid’s meals for reaching their reading goals. “We understand the importance […]

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Chipotle launches ‘Cado Crusher’ online game where players get a chance to win free chips and guac

DENVER, 2017-Jan-25 — /EPR Retail News/ — Chipotle Mexican Grill (NYSE: CMG) in partnership with Avocados From Mexico announced today (Jan. 24, 2017) a new online game called ‘Cado Crusher, where users have three rounds to smash and combine ingredients to make their own version of Chipotle’s delicious guacamole. Players are rewarded with a mobile […]

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Chipotle Mexican Grill announces Venables Bell & Partners and MullenLowe Mediahub as its Advertising and Media partners

Venables Bell & Partners Named for Advertising Responsibilities, MullenLowe Mediahub Tapped for Media Planning and Buying DENVER, 2017-Jan-23 — /EPR Retail News/ — Chipotle Mexican Grill (NYSE: CMG) announced that it has selected two new agency partners. Venables Bell & Partners will take on advertising duties, and MullenLowe Mediahub was selected for media planning and buying. […]

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Chipotle launches an online tool to help customers not just count calories, but make calories count

Chipotle’s online tool helps customers meet their dietary needs in the New Year without sacrificing freshness or taste DENVER, 2017-Jan-05 — /EPR Retail News/ — Chipotle Mexican Grill (NYSE: CMG) announced today (Jan. 4, 2017) its New Year’s resolution: an online tool to help customers not just count calories, but make calories count. Chipotle is launching a […]

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Chipotle Mexican Grill announces new online game based on animated short film “A Love Story”

DENVER, 2016-Oct-12 — /EPR Retail News/ — Chipotle Mexican Grill (NYSE: CMG) announced today (Oct. 11, 2016) a new online game based on the company’s original, animated short film “A Love Story.” The game is available online and allows users to test their memory skills by matching up real Chipotle ingredients while being careful not to […]

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Chipotle Mexican Grill announces the return of its annual Halloween celebration, Boorito on October 31st

DENVER, 2016-Oct-11 — /EPR Retail News/ — Go to any Chipotle in costume from 3 p.m. to close on Halloween and get a burrito, bowl, salad, or order of tacos for only $3. Proceeds will help raised $1 million for the Chipotle Cultivate Foundation. “Boorito is a tradition that we started in 2000, to simply […]

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Chipotle Mexican Grill spotlights their carefully selected ingredients on new advertising campaign

DENVER, 2016-Oct-03 — /EPR Retail News/ — A new advertising campaign by Chipotle Mexican Grill (NYSE:CMG) spotlights their carefully selected ingredients and reinforces Chipotle’s commitment to sourcing, preparing and serving only the very best ingredients. “We prepare all of our food using a very short list of ingredients,” said Mark Crumpacker, chief creative and development officer […]

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Chipotle Mexican Grill announces the return of its popular Halloween fundraiser, Boorito

Customers are invited to add something “unnecessary” to their costumes to score a $3 burrito and to help raise $1 million for the Chipotle Cultivate Foundation DENVER, 2015-10-6 — /EPR Retail News/ — Chipotle Mexican Grill (NYSE: CMG) announced today the return of its longstanding and popular Halloween fundraiser, Boorito. On Saturday, October 31 between 5pm and […]

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Chipotle Mexican Grill makes it easier for students to find the food they love through partnership with Tapingo

New partnership enhances Chipotle’s delivery options; provides delivery access to students at 40 college campuses DENVER, 2015-9-1 — /EPR Retail News/ — As college students make their way back to school for another year, Chipotle Mexican Grill(NYSE: CMG) is making it easier for students to find the food they love, allowing more time for study and […]

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