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Tag: Rosé Report

Sainsbury’s launches dedicated Rosé Report to uncork the realities of rosé wine

LONDON, 2016-May-26 — /EPR Retail News/ — As summer approaches, the trend for lighter-coloured ‘posh pink’ – influenced by celeb-endorsed launches from the likes of Brad Pitt, Angelina Jolie and Drew Barrymore – will see rosé wine sales soar, with Sainsbury’s research showing a trend among millenials towards aspirational ‘posh pink’. Selling around 15 million bottles of…

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