DALLAS and LOS ANGELES, 2015-6-3 — /EPR Retail News/ — The first 7‑Eleven® store located inside a U.S. airport terminal is ready for take-off at Los Angeles’ International Airport (LAX) with a first-class selection of products and services tailored to travelers and airport employees. 7‑Eleven, Inc., Westfield and LS travel retail North America, the concessionaire operating this new location, will hold a grand opening on June 24 from 11 a.m. to 3 p.m.
7‑Eleven’s inaugural U.S. airport terminal location is in the pre-security arrivals level of the Tom Bradley International Terminal.
Captain for the new store is Tim Montalbano, area manager for LS travel retail, who employs a full-time team supervisor plus a crew of six full-time and two part-time staffers for this store.
“With a post-security environment that rivals some of the world’s best airports in design, dining, retail, and amenities, we are pleased to begin debuting the next phase of the new Tom Bradley International Terminal within the pre-security area”, said Keith Kaplan, Westfield’s vice president of development. “We are confident this 7‑Eleven concept will enhance the experience of arriving travelers, the throngs of people who wait to meet and greet them and thousands of LAX employees.”
“We are proud to count 7‑Eleven as one of our brand partners and to be opening their first ever location in a US airport”, said Vadim Motlik, chief development officer at LS travel retail North America. “As the ultimate leader in the convenience market, 7‑Eleven will perfectly meet the needs of our LAX customers. Both 7‑Eleven and Westfield are committed to providing the best shopping experiences, and we will continue to work closely with their teams to keep delivering on this promise.”
For arriving travelers as well as airline and airport employees, the LAX 7‑Eleven store’s product mix of fresh and hot foods, beverages, snacks, travel-size personal care products and nonfood items is tailored specifically for them.
“We believe visitors and airport employees will be pleasantly surprised at how many of their travel and everyday needs 7‑Eleven can fill in just under 1,000 square feet,” said Norm Hower, 7‑Eleven’s zone leader for the greater Los Angeles area. “Just as with every 7‑Eleven, we customize and cross-check each store’s product mix to offer what our customers want. Travelers and those in the travel industry have needs for products you might not find at a neighborhood 7‑Eleven. Whether they are arriving at their final destination or in the middle of a work shift, we look forward to serving the thousands who come through Tom Bradley International Terminal every day.”
Here are some of the expected – and unexpected — items visitors to the new 950-square-foot LAX 7‑Eleven store will find:
FOOD ON THE FLY
- Hot food – 7‑Eleven’s galley offers hot pizza, both whole and by the slice; chicken wings and tenders, Go-Go Taquitos, nachos and mini-tacos, Doritos Loaded, breakfast sandwiches and empanadas, Big Bite® hot dogs including a bacon-wrapped version, and an LA favorite – The Dodger Dog, the same 10-inch long frankfurter that is wrapped in a steam bun and sold at Dodger Stadium, but for only $2.11. 7‑Eleven is the only retailer selling this hot dog outside of the stadium.
- Fresh-made-daily sandwiches — Italian Sub, Cranberry Chicken Salad, American foot-long sub, Chicken Bacon Ranch Melt, and Smoked Turkey and Cheese; entrée and side salads, and fresh-cut fruit like apples, pineapple, strawberries, grapes, kiwi and mango; fresh veggies and an accompanying dip
- Fresh snacks — hummus, guacamole and yogurt parfaits
- Baked goods – both fresh and packaged, including Cinnabon Gooey Bites
- Snacks and more snacks – granola, energy and protein bars, chips, crackers, nuts, trail mix, pretzels, cookies, cereal, candy, gum, 7‑Eleven’s own 7-Select premium snacks and the ever-popular beef jerky
BEVERAGES – COFFEE, TEA OR SLURPEE
- Iconic drinks, like Slurpee® and Big Gulp® beverages
- Coffee and tea – both hot and iced, along with hot chocolate and cappuccino drinks
- A vault full – energy drinks, sports drinks, juice, lemonade, bottled tea and coffee drinks, smoothies, soft drinks, milk, water and much more
PUBLICATIONS, PERSONAL CARE AND MORE NON-STOP CONVENIENCE
- Forget something? Visitors to the store will find 18 travel-sized items
- What ails you? Store will offer over-the-counter motion sickness, stomach acid and allergy relief
- A variety of the most popular magazines and newspapers
Designed for both traveler and airport employee needs, the store is built according to 7‑Eleven’s modern and sophisticated take on the brand’s famous design. The facility’s color palette and finishes were specifically selected to highlight 7‑Eleven’s fresh food, which is made in local kitchens and delivered to the store daily.
Unlike the typical non-stop 7‑Eleven store, this location’s operating hours are from 6 a.m. to midnight.
With more than 56,000 stores in 16 countries, 7‑Eleven has more locations than any other retailer or restaurant in the world. The international retailer was cited as the most recognized brand for travelers by CNN’s travel staff, which ranked 7‑Eleven at the top of its list of 20 “blessedly familiar stops” in unfamiliar locations. While this is the first in-terminal location for 7‑Eleven in the U.S., the company boasts four other stores on U.S. airport properties with several more planned in terminals over the next few years. Approximately 59 7‑Eleven stores can be found at airports in 12 other countries.
About 7‑Eleven Inc.
7‑Eleven, Inc. is the premier name and largest chain in the convenience retailing industry. Based in Dallas, Texas, 7‑Eleven operates, franchises or licenses nearly 10,500 7‑Eleven® stores in North America. Globally, there are more than 56,000 7‑Eleven stores in 16 countries. During 2013, 7‑Eleven stores generated total worldwide sales close to $84.5 billion. 7‑Eleven has been honored by a number of companies and organizations recently. Accolades include: #2 on Franchise Times Top 200 Franchise Companies for 2013; #1 on Entrepreneur magazine’s 2014 Top Global Franchise list; #10 spot on Entrepreneur magazine’s Franchise 500 list for 2015, and #3 in Forbes magazine’s Top 20 Franchises to Start. 7‑Eleven is No. 3 on Fast Company magazine’s 2013 list of the “World’s Top 10 Most Innovative Companies in Retail.” 7‑Eleven places among Top Veteran-Friendly Companies for 2014 by U.S. Veterans Magazine and is among GI Jobs magazine’s Top 100 Military Friendly Employers for 2014. Hispanic Magazine named 7‑Eleven among its Hispanic Corporate Top 100 Companies that provide the most opportunities to Hispanics. 7‑Eleven is franchising its stores in the U.S. and expanding through organic growth, acquisitions and its Business Conversion Program. Find out more online at www.7‑Eleven.com.
About LS travel retail North America
LS travel retail operates a network of local, national and international travel essentials, specialty retail, duty-free, and food and beverage brands in over 20 countries. With a presence in 30 North American airports, LS Travel Retail aims to be the preferred partner for travel environments by offering tailored solutions that optimize both the financial and the experiential potential of their facilities, while delivering trendsetting products and services that exceed travelers’ expectations. In LAX, the LS travel retail network already includes four retail and six food & beverage locations.
Westfield develops superior customer experiences in flagship airports across the U.S. by developing cutting-edge environments that capture each city’s distinct style and spirit, integrating food, fashion, entertainment and world-class amenities, and using technology to enhance the passenger journey. Westfield has earned more than 100 first place awards from Airport Revenue News (ARN) and Airports Council International North America (ACI). Current developments include JFK, LAX, Newark, George Bush Intercontinental, Boston Logan, Orlando, Miami and Chicago O’Hare airports.
For 7‑Eleven, Inc.
For LS travel retail North America