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Management Marketing Retail Retailer

Sainsbury’s unveils heartwarming new ad campaign featuring Judith Kerr’s Mog

LONDON, 2015-11-15 — /EPR Retail News/ — Sainsbury’s has unveiled a heartwarming new advertising campaign featuring one of the nation’s best loved children’s book characters, Judith Kerr’s Mog, to highlight the importance of sharing at Christmas. Developed in partnership with Judith’s publishers HarperCollins Children’s Books, and titled ‘Mog’s Christmas Calamity’, the full length 3’30”TV advert…
November 15, 20150Comments

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Management Marketing Retail Retailer Sports

England’s Women’s World Cup star Lucy Bronze becomes the new face of Sainsbury’s Active Kids campaign

LONDON, 2015-10-6 — /EPR Retail News/ — Lucy Bronze has been named the new face of Sainsbury’s Active Kids campaign, a star from the recent England’s Women’s World Cup squad. The Man City and England defender joins existing ambassadors Daniel Sturridge, Ellie Simmonds and Jonnie Peacock to help inspire children to be active and stay…
October 6, 20150Comments

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Business Grocery Management Marketing Retail Retailer

Sainsbury’s unveils advertising campaign featuring an account of the 1914 First World War Christmas truce

Sainsbury’s has unveiled a poignant new advertising campaign featuring an account of the 1914 First World War Christmas truce to screens in millions of homes. Called Christmas is for Sharing, the full length 3’ 20” TV ad aired for the first time last night in the Coronation Street ad break to help raise funds and…
November 13, 20140Comments

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