Paradies Lagardère brings PANDORA, Brooks Brothers and CORSA Collections at John F. Kennedy International Airport

Queens, New York, 2017-Feb-20 — /EPR Retail News/ — Terminal 4 at John F. Kennedy International Airport – home to more than 20 million annual passengers –  announced today (February 15, 2017) the opening of three new offerings for travelers – PANDORA, Brooks Brothers and CORSA Collections – in one expansive, elegant walk through retail space. The 4,000-square-foot store, operated by Paradies Lagardère, boasts both fashion and accessories to make for a pleasant and relaxed shopping experience.

PANDORA offers the brand’s iconic, hand-finished and contemporary jewelry made from high-quality materials at affordable prices. Products include a wide selection of bracelets, necklaces earrings, rings and more. Brooks Brothers, the country’s oldest clothing retailer, gives travelers a variety of men’s, women’s and kids clothing from which to choose. The multi-brand designer boutique, CORSA Collections, offers a variety of upscale branded accessories, including Kate Spade, Lolë, Tory Burch, Calvin Klein, and more.

“We are pleased to welcome Pandora, Brooks Brothers and Corsa Collections to our unparalleled selection of commercial and retail offerings,” said Gert-Jan de Graaff, President & CEO of JFKIAT, LLC., the company that operates Terminal 4. “The addition of these stores will fit nicely with our existing retail space in order to create a truly superior passenger experience.”

“We’re thrilled and appreciative to grow our partnership with Terminal 4 at John F. Kennedy International Airport, and debut PANDORA, Brooks Brothers and CORSA Collections,” said Gregg Paradies, President and CEO of Paradies Lagardère. “Terminal 4 is truly a world class terminal and we believe that our brands are a nice complement to the overall concessions program”.

The new retail offerings join Terminal 4’s expansive retail lounge – with more than 122,200 square feet devoted to shopping and dining features 49 retail shops and 28 restaurants. The terminal offers an unparalleled shopping experience for travelers with a wide range of retail options from chic, upscale boutiques, to convenience stores, electronics, accessories and gifts. Other representative brands include: Coach, Guess, Hugo Boss, Kiehl’s, Michael Kors, Swarovski, Thomas Pink, Victoria’s Secret, Hudson News, XpresSpa and The Metropolitan Museum of Art Store. Restaurants include The Palm, Danny Meyer’s Blue Smoke and Shake Shack, Uptown Brasserie by Marcus Samuelsson and innovative, original food and beverage concepts line the terminal’s retail lounge.

Contact:

Nicole V. Linton
Marketing Communications Manager
P: 404 494 3419
M: 470 455 1843
Email: nicole.linton@paradies-na.com

Source: Paradies Lagardère

Pandora Jewellery Line Launches Online Mag

The Copenhagen-based jeweller behind the Pandora bracelets range is set to venture into online publishing to help it to stay in contact with its millions of customers worldwide.

The first issue of the online magazine will launch on 20th June 2011 and will be sent to the 1.6 million members of their website-based Pandora Club.

The magazine will feature behind the scenes insights into the brand, fashion shoots, style tips and the stories behind customer’s purchases of Pandora jewellery and bracelets. Published six times per year, the magazine will initially launch in an international format which the company eventually hopes to be able to adapt with local content such as special events and promotions.

The launch of the magazine marks an important step in the evolution of the company. Since the UK launch in 2006 the company’s product range, which now includes rings and watches, has been selling at a phenomenal rate. The company has managed supply and demand successfully, due in large part to its integrated designs, manufactures and distribution.

Founded in 1982, Pandora jewellery is today sold in more than 55 countries on six continents through over 10,000 points of sale, including more than 450 Pandora branded concept stores as well as online from stores such as thejewelhut.co.uk.

Whilst the financial projections were made successfully, what could not have been seen is the way in which consumers have taken the brand to their hearts. Pandora bracelets have become very different from a standard jewellery product; it has taken on a life of its own and has become a part an important constituent of the lives of its wearers. This symbiotic relationship has created many repeat customers who have made their charm bead collection an integral part of their lives.

Mikkel Berg, executive marketing director, quoted in a recent Marketing Week article, said: “This magazine rewards our customers’ loyalty and gives new opportunities for them to share their thoughts with each other and the company.”

To ensure that you get your copy sign up online on the Pandora website at pandora.net. For more information on Pandora jewellery, visit popular UK jewellery site the Jewel Hut at http://www.thejewelhut.co.uk.

Via EPR Network
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