FREO Group celebrates the opening of the largest shopping and leisure destination in the heart of Switzerland

FREO Group celebrates the opening of the largest shopping and leisure destination in the heart of Switzerland


Lucerne, Switzerland, 2017-Nov-27 — /EPR Retail News/ — FREO Group, the international investment manager and developer, has celebrated the opening of the Mall of Switzerland, north of Lucerne.

Over 1,500 invited guests, from the fields of politics, business and tourism, enjoyed the autumnal temperatures.

Before it was transferred to Halter AG in 2014, the site was owned by lift maker Schindler and its former partner Nüesch Development AG. Halter retained an interest in Mall of Switzerland as general contractor and the development was funded by ADIA.

FREO Switzerland AG acted as developer for the project. In addition to the overall concept, it was responsible for managing the tenant mix. “We are proud to have realised such a forward-looking concept as Mall of Switzerland in only three years. It combines lifestyle, leisure and shopping in a unique way”, commented Bernd Hofer, CEO of FREO Switzerland AG.

Following its final completion, Mall of Switzerland, with a total area of 51,000 sqm of retail and leisure space, is the largest shopping and leisure destination in the heart of Switzerland.

The ground-breaking concept combines an attractive mix of shops and café/restaurant operations with outstanding leisure and sports facilities, a unique “Kinderland” for children, a 12-screen multiplex cinema with one of the largest IMAX screens and Switzerland’s first indoor surfing wave, which will be open for business in spring 2018.

As well as fascias such as H&M, Bershka and Mango, the retail tenants include Adidas (with its only flagship store in Switzerland), Footlocker and Swarowski. The international fashion labels Hunkemöller, Stefanel and Sketchers are also represented for the first time in Switzerland. Innovative pop-up stores will give a few tenants the opportunity to test the mall and the location. The car company Tesla and coffee producer Nespresso have already taken advantage of this option.

The varied café/ restaurant offer includes not only established operators, like McDonald’s and a Migros restaurant, but also new concepts including Papazziano, Sweet Life and Wonderwaffel. A 2,000 sqm gym and wellness club also provides the opportunity to train and relax.

The modern architecture of Mall of Switzerland was designed by the Berne-based architects Burckhardt+Partner AG. The branding and interior design of the mall, which includes so-called “jumping” facades that enable each tenant to create its own façade design, evocative of a city-centre shopping street, were created by the Dusseldorf architects Schwitzke & Partner.

Tel: +41 41 455 25 45

Source: Mall of Switzerland


SPAR Switzerland highlights five core values in new marketing campaign

Switzerland, 2017-Apr-05 — /EPR Retail News/ — Whilst the theme of the campaign is about being a good neighbour, it is not simply a reference to location but more importantly to involvement in communities and with consumers at an emotive level.

Five core values are highlighted in the campaign – values that are not just a part of the campaign but which are actively implemented in SPAR. The campaign’s core lies in the fact that good neighbours are close, know each other, understand each other, help each other and trust each other.

The campaign was implemented through all of SPAR Switzerland’s advertising channels – leaflets, their website, their Facebook page and in SPAR stores through shelf talkers, aisle posters and POS screens. Additionally, a radio spot was produced around the theme of the campaign.

Within the framework of the campaign, the SPAR Switzerland customer magazine was re-launched with a new name – “News from the neighbours”. Already last year, the leaflet underwent extensive redesign – increasingly focusing on lifestyle food products, detailed information on promotions, tips and hints for customers. There is also a strong emphasis on fresh food, highlighting locally sourced produce, sold under the slogan of “fresh from the neighbourhood,” with the range growing steadily.

All SPAR retailers were informed in detail about the campaign in advance, with the Store Managers and their teams being the face of the campaign. Customers recognise the values outlined in the campaign when they are shopping in SPAR.

New initiatives around the campaign are being developed and rolled out with Social Responsibility and sponsoring as core values. This is reflected in a number of activities currently ongoing including a Club sticker book and activities planned for neighbour’s day on 19 May etc.

The campaign will initially run for three years; during this period, content and implementation will be continuously developed.


SPAR International
Tel: +3120 626 6749

Source: Spar International

Lucerne Cantonal Bank introduces NCR SelfServ™ 84 terminals in Switzerland

Lucerne Cantonal Bank is the first to reap the benefits of the latest NCR product family

Zurich, Switzerland, 2017-Mar-24 — /EPR Retail News/ —  NCR Corporation (NYSE: NCR), a global leader in omni-channel solutions, and the Lucerne Cantonal Bank are making the future of banking tangible and real with the introduction of the first NCR SelfServ™ 84 terminals in Switzerland. The new multifunctional ATMs will go live on March 28 in one of the cantonal bank’s branches and will provide customers innovative banking technologies. With the introduction of the newest NCR ATM family, the bank prepares for the potential that the infrastructure project of SIX and the Swiss banks to harmonize the ATM software across all banks, called ATMfutura, will offer.

The new multifunctional ATMs represent a breakthrough in the history of ATMs. A large, 19-inch multi-touch display drives tablet-like interactions, where consumers can swipe, pinch and zoom their way quickly through transactions. The large display is an improvement for elderly users compared to today’s small monitors. Apart from the ease of use, NCR’s new ATM family focuses on security: The recessed keyboard provides a natural PIN protection while a picture-in-picture camera shows what’s happening behind the user to prevent shoulder surfing. But Lucerne Cantonal Bank chose the systems with an eye to the future.

“When it became clear that ATMfutura would go live in Switzerland in 2018, we decided to modernize our self-service offering to prepare for the new functionalities at an early stage,” explained Daniel von Arx, spokesperson of Lucerne Cantonal Bank. “Our customers can now become familiar with the new systems and will be able to reap the full benefits of the new innovative services from 2018 onwards.”

With the launch of ATMfutura, ATM infrastructure in Switzerland will support a variety of new functions that bring the ATM into the 21st century. In future withdrawals can be pre-staged on the banking app. The user receives a QR code and only has to hold the smartphone near the reader and the transaction is processed within seconds.

Video banking features will also become available and enable end users to open an account directly on the ATM as they can authenticate through the video channel and sign the forms on the touch screen using a finger as a pen.

“Financial institutions have to adapt to the digital lifestyle of their customers,” said Paul Thuer, Country Manager NCR Switzerland. “Branch concepts need to embrace latest consumer technologies to be successful in the 21st century. We see an increasing trend among Swiss banks to invest in new technology that deliver the innovative omni-channel experiences that customers demand.”

About Lucerne Cantonal Bank
Founded in 1850, Lucerne Cantonal Bank AG ( is the leading bank in the canton of Lucerne. With around 1,000 employees and26 branches it is one of the largest Swiss cantonal banks. Its core business areas are real estate financing, corporate finance and private banking. Customer proximity and performance are the hallmarks of LUKB and make it the bank of choice for customers, employees, and shareholders in the region.

About NCR
NCR Corporation (NYSE: NCR) is a leader in omni-channel solutions, turning everyday interactions with businesses into exceptional experiences. With its software, hardware, and portfolio of services, NCR enables more than 550 million transactions daily across retail, financial, travel, hospitality, telecom and technology, and small business. NCR solutions run the everyday transactions that make your life easier.

NCR is headquartered in Duluth, Georgia with over 30,000 employees and does business in 180 countries. NCR is a trademark of NCR Corporation in the United States and other countries.

Web sites:
Twitter: @NCRCorporation

News Media Contact:
Ortrud Wenzel
NCR Corporation
+49 821 405 8191

Source: NCR Corporation

SOCAR Energy Switzerland orders hardware, software and services from Wincor Nixdorf for its 149 Swiss service stations

Zurich-based SOCAR Energy Switzerland GmbH has ordered hardware, software and services from Wincor Nixdorf for its 149 Swiss service stations. In Switzerland, SOCAR runs tanker truck, fuel tank, oil, gas and aviation fuel operations alongside its service stations. The solutions from Wincor Nixdorf are intended to provide a real customer experience at service stations and to improve processes on the forecourt and payment processes in the store.

Paderborn, Germany, 2016-Jul-14 — /EPR Retail News/ — In detail, Wincor Nixdorf will be installing 200 Beetle/M III point-of-sale systems, the NAMOS software and 149 Fusion 6000 forecourt controllers at SOCAR’s service stations.

In addition to the hardware and software, the contract covers rollout and training, first, second, and third-level services, and all the field service. The redesigned checkout zone in particular features an innovative rotatable monitor connected to the POS system. This allows the cashier to switch from attended mode to the self-service NAMOS user interface so that customers can use a credit or debit card to complete purchases on a self-checkout basis as an alternative. The 66 service stations currently operated by SOCAR itself will additionally be equipped with Wincor Nixdorf’s CINEO 6010 cash management system, which ensures greater security at the POS for cashiers as well as for cash holdings during the night.

“We have chosen Wincor Nixdorf as a strategic partner because it is an innovative solution provider that operates beyond the classic petroleum business, bringing technologies and trends from its leadership in the general retail sector to our service stations and thus meeting SOCAR’s requirements as a premium brand. Wincor Nixdorf’s POS systems, cash management components and exceptionally forecourt expertise will play an important role in making SOCAR stand out in the market,” says Edgar Bachmann, CEO of SOCAR Energy Switzerland.

“We are very pleased at SOCAR’s confidence in us and our solutions, which will contribute in particular to fast, easy, and secure payment transactions at service stations. SOCAR can count on a solution platform that not only meets today’s market requirements but also those of the future,” Horst von Wels, Vice President and Head of Service Stations International (SSI) at Wincor Nixdorf, points out.

Wincor Nixdorf is a leading vendor of IT solutions and systems for retail banks, retailers and service stations, and its Service Stations International unit is ideally positioned to cover end-to-end processes for service station operations with its ecosystem consisting of the NAMOS software and services suite and the BEETLE POS system family. All the important functions for an entire service station are provided on a standardized global platform. This solution is appealing to global, regional and national oil companies, brand dealers, service stations with a high level of customer traffic, fleet operators and independent service stations alike.

SOCAR Energy Switzerland GmbH has a workforce of 800 employees at its head office in Zurich and at other fully owned subsidiaries. After the SOCAR group acquired all shares in Esso Schweiz GmbH, and consequently its network of service stations, the first station to bear the SOCAR livery featuring the national colors of Azerbaijan took up operations on September 12, 2012 in Zurich. This was the first step in the gradual replacement of the Esso brand in Switzerland by SOCAR. The change of brand was practically completed in the second quarter of 2014. SOCAR now stands for high-quality products and first-class services in Switzerland, and is setting new standards in the local service station and energy market. The management of SOCAR Energy Switzerland under its Swiss CEO Edgar Bachmann has decades of international experience.


Phone: +49 5251 / 693 30

Source: Wincor Nixdorf

New affordable mechanical watches launch in Switzerland, the Goldgena Project

Lausanne, Vaud, Switzerland, 2016-May-27 — /EPR Retail News/ — On March 22nd, the Goldgena Project was launched with the goal of creating affordable mechanical watches with complete transparency regarding their origin and costs. The aim is also to shake up the ‘Swiss Made’ label and the traditional approach to distribution and marketing. The community is invited to share their opinion and even get involved in each stage of the project. At the time of writing, more than 3,500 people have signed up, and our site is recording more than 28,000 visits and 45,000 views every month.



MARCH, 30TH – CHAPTER 1: TTO Label – Total Transparency on Origin DISCOVER
The Swiss Made label can be obscure and ultimately mislead consumers, as most of the components are manufactured abroad. The Goldgena Team has decided to make their watches with complete transparency, and have thus created the TTO label; Total Transparency on Origin.

APRIL, 13TH – CHAPTER 2: Transparency on Prices and Fixed Multiplier DISCOVER
Goldgena will be communicating and explaining the production cost of their watches. In addition, by selling directly to the end consumer they will be able to apply an unmatched modifier of 3.5 to the production price.

APRIL 27TH – CHAPTER 3: Online Sale, Pop-Up Stores and Sponsorship DISCOVER
The Goldgena Project is planning to foster community power by offering a commission of 10% to anyone who generates a sale. In addition, an application will allow potential customers to meet watch owners, so that they can see the product before buying.


MAY 11TH – CHAPTER 1: Non-Swiss Made, Swiss Made or Swiss Manufacturing? DISCOVER
We wanted our first model to feel mechanical from every angle, so we made the dial an extension of the movement. We wanted the case to be simple, elegant and ergonomic, while still overflowing with character. Fine horns and crosspiece give it a particular, recognizable aesthetic.

In-house or standard movement? Non-swiss made, swiss made or swiss manufacturing? The community shares his opinion.

JUNE-AUGUST: Development and Crowdfunding
During the summer, the Goldgena Project will share every detail of the development. In September a crowdfunding campaign will be launched. The detailed program will be available end on May at

The Goldgena Project Dream Team

The Goldgena Project is run by a small watch design workshop called cosanova, and is currently made up of 3 people. Founded in 2005 by the designer Claudio D’Amore, the workshop is based in the heart of Swiss watchmaking, in Lausanne, not far from Geneva. In little more than 11 years, the cosanova workshop has had the honor of working with around forty watch brands, such as Tag Heuer, Parmigiani, Montblanc, Oris, Eberhard and even Hautlence.

The Founder, Claudio D’Amore
Born in Switzerland to Italian parents, in 2000 Claudio D’Amore (40) graduated from the ECAL (Lausanne Design School) with an HES degree in design. He then set off for London to work with Ross Lovegrove, the famous London-based designer, where he worked on the design of several watches for Tag Heuer (V4, Carrera Caliber 360, Golf Watch). Upon his return to Switzerland in 2005, he founded cosanova.

Goldgena Project, rue de l’Ale 30, 1003 Lausanne, Switzerland
Need more information? : Claudio D’Amore / +41 21 312 81 34
[High resolution images:]




Goldgena Project's first design

Goldgena Project’s first design


OMEGA Watches to be US PGA Timekeeper

Already a sponsor of numerous golfing tournaments around the world, OMEGA Watcheshas renewed and expanded its links with the US PGA Tour.

The Swiss watches brand has signed a five year deal to be the organisation’s Official Timekeeper. The new partnership will be launched at the 2011 PGA Championship at the Atlanta Athletic Club which begins on 8 August and will run through to the PGA’s Centennial year celebrations in 2016.

The new deal will encompass two of golf’s best known events, the PGA Championship and the Ryder Cup, alongside a number of popular subsidiary contests. The commitment from the watch manufacturer includes advertising on TV broadcasts of the sport and marketing support for the PGA’s Player development efforts.

As the Official Timekeeper of The PGA of America, the company will also provide timings and other support to the Senior PGA Championship, the PGA Championship and Grand Slam of Golf, and the Official Licensee of the 2012 and 2014 Ryder Cup. The sponsor also allows the manufacturer presenting Sponsor rights at certain events and the status of Official Timekeeper of the Professional National Championship.

As well as organising prestigious golf events, the US PGA also organises representation and accreditation for the 27,000 men and women PGA professionals who work with golf clubs as golf tutors, course managers and other associated roles.

OMEGA watches also supports golf outside of the United States, serving as title sponsor of the European Masters, the Mission Hills World Cup of Golf and the OMEGA watches Dubai Desert Classic. The roster of Brand Ambassadors includes a number of current golf stars such as Sergio Garcia and Michelle Wie and one of the game’s all-time greats, Greg Norman.

With a rich history in sports timekeeping, OMEGA watches has served as Official Timekeeper at 24 Olympic Games since 1932. It has extended its agreement with the International Olympic Committee through to 2020.

OMEGA watches are available at the Watch Hut, the UK’s largest watch website, at

Via EPR Network
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