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Wincor Nixdorf’s next release of – the next step towards omni-channel retailing

Paderborn, Germany, 2014-1-21 — /EPR Retail News/ — Modern retail software needs to integrate the online and offline worlds and meet all the requirements of functionality, architecture and international orientation in multichannel sales. This is because, for example, today’s consumers gather information online, but make their purchases in stores – or vice versa. And in the process, they expect consistency and want the same quality of consumer service everywhere. “So retail companies need to do more than just address the different sales channels. They also need to connect them to each other seamlessly,” says Thomas Fell, Senior Vice President Retail at Wincor Nixdorf.

Against this backdrop, Wincor Nixdorf is preparing its next release of software (release May 2014) to include advanced features that optimize the mapping and control of all processes for international multichannel retailers. Retail companies will benefit from the new version – 5.5 – to connect their sales channels congruently and control them more efficiently. Among other things, 5.5 ensures a consistent link between sales and merchandise management data flows so that, for example, order processes and item availability can be coordinated across channels. The new release also enables cross-channel control of marketing and loyalty activities. Moreover, 5.5 connects the stationary checkout systems in stores to multiple mobile applications on end devices running iOS and Android operating systems, and ensures the successful integration of POS peripheral devices in mobile processes.

Wincor Nixdorf takes over software installation and testing in addition to implementing updates and providing 1st, 2nd and 3rd Level Support for the store staff. A standardized procedure based on areas of responsibility defined by the customer and Wincor Nixdorf enables the rapid transfer of the solution to the entire store network while ensuring complete process transparency for the retailer.

One element of this cross-channel solution is Wincor Nixdorf’s mobile checkout software mobile POS, presented for the first time at Wincor World 2014. “The extension of our proven, standards-based framework with these and other cross-channel functions offers retail companies a solid foundation for a uniform omni-channel customer experience. This will help them win and retain today’s ‘networked customers’,” comments Thomas Fell. 5.5 is part of Wincor Nixdorf’s comprehensive, modular TP Application Suite, which addresses the entire range of check-out processes required by large, international retail organizations. And Wincor Nixdorf ensures support for its solutions around the world through its closely-meshed delivery and service network. “Our strategic Retail software platform gets once more enriched by a massive R&D investment, which ensures its readiness for the implementation of retailers’ omni-channel strategies at a global scale”, says Nicolas Pelletier, Vice President Retail Software.

In an analysis by the renowned American market research company Forrester Research from November 2012, TP Application Suite was awarded the highest number of points for its functionality and performance in comparison with other solutions.


EPR Retail News