3 years ago, the A2pas brand set up shop in Paris. It adds today a further 30 stores to almost reach the 50 store mark, predominantly in Paris.
PARIS, 2014-5-15 — /EPR Retail News/ — In the coming weeks, 30 stores will shift to the A2pas banner, the urban model set up by Groupe Auchan. 4 independent partners acquired those outlets when Groupe Casino sold some of its Paris stores.
These 4 new partners who join the A2pas network have recognised expertise in convenience stores and solid experience in food distribution. Deployment will be progressive and start this summer, once approval has been obtained from the French antitrust authorities.
Located at strategic points of the capital, these new facilities will considerably strengthen the A2pas network of stores with a view to achieving the 100 points of sale target by 2016.
A new convenience store concept
A2pas is a growth driver and the Groupe Auchan’s answer to high convenience stores in France. Since the opening of the first store in 2011, the banner has expanded continuously, predominantly through franchising in Paris, the Paris area, Lyon and the south of France.With shops varying in size between 200 and 500 sqm, A2pas offers in the town centres a qualitative and modern setting whose style, warm colours and contemporary atmosphere make customers feel welcome. Its wide offering, tailored to the needs of urban dwellers and the diversity of neighbourhoods, covers all basics and is supplemented by a selection of Auchan products. Its assortment gives pride of place to fresh products, snacks, fruit and vegetables, ready-made meals, organic and frozen products, for speedy, convenient and attractive shopping at the right price.