Retailer featuring variety of items and hosting midnight events for Force Friday at 222 stores across Midwest
GRAND RAPIDS, Mich., 2015-8-31— /EPR Retail News/ — Meijer stores throughout the Midwest are preparing to bring customers closer to a galaxy far, far away by offering a variety of grocery and merchandise items in honor of the epic Star Wars saga and this year’stheatrical release of Star Wars: The Force Awakens.
Starting on Force Friday at 12:01 a.m., Sept. 4, young Jedi and their families will find a huge variety of the newest Star Wars themed products at all 222 stores in Michigan, Ohio, Indiana, Illinois, Kentucky and Wisconsin. The Grand-Rapids, Mich.-based retailer is also hosting larger regional midnight events at 12 Meijer stores where customers can participate in the Force Friday global celebration for Star Wars.
“There are generations of Star Wars enthusiasts counting down to the latest in this epic saga, so we’re thrilled to be carrying a wide assortment of merchandise and groceries in nearly every aisle throughout our stores,” said Peter Whitsett, executive vice president of merchandising and marketing. “The Force is strong in our customers, so we’ll feature everything from toys and collectibles, to apparel and houseware items.”
Whitsett said other items will include Disney Infinity 3.0 Edition, which joins forces with Star Wars for PlayStation 4, PlayStation 3, Xbox One, Xbox 360, and Wii U gaming systems. In addition to Blu-Rays, DVDs, books, wall plaques, and posters from the original film series and other fan-favorite items, Meijer will also feature Taste of the Galaxy food stations on Force Friday with samplings and Star Wars-themed recipe options to feed the fandom as they re-watch their favorite episodes.
“We are thrilled our stores will help fans be among the first to get their hands on the all new assortment of Star Warsmerchandise,” Whitsett said. “Once customers see our selection for Force Friday, they’ll see we’re the perfect one-stop shop for all things related to Star Wars.”
About Meijer:
Meijer is a Grand Rapids, Mich.-based retailer that operates 222 supercenters and grocery stores throughout Michigan, Ohio, Indiana, Illinois, Kentucky and Wisconsin. As a pioneer of the “one-stop shopping” concept, Meijer stores have evolved through the years to include expanded fresh produce and meat departments, as well as pharmacies, comprehensive apparel departments, garden centers and electronics offerings. Additional information on Meijer and the ability to shop for more can be found at www.meijer.com. Follow Meijer on Twitter @twitter.com/Meijer or become a fan at www.facebook.com/meijer.
STAR WARS and related properties are trademarks and/or copyrights, in the United States and other countries, of Lucasfilm Ltd. and/or its affiliates. © & TM Lucasfilm Ltd.
Contact: Joe Hirschmugl, 616-791-3943, joseph.hirschmugl@meijer.com
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222 Meijer stores across Midwest to feature variety of Star Wars grocery and merchandise items