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BESTSELLER supports women’s empowerment through HERproject

BRANDE, Denmark, 2016-Oct-06 — /EPR Retail News/ — The United Nations High-Level Panel on Women’s Economic Empowerment recently published a report calling on everyone to place women’s economic empowerment at the centre of the global agenda and lay out commitments to specific actions and interventions.

McKinsey Global Institute estimates that if women in every country were to play an identical role to men in markets, as much as US$28 trillion would be added to the global economy by 2025.

“In BESTSELLER, we believe that women’s empowerment is one of the key developments for a just and sustainable world. Giving women the knowledge, resources, and tools that they need improves their lives, those of their families, those of their communities, and the global economy”, says Sustainability Communication Specialist, Anja Bremholm Nielsen.

For us, driving empowerment is also good for our business. When we ensure that the women working in global supply chains have the information they need and access to relevant products and services to make their lives safe, fair, and prosperous, we build resilience and stronger businesses. That means that we are more successful, and it means that the products you buy play their part in creating a truly inclusive global economy”, Anja finishes.

That’s why BESTSELLER is part of HERproject—a global public-private partnership to unlock the full potential of women through inclusive workplace programmes. Through HERproject, BESTSELLER works with suppliers and local NGOs to provide training on health. BESTSELLER also provides information on access to resources, tools, and products that will make women’s lives better. Moreover, BESTSELLER works to ensure that the structures and processes in place for our suppliers are designed to benefit and support women in the workplace.

Through HERproject, BESTSELLER is part of a global movement: More than 50 brands are involved from a range of sectors, including garment, footwear, electronics, agriculture, and horticulture. It’s this kind of collaboration that will help achieve what the UN is calling for—decisive action to ensure that women have what they need and what they deserve to unlock their full potential.

Read more about HER Project in BESTSELLER’s Sustainability Report 2014/15 

Anja Bremholm Nielsen
Communication Specialist, Corporate Sustainability


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