Tesco Clothing Online Launches International Delivery Service

Tesco’s online clothing business in the UK is extending its delivery service to include international markets for the first time.

Launched on Wednesday 5th October, www.clothingattesco.com is initially offering delivery to countries in the EU. In particular, the service is expected to prove popular where Tesco’s F&F label is already an established brand and available in store locally (Poland, Czech Republic, Hungary) as well as in markets with a high number of British nationals, such as Spain and France.

Jill Easterbrook, Tesco Clothing Director said: “Our loyal online following tells us they want to be able to buy fashionable, good value clothes from us and have them sent outside the UK. We think there is a great opportunity to reach British customers who have relocated to countries such as Spain. Our customer call centre frequently receives queries from people all over the world asking whether we can deliver to their country.”

Since Tesco launched its online clothing business in October 2009, it has grown ahead of the market and in the last six months alone online clothing sales were up 45 per cent. Tesco.com/clothing is able to offer a bigger range for customers than stores, including F&F limited edition range and a number of well-known brands.

Jill Easterbrook continued: “By offering a delivery service to customers in a number of European countries not only are we testing the popularity of such a service, but also gauging the response to our clothing offer in these new markets. We believe our international customers will welcome even more choice and benefit from the increasing number of well-known clothing brands we now sell on Tesco.com/clothing.”

This summer Tesco also launched its click and collect service for clothing orders in the UK. Customers are able to pick up their clothing order for free the next day from a choice of over 250 Tesco stores in UK and NI. By the end of the year a further 500 Tesco stores will offer the service. Returns are free by post, or customers can return items to store.

The new standard international delivery service will take between two to six working days and cost from £4.95.

Via EPR Network
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Tesco Aims For Top Marks With Lowest Price School Uniform

Tesco is aiming for top marks with parents this summer by launching a one-price-fits-all school uniform for just £3.75*, the lowest price available.

Tesco Aims For Top Marks With Lowest Price School Uniform

The fixed price is frozen at last year’s level and it applies to all sizes, giving parents on the tightest budgets great value. Usually, retailers vary prices as the uniform sizes get bigger so parents with older children have to pay more.

Jan Marchant, Tesco Clothing Buying Director said: “Parents like different price options for Back to School and our Value range offers them a fantastic, quality product, produced in line with Ethical Trading Initiative guidelines, at an unbeatable price. For just £3.75, parents can buy a single uniform in any size from 3 to 16 years.”

Tesco’s Value school uniform has been rigorously tested for tough school wear and tear to British and European Testing Standards.

This year Tesco has expanded its Back to School offering with 27 new products as well as stepping up quality with updated features and superior quality across half the range, yet sticking to last year’s prices. New features include kid-proof sealed hems on all boys school trousers, adjustable waists up to 12 – 13 years; bigger pockets and rain resist coating on coats helping to keep the kids warm and dry. The range includes a full Fairtrade Cotton uniform for the first time.

The Tesco Back to School range is a wide range that includes shirts, pique polo shirts, trousers, skirts, pinafores, and coats is available in 450 stores. For parents that need to stock up on essential Back to School items such as shirts, pique polo shirts, socks and briefs, these will be available in 725 stores across the country, including Metro stores. The Value school uniform will be available in 200 stores and online.

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Tesco Exclusive Diamond Boutique Creates New Bra Innovation

The Tesco exclusive lingerie brand, Diamond Boutique has unveiled a pioneering new bra design, The Limitless Bra, which can be worn a never-ending number of ways. This will be Tesco’s most innovative lingerie invention ever to be introduced to stores throughout the UK.

The bra comes in several parts, including two cups and a selection of straps, giving its wearer the power to make it up ‘DIY-style’. Each cup features 24 hook positions and the back strap another 28, making the Limitless Bra one of the first bra designs ever to offer limitless ways of wearing it.

MJM International, the producer of Diamond Boutique has taken over a year and hundreds of hours of testing to perfect the revolutionary bra created exclusively for Tesco customers. The product will retail at £16.00 and will be available in sizes 32-38 A-D in black and nude.

The bra’s inventor Michelle Mone, co-founder of MJM International and creator of Diamond Boutique said; “Diamond Boutique is committed to meeting women’s lingerieneeds, which is why I’m so excited about this phenomenal new design. The Limitless Bra is unlike any other bra available on the market and can be worn hundreds of different ways. Women will be thrilled to find out that this really does deliver every bra style they will ever need, plus some”

She added; “This is without doubt a ‘must have’ garment for every lingerie drawer and is the bra women have been waiting for. These days fashion is so experimental, it’s often a hassle finding the right bra for the right outfit, any girl will tell you. But this bra can be easily constructed and adjusted to sit perfectly underneath any garment, with no straps showing and providing all the support your bust needs. It really is an unbelievable product.”

Jan Marchant, Buying Director of Tesco Clothing, said; “The Limitless Bra is the most innovative and unique lingerie design Tesco has ever seen and we’re incredibly excited about offering it in store. The product offers incredible versatility and just by moving the straps around the edge of the cups women can create any bra style they want. We anticipate that the Limitless Bra will be a must-have for the Christmas party season and that Tesco shoppers will be racing to their nearest store to bag theirs.”

Made f r o m smooth micro-fibre material and available in black and nude, The Limitless Bra is invisible under any outfit. The Limitless Bra is available f r o m Tesco stores nationwide and the Tesco Clothing website.

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Tesco Sign Elen Rivas To Diamond Boutique For Her First Ever Lingerie Campaign

Tesco Clothing has signed Elen Rivas, the Spanish former fiancée of Frank Lampard, the Chelsea and England football star, to help show off the latest collection from Diamond Boutique, the luxury lingerie range available exclusively from 169 Tesco stores.

The 34 year old mother-of-two, who appears in a Spanish inspired-shoot for the supermarket giant, has been chosen to front the latest campaign in which she models the brand’s new Christmas collection. Her pictures will appear in Tesco stores throughout the UK and online through the Tesco Clothing site.

This is Elen’s very first lingerie campaign and her first-ever modeling assignment, but Elen looks confident and relaxed as she poses seductively in a Spanish villa, flaunting her womanly curves and dazzling smile, wearing the luxurious new Diamond Boutique designs.

Elen, who has also made several TV appearances on GMTV this year, said; “I was so delighted when Michelle Mone asked me to front the new Diamond Boutique campaign. I was at first daunted, but I had so much fun on the shoot and I’m so pleased with the final results. I’ve never modeled before and after two kids I wasn’t sure how the pictures would look, but I’m very proud of them.”

She added; “Diamond Boutique delivers everything a designer brand should. The designs are elegant, stylish and fit to perfection. What’s more, even if you buy the entire collection you won’t feel guilty as it’s so easy on the pocket. I wear the range every day, whether I’m off to the supermarket or glamming up for a night out.”

Michelle Mone, creator of the Diamond Boutique range, said; “Elen looks beautiful in the new collection. She has a fantastic personality that shines through and I think women will really relate to her. Not only is she a mother, but she’s incredibly down to earth and exudes an inner confidence and sensuality like only a Spanish senorita can.”

Michelle added; “The new Diamond Boutique range sparkles from every direction. It’s the perfect Christmas collection and the purse-friendly prices mean that everyone can have a slice of luxury in their lingerie drawer this season.”

Terry Green, CEO of Tesco Clothing, said; “The new Diamond Boutique Christmas collection is incredibly luxurious, but continues our focus on value with prices starting from just £7.00. Elen is a great signing for the brand and proves that budget lingerie can look just as good as expensive designer lingerie.”

Available from a purse-friendly £7.00, the new Diamond Boutique Christmas collection comes in sizes 32A to 38D for bras and 8-18 for briefs crafted from silks, satins and lace. The new collection is available from Tesco stores nationwide and online.

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