Clinique Has Launched Its New Sun Care With Solarsmart To Protect Against Both UVB And UVA Rays

The new Clinique Sun Care with SolarSmart range now offers a comprehensive defense against harmful UV rays with 3:1 technology, where UVB protection is three times proportional to UVA protection.

The ratio 3:1 ensures an appropriate amount of UVA protection. Formulated with Clinique’s new Proprietary SolarSmart Technology, a unique blend of photostable sun screens designed to help skin defend itself from UV assault.

“There is no harmless amount of sun exposure for the skin. Even small daily amounts of UV exposure contribute to photo-ageing and damage to the skin. In fact, we now believe that about 80% of the skin changes we perceive as ‘ageing’ are due to sun exposure. This is why daily sun protection is crucial all year long, regardless of season”, commented Dr David Orentreich, Clinique’s Guiding Dermatologist.

The range of UV protection factors and forms has been designed to fit any individual’s lifestyle and preference. The non-greasy sun protection formulas are oil-free, water and sweat-resistant, non-pore clogging and appropriate even for those with sensitive skin.

In addition to the new Solarsmart sun creams, Clinique is introducing its new Self Sun Collection for women who are looking for a gorgeous, believable glow without exposure to the sun’s damaging rays. And, with a variety of formulations and delivery systems, Clinique offers easy-to-use, targeted solutions for every self-tan preference.

“Two-thirds of my patients seek treatment for damage caused by unprotected exposure to the sun from years before. I like to tell my patients that the safest tan comes in a bottle and that self-tanners are an excellent way to achieve the look of a tan without the harmful effects of sun exposure”, concluded Dr Orentreich.

Via EPR Network
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Sweet Beginnings Baby Furniture and Little Bunny Blue Crib Bedding Arrived At BabyBox.com

www.BabyBox.com, a luxury retailer of high-end crib bedding, baby furniture and baby gifts, today announces the arrival of Sweet Beginnings children’s bedroom furniture and Little Bunny Blue bedding collections. Both Sweet Beginnings and Little Bunny Blue carry on the time-honored tradition of outfitting nurseries and children’s rooms with artisan-quality furniture and linens crafted, with tender loving care, for infants and children.

“Sweet Beginnings is a pioneering force in children’s furniture and our selection of heirloom quality furniture would not be complete without the impeccable designs f r o m creator Patrice Flashner Fitzgerald,” said Katherine Type, founder of BabyBox.com. “Adding the finishing touch to any nursery is made fun and easy with exclusively designed crib bedding offerings by Little Bunny Blue, which boasts one of the most extensive selection of unique styles available today.”

Universally recognized for its superb styling and craftsmanship, Sweet Beginnings line of children’s furniture features cribs, changing tables, toy chests, beds, nightstands, dressers, armoires, desks, storage consoles, shelving units, bookcases, mirrors, and hand painted wall décor. The Sweet Beginnings furniture collection combines traditional and modern design lines with sophisticated, fun and whimsical artwork. Assisted by a team of talented craftsmen and artists, renowned children’s lifestyle designer, Patrice Flashner Fitzgerald, mother of two, manufactures and hand-paints each and every piece of Sweet Beginnings’ furniture.

Examples of Sweet Beginnings signature combinations include sleigh cribs with bear and blocks illustration, big top circus or nautical sail away theme. Book cases are sturdy and designed with as much imagination as the stories in the books, featuring extra deep pockets to hold a child’s favorite books for years to come. Sweet Beginnings beds are elegantly designed with a variety of styles including four posters to day beds, and come in twin, double, queen and king sizes.

Dressing a crib has never been more fun and enchanting than with the crib bedding collection f r o m Little Bunny Blue. The Chanel crib set is inspired by none other than the famous designer herself, with pink, white and touches of black to create elegance for the ultra chic baby. The Bella crib bedding set perfectly outfits a princess themed nursery, with 18-inch gathered dust ruffle accented in elegant pink, sage and cream trim, while the Miss Princess crib set is equally suitable for a princess or ballerina nursery: white silk taffeta adorned with embroidered pink flowers and soft green vines graced with pink double faced satin ruffles and crib ties. The gathered dust ruffle features pink satin ribbon topped with pink tulle. The Sebastian crib bedding set in a new toile pattern adds a rustic charm to nurseries while its silk and cotton linens are complemented by a gorgeous plaid crib skirt and ties.

Little Bunny Blue crib bedding can be ordered as a set: bumper, fitted sheet, coverlet and 18-inch dust ruffle, or à la carte. Matching diaper stacker, boudoir pillow, toy bag, window treatments, moses baskets and cradle linens are also available. To finish off the nursery, Little Bunny Blue also offers bed crowns fit for princes and princesses.

For a limited time, Babybox.com is offering free shipping and a complimentary boudoir pillow with any Little Bunny Blue crib bedding purchase.

f r o m developmental toys to baby clothing, crib bedding and nursery furniture, BabyBox.com features an A-list of upscale designers, such as House Inc., Henry & Henrietta, Lulu DK Matouk, Lulla Smith, Gordonsbury, Serena & Lily, Blauen, Sweet William, Lullaby and Baby B, among others.

About BabyBox.com
BabyBox.com is a premier baby gift store for children, ages newborn to 12 months. Offering a specialized selection of luxury baby items, the company prides itself on serving a niche market with a focus on unique and high quality products including adorable baby clothes, crib bedding, nursery décor, quality children’s furnishings, baby furniture, custom baby bedding, Moses baskets, bassinets, handmade items, as well asbaby gifts, such as toys, baby blankets and keepsake gifts. In addition to the specialized infant collections, BabyBox.com has expanded its offerings to provide furniture, bedding, décor and clothing for older children. With headquarters in Darien, Conn., BabyBox.com has provided unique baby gifts since 1997. For more information, please visit www.BabyBox.com.

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Estee Lauder Redesigns Its E-Commerce Website

The newly redesigned Estee Lauder UK e-commerce website, www.esteelauder.co.uk, has been transformed to bring the service experience that consumers have come to expect at Estee Lauder’s counters, to the web.

Estee Lauder

With a new layout and enhanced features, such as interactive diagnostic tools, step-by-step makeup videos and advice f r o m the experts, Estee Lauder is making it easy for customers to find and purchase the right products to suit their unique needs, look and lifestyle f r o m the comfort of their home.

“These new online tools help us to provide the consumer with a seamless experience f r o m the website to the counter,” said Elana Drell Szyfer, Senior Vice President, Global Marketing, Estee Lauder. “Many of our customers are now searching for product information or shopping online and these numbers continue to grow. We want to ensure that no matter where our customer chooses to shop for our products, they are able to get the information and support they need to make the best choices.”

New features available on the Estee Lauder website include:

New Layout – New intuitive product groupings make it easier for consumers to find the products they are looking for, and a breadcrumb navigation trail helps to navigate the site. Detailed product information, enhanced images and application/use tips on each single product page helps to simplify the product selection process.

Skincare Finder – Using a few quick and simple questions to analyse individual skincare concerns, the Estee Lauder Skincare Finder recommends a tailored skincare regimen to address all of a customer’s skin concerns.

Foundation Finder – The new, interactive iMatch Foundation Finder helps customers find their ideal foundation, assessing their skin’s intensity, undertone and type, as well as individual coverage preferences. Once the right shade is identified, the site also provides application tips f r o m the experts, making it possible to achieve a flawless face every time.

How-To Videos – Step-by-step how-to videos have been added to the new Estee Lauder site to help customers re-create different makeup. Estee Lauder beauty advisors share their make up tips and tricks for creating a flawless face, smoky eyes, sculpted cheeks, classic lips and more.

Streamlined Checkout – a new, streamlined checkout process makes it quicker and easier to purchase products online, delivered to anywhere in the UK (except Channel Islands) via 5 different delivery options.

To celebrate the launch of the new website, Estee Lauder is offering customers a special offer skincare trio set, worth over £19, with every purchase of £40 or more in the month of June. The set includes a super-deluxe sized cleanser sample, Day-Wear Plus moisturiser deluxe sample, and deluxe sample of the multi-award winning Advanced Night Repair.

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