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Rite Aid ready to help customers prepare for the hair-raising holiday

Saturday Holiday Gives Shoppers Opportunity to Dress-Up the Halloween Season with Last Minute Needs

CAMP HILL, Pa., 2015-10-6 — /EPR Retail News/ — With nearly 4,600 convenient locations, Rite Aid is this year’s one-stop shop Halloween headquarters. From enchanting to frightful costumes, décor, candy and more, Rite Aid is ready to help customers prepare for the hair-raising holiday.

“Halloween falls on a Saturday giving shoppers the opportunity to make sure they have all their last minute needs to celebrate the holiday this year,” said Tony Montini, Rite Aid executive vice president of merchandising and supply chain. “Whether our customers need candy for trick-or-treaters, an accessory to complete a costume or festive novelties to liven a party, Rite Aid’s convenient locations make it a true one-stop shop for any Halloween essentials.”

Wellness+ with Plenti members can enjoy additional savings throughout the season and have the opportunity to earn Plenti points on select Halloween and fall items. New and existing wellness+ members can now sign up for wellness+ with Plenti at any Rite Aid store nationwide or www.riteaid.com/plenti. Points earned on featured items can be used for at least two years for savings at Rite Aid and certain Plenti partners including Exxon, Macy’s and Mobil.

Candy
Rite Aid shelves are stocked with an extensive selection of Halloween trick-or-treat candy classics like chocolate pumpkins, Kit-Kat, Reese’s, Twix, Snickers and M&M’s, all available in large variety bags. For around the house, fill the candy dish with Brach’s Candy Corn, a holiday staple. And don’t forget to pick up one of Rite Aid’s colorful ghost, jack o’ lantern and haunted house inspired trick-or-treat bags or plastic pumpkin to help children collect candy!

Costumes
From children to adults, Rite Aid has costumes and accessories for everyone with character favorites such as Star Wars, Avengers, Teenage Mutant Ninja Turtles and classics including lady bugs, bumble bees, zombie and witches. New this year, an expanded selection of masks from choices including werewolves, carnival-inspired, skeletons and gorillas. To help accessorize, capes, witch hats, wigs, face paint, makeup and fake teeth are available in a variety of colors and styles to compliment any Halloween costume.

Perfect Party Potion
Hosting a party? Scare the goblins out of your guests by creating a frightful ambiance throughout the house with eerie candelabras, strobe lights, gory door covers, cobweb and caution tape. And don’t forget the Halloween-inspired plates and cups! Rite Aid also has an animated reaper, ideal for spooking trick-or-treaters as they follow the skull pathway markers that light the way

Harvest
Fall into the season with Rite Aid’s revamped selection of classic harvest décor. Choose from a variety of fall-inspired artificial pumpkins, gourds, owls, floral arrangements and scarecrows for table tops or outdoor. Greet guests with warm welcome wall art or door wreaths designed in leaves, sunflowers, foliage and berries.

#RiteAidMombies
Follow Rite Aid on Facebook, Twitter and Instagram for helpful Halloween tips, tricks, DIY crafts, recipes and costume ideas that will save the day and prevent busy moms from turning into “mombies” this season. Enter for a chance to win a mombies Halloween care package on Facebook throughout the month of October. Or take a personality quiz on www.riteaid.com/halloween to find out which kind of “mombie” you are!

Rite Aid Corporation (NYSE: RAD) is one of the nation’s leading drugstore chains with nearly 4,600 stores in 31 states and the District of Columbia and fiscal 2015 annual revenues of $26.5 billion. Information about Rite Aid, including corporate background and press releases, is available through the company’s website at www.riteaid.com.

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Contact:

Media: Kristin Kellum 717-975-5713

EPR Retail News