Smart Scale Co. Unveils World’s First IoT Smart Scale Container, “Stashaweigh™”, at New West Summit

Oakland, California, USA, 2018-Oct-10 — /EPR Retail News/ — Smart Scale Co. announced today its October 11th launch at New West Summit of the world’s first IoT smart scale container for the cannabis industry. The patent pending “Stashaweigh™” is an industry-forward weighing device that utilizes the ease of Bluetooth connectivity via a smartphone app to make tracking and saving your cannabis history seamless.

Stashaweigh™ is the brainchild of inventor and entrepreneur Josh Lee, Founder and CEO of Smart Scale Co., which he created in 2017. Lee, in conjunction with a team of technology engineers, has a vision for smart data-sharing, powered by machine learning and advanced AI, that he hopes will shake up the cannabis market.

Lee recalls, “As a technology inventor I saw a lack of technology being built for the cannabis market that matched what was out in the mainstream marketplace. I chose to build the most technologically advanced stash container, the Stashaweigh™, a patent-pending IoT device that integrates a smart scale, connected smartphone app, and water and smell-proof container to manage your usage history by weight, day, time and strain.”

Stashaweigh™ allows its users to track and manage usage history through their smartphones, and gives accurate weight, date, and time feedback while storing precise dosage history during each session. The company will use machine learning and AI to track and predict user habits from around the country that give dispensaries, growers, scientists, and medical professionals tools to more accurately respond to consumer needs and trends.

“Our goal is not only to give consumers a secure device to store their cannabis, but to help them learn more about their usage habits, while giving them tools to manage their cannabis like never before. We are thrilled to launch our product at New West Summit, the industry-leading cannabis technology conference.”

Stashaweigh™ is the first container in a line of expected smart scale devices that make using, selling, prescribing, and growing cannabis smarter and more effective.

SOURCE: EPR Network

Accenture Interactive recognized for innovation and artificial intelligence capabilities in transforming retail experiences

Report cites innovation and artificial intelligence capabilities as Accenture Interactive strengths for transforming retail experiences

NEW YORK, 2017-Oct-06 — /EPR Retail News/ — Accenture Interactive has been recognized as a Leader in the recently published “IDC MarketScape: Worldwide Retail Digital Marketing Technology Services 2017 Vendor Assessment*” report.

The report highlights Accenture Interactive’s deep industry expertise and its ability to deliver end-to-end digital marketing capabilities to clients to reinvent retail experiences. In making its assessment, the IDC MarketScape noted that “innovation and application of artificial intelligence to retail marketing, an imperative in our view, is an area in which Accenture Interactive excels.”

Accenture Interactive was recognized for its ability to help retailers align their digital marketing technology strategies to evolving competitive realities, as well as its strengths in innovation with a broad portfolio of patents and strong retail-oriented start-up ecosystem and business strategy consulting services. The report also noted Accenture Interactive’s diverse agency and analytics talent.

The report evaluated Accenture Interactive and six other service providers on criteria for successful delivery of services that help retailers digitally transform their omni-channel marketing technologies.

IDC MarketScape vendor analysis model is designed to provide an overview of the competitive fitness of ICT suppliers in a given market. The research methodology utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each vendor’s position within a given market. The Capabilities score measures vendor product, go-to-market and business execution in the short-term. The Strategy score measures alignment of vendor strategies with customer requirements in a 3-5-year timeframe. Vendor market share is represented by the size of the icons

“Retailers are at an inflection point with their customers and are increasingly focused on connected digital experiences to remain relevant under the pressure of changing shopping behaviors,” said Bob Markham, managing director, Accenture Interactive. “We are honored to be distinguished as a leader in helping retailers transform their digital marketing capabilities, while also being recognized for our unique blend of creative talent, retail consulting, and technology acumen to deliver exceptional customer experiences.”

“Accenture Interactive continues to lead when it comes to delivering innovative and connected experiences for clients. By marrying the deep industry expertise of Accenture with the breadth of experience capabilities, Accenture Interactive continues to be a key player in helping top retailers achieve their digital marketing and transformation goals,” said Greg Girard, program director, Worldwide Omni-Channel Retail Analytics Strategies, IDC Retail Insights.

“We recognized the fundamental shift in consumers’ retail behaviors and the disruption to the industry and took some bold steps to further strengthen our digital marketing and technology services capabilities,” said Jill Standish, senior managing director and head of Accenture’s global Retail practice. “We are focused on developing the digital content and commerce strategies and platforms our clients need to provide hyper-personalized brand and buying experiences to their customers to reach the next frontier of digital commerce.”

*doc # US42556916, May 2017

About Accenture Interactive
Accenture Interactive helps the world’s leading brands transform their customer experiences across the entire customer journey. Through our connected offerings in design, marketing, content and commerce, we create new ways to win in today’s experience-led economy. Accenture Interactive is ranked the world’s largest digital agency in the latest Ad Age Agency Report. To learn more, follow us @accentureACTIVE and visit www.accentureinteractive.com.

About Accenture
Accenture (NYSE: ACN) is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialized skills across more than 40 industries and all business functions – underpinned by the world’s largest delivery network – Accenture works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders. With approximately 425,000 people serving clients in more than 120 countries, Accenture drives innovation to improve the way the world works and lives. Visit us at www.accenture.com.

About IDC MarketScape
IDC MarketScape vendor analysis model is designed to provide an overview of the competitive fitness of ICT (information and communications technology) suppliers in a given market. The research methodology utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each vendor’s position within a given market. IDC MarketScape provides a clear framework in which the product and service offerings, capabilities and strategies, and current and future market success factors of IT and telecommunications vendors can be meaningfully compared. The framework also provides technology buyers with a 360-degree assessment of the strengths and weaknesses of current and prospective vendors.

Contact:

Kelly Coffed
Accenture
+1 404 219 3100
kelly.coffed@accenture.com

Source: Accenture

KiwiTech Announces Strategic Partnership with Blingby

Strategic partnership formed to revolutionize video content delivery and e-commerce

Washington DC, 2017-Mar-09 — /EPR Retail News/ — KiwiTech, LLC, a startup accelerator and technology services company, has announced a strategic partnership with Blingby, an innovative digital advertising and marketing platform. Blingby users watch, buy, book or rent the styles and places that inspire them. However, Blingby is not only about fashion, lifestyle, or travel; it is adaptable to many different industries. Third-parties can also license and customize Blingby’s (bbStream) technology for use on their platform, enhancing their value proposition.

A truly groundbreaking innovation is Blingby’s bbstream, which can be integrated natively into content streams by producers CDNs and content distributors into their video content. Why should you care?

Imagine watching a YouTube video and moving your cursor above a person’s jacket. From that simple action, a drop-down appears with information on the jacket, through which a user can click through to purchase. Or what if PM Justin Trudeau is giving a presentation in front of the 4 Seasons in Montreal, move your cursor to the hotel and information on room rentals, etc., drop down from which you can click and execute a transaction.

It’s audience-agnostic, non-intrusive advertising that virtually eliminates the “ready fire aim” approach used by advertisers, replacing it with pinpoint accurate audience segmentation.

Blingby, founded in 2014, is a video content delivery and e-commerce marketing and advertising platform, engaging users in 185 countries. Blingby empowers marketers by providing them with a powerful, engaging and advert-less platform where the video and the proprietary bbStream experience drives user interaction. Blingby technology supports native and live streaming. Blingby is currently available on the web at www.blingby.com and on third-party websites, social media and as an Android or iOS mobile app through Google Play and iTunes.

“Blingby is a paradigm shift in marketing and advertising by transforming content into an informative, ’advert-less’ engagement applicable to different industries. We are excited to form this strategic alliance to help further transform Blingby’s unique platform,” said Rakesh Gupta, Founder and CEO, KiwiTech. “We’re committed to bringing the best of KiwiTech to help Blingby meet their business goals.”

“People’s tolerance to pushy and non-relevant and non-engaging marketing is rapidly diminishing. We built Blingby to solve this problem. We deliver a continuously-evolving, fully-immersive visual digital experience with high user engagement and conversion rates,” said Marcia Favale, President, CEO and Co-Founder of Blingby. “KiwiTech, with an extensive experience in the technology space, will augment our technology delivery to continuously reshape user engagement in digital media, helping us further deliver on the Blingby vision.”

KiwiTech brings a deep understanding of developed and emerging technologies such as virtual reality, augmented reality, artificial intelligence and visual recognition. “As part of this partnership, KiwiTech will provide exclusive technology capabilities to Blingby,” said Robert Stanicic, COO and Co-Founder of Blingby.

KiwiTech provides end-to-end digital technology solutions across a wide range of industries, including publishing, healthcare, media & entertainment, education, financial services, and government. It has quickly gained recognition as an innovator by investing in numerous early-stage startups and partnering with large enterprises. Leveraging world-class design and technology development capabilities and extensive expertise with content management and creation, KiwiTech enables companies to seamlessly add mobile to their technology stack. KiwiTech is based in Washington DC, with additional offices in New York and New Delhi, India.

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