Benefit Cosmetics raised $4.7 million during its third Bold is Beautiful campaign

Benefit Cosmetics raised $4.7 million during its third Bold is Beautiful campaign   Paris, 2017-Aug-30 — /EPR Retail News/ — Benefit Cosmetics organized its Bold is Beautiful charity initiative for the third consecutive year in May. During the month, all proceeds from brow wax services at Benefit Brow Bars are donated to charities that help empower women. This year Benefit […]

Benefit teams up with David LaChapelle for the launch campaign of new colorful shades of its iconic They’re Real mascara and eyeliner

PARIS, 2015-8-25— /EPR Retail News/ — Benefit teamed up with irreverently whimsical photographer David LaChapelle to create the launch campaign for new colorful shades of its iconic They’re Real mascara and eyeliner. The glamorous, offbeat campaign connects perfectly with Benefit’s tongue-in-cheek ethos. Lighthearted humor has always been the cornerstone of Benefit Cosmetics, which champions beauty that […]

Online deals specialist announces high leap in demand for money-saving clothing and cosmetics deals

Online retail voucher codes specialist DiscountVouchers.co.uk this week reports a huge leap in demand for its fashion and cosmetics deals since the turn of the year. The website – which offers consumers savings at over 800 leading retailers and suppliers, has seen demand for cosmetics and clothing codes rise by 36% and 26% respectively since […]