Retailers realize the importance but struggle to successfully understand and utilize analytics
Boston, MA , 2017-Mar-24 — /EPR Retail News/ — According to a new special report from Boston Retail Partners (BRP), retailers recognize the importance of enhanced data and analytics with 44% indicating improved analytics is a top priority. However, the ability to leverage analytics to…
ATLANTA, 2017-Jan-18 — /EPR Retail News/ — EarthLink Holdings Corp. (ELNK) and Boston Retail Partners (BRP) today (Jan. 16, 2017) announced the launch of a new Unified Commerce as a Service offering to help retailers transition from current faux omni-channel environments to a true unified commerce platform. The Unified Commerce as a Service offering delivers a…
Survey of Leading Retailers Reveal that Planning Organizations are not Ready for Unified Commerce
Boston, MA, 2016-Nov-19 — /EPR Retail News/ — According to a new report from Boston Retail Partners (BRP), savvy retailers know their current planning tools are not capable of supporting the unified commerce environment necessary to satisfy today’s customers. According to the…
Boston, MA, 2016-Oct-07 — /EPR Retail News/ — According to a new report from Boston Retail Partners (BRP), 56% of retailers indicate their top digital priority is to create a consistent brand experience across channels. According to the BRP 2016 Digital Commerce Survey, retailers understand that consumers expect a personalized, seamless experience wherever, whenever and however…
Boston, MA, 2016-Aug-24 — /EPR Retail News/ — According to a new special report from Boston Retail Partners (BRP), social media produces unlimited opportunities to create a memorable and personalized customer shopping experience; however, most retailers are not successfully executing their social media strategies. According to the BRP SPECIAL REPORT: Enhancing Customer Engagement Through Social Media,…
ATLANTA, 2016-Jul-17 — /EPR Retail News/ — EarthLink Holdings Corp. (NASDAQ: ELNK), a leading network services provider dedicated to delivering great customer experiences, today announced it has acquired Boston Retail Partners, LLC (“BRP”), a highly regarded management consulting firm focused on the retail vertical. BRP’s experienced consultants work with leading retailers to deliver strategic solutions that…