Old Navy donates $1 million to Boys & Girls Clubs following successful Black Friday donation campaign

OVERWHELMING CUSTOMER RESPONSE TO BLACK FRIDAY COZY SOCK TRIGGER DONATION FUNDS FIRST JOBS PROGRAM FOR CLUB TEENS 

SAN FRANCISCO, 2017-Nov-29 — /EPR Retail News/ — Timed to Giving Tuesday, Old Navy is donating $1 million to Boys & Girls Clubs after a successful Black Friday trigger donation campaign.

On Black Friday, Old Navy offered customers the opportunity to get cozy while giving back. For every pair of $1 Cozy Socks purchased in-store on Black Friday, Old Navy pledged $1 to Boys & Girls Clubs, up to $1 million. Customers paid it forward and stocked up on the playful novelty print socks. Over 2 million pairs of cozy socks were sold, enough to line the entire coastline of California.1

“At Old Navy, we believe in paying it forward. Opening doors for youth and helping them build promising futures is just one of the ways we give back,” said Sonia Syngal, president & CEO, Old Navy. “We are in this together – our teams, our families, our communities. That’s why this Black Friday, we welcomed shoppers to join us in that mission through our Cozy Sock trigger donation campaign. And we are so proud to make this $1 million donation to Boys & Girls Clubs as part of our continuing ONward! program.”

Through its cause platform ONward!, Old Navy is committed to taking the next generation to the next level, and has long supported Boys & Girls Clubs to help turn learners into leaders. The $1 million donation will go to creating an employment program for Boys & Girls Club youth2, offering them career mentoring and a first job at Old Navy stores.

“We are grateful for Old Navy’s partnership and their continued commitment to supporting America’s youth,” said Jim Clark, president and CEO of Boys & Girls Clubs of America. “Old Navy’s donation will help our young people reach their full potential as productive and responsible citizens.”

Old Navy believes in giving the next generation a foot in the door for the future. Through the This Way Ahead job training program, Gap Inc. has committed to providing 10,000 jobs for youth from local nonprofits by 2020. The partnership with Boys & Girls Clubs will help expand the program to impact more young adults in additional cities. Learn more about Old Navy’s cause work at Oldnavy.com/ONward.

About Old Navy

Old Navy is a global apparel and accessories brand that makes current American essentials accessible to every family. Originated in 1994, the brand celebrates the democracy of style through on-trend, playfully optimistic, affordable and high-quality product. A division of San Francisco-based Gap Inc. (NYSE: GPS), Old Navy brings a fun, energizing shopping environment to its customers in more than 1,000 stores around the world. For more information, please visit www.oldnavy.com.

About Boys & Girls Clubs of America

For more than 150 years, Boys & Girls Clubs of America (BGCA.org) has enabled young people most in need to achieve great futures as productive, caring, responsible citizens. Today, 4,300 Clubs serve 4 million young people through Club membership and community outreach. Clubs are located in cities, towns, public housing and on Native lands throughout the country, and serve military families in BGCA-affiliated Youth Centers on U.S. military installations worldwide. They provide a safe place, caring adult mentors, fun and friendship, and high-impact youth development programs on a daily basis during critical non-school hours. Club programs promote academic success, good character and citizenship, and healthy lifestyles. In a Harris Survey of alumni, 54 percent said the Club saved their lives. National headquarters are located in Atlanta. Learn more at on Facebook and Twitter.

1General coastline of California is 840 miles according to the Congressional Research Service https://fas.org/sgp/crs/misc/RS21729.pdf. At 26 inches per pair and over 2.2 million pairs sold on Black Friday (Nov. 24, 2017), the socks would line over 900 miles.

2Funds will be divided proportionally between Boys & Girls Clubs of America (“BGCA”) and Boys & Girls Clubs of Canada (“BGCC”) based on the respective sales in the US and Canada.

MEDIA CONTACT:
press@gap.com

SOURCE: Gap Inc.

Old Navy unveils Black Friday deals; will donate $1 to Boys & Girls Clubs for every Cozy Socks purchased

50% OFF ENTIRE PURCHASE IN STORES & ONLINE DURING 3-DAY BLACK FRIYAY SALE

SAN FRANCISCO, 2017-Nov-09 — /EPR Retail News/ — Old Navy is putting the yay in HoliYAY this shopping season with an opportunity to give back while stocking up, extended Black Friday deals and a line-up of family-fun store events for kids ages 1 to 100.

Cozy Socks One Dolla Holla

During the One Dolla Holla sale, Old Navy customers can get cozy while giving back. On Black Friday, Nov. 24, cozy socks will be offered in-store at the one-day only doorbuster price of $1 per pair. The beloved stocking stuffer, normally $5 per pair, feature playful novelty prints ranging from unicorns to gingerbread men. Even better, for every pair purchased, Old Navy will donate $1 to Boys & Girls Clubs, up to $1 million.1

Through its cause platform ONward!, Old Navy is committed to taking the next generation to the next level, and has long supported Boys & Girls Clubs to help turn learners into leaders. The brand’s Black Friday donation will go to creating an employment program for Boys & Girls Club youth, offering them career coaching and a first job at Old Navy stores.

Black FriYAY Deals & Hours

Old Navy’s Black Friday sale is longer than ever with a pre-party sale leading up to the main event, a 3-day Black Friday celebration, and 72 hours of Cyber deals.

  • During the Pre-Party Sale from Thursday, Nov. 16 until Tuesday, Nov. 21, customers will receive 40% off their entire purchase in stores and online.2
  • From Wednesday Nov. 22 through Friday, Nov. 24, the three-day official Black Friday sale will offer customers 50% off their entire purchase and thousands of styles from $10 & under, both in stores and online.3
  • Old Navy cardmembers receive early access to the Black Friday sale with 50% off their purchase from Thursday, Nov. 16 to Sunday, Nov. 19 when using their Old Navy credit card in-store and online.4
  • The 72 hours of Cyber Sale kicks off on the heels of Black Friday. On Saturday, Nov. 27 and Sunday, Nov. 28, OldNavy.com will offer 40% off everything. On Cyber Monday, OldNavy.com will offer its best deal of the year with 50% off everything, no exclusions.5

Mark your calendar for all the incredible deals with details at OldNavy.com/#holiyay.

Old Navy will provide extended shopping hours around Black Friday, offering customers a wide range of times to take advantage of the 50% off sale.

  • On Wednesday, Nov. 22, Old Navy stores will open at 9 a.m. and remain open until 10pm.
  • On Thanksgiving Day, stores will open at 3 p.m. and stay open until 1 a.m.
  • On Black Friday, doors will open 5 a.m. and remain open until 10 p.m.6

In-Store SaturYAY Events

Old Navy is saying “bye” to the humdrum and “hi” to the moments of kid-like joy and merriment this holiday season with five special SaturYAY store events for the young and young at heart.

SaturYAY Steal (Saturday, Nov. 18):
Start crafting with glittery sticker sheets and holiday-themed coloring pages, gifted with every purchase. In select stores in New York City (Times Square and Herald Square) and San Francisco(Union Square), try your luck at snagging holiday goodies in our custom Old Navy Claw Machine.

Santa’s Wish List (Saturday, Dec. 2):
Send holiday wishes to the North Pole at our Santa Wish List card activity station. In flagship stores (three Manhattan locations, San Francisco’s Union Square and Chicago’s State Street), Santa will be in the house to pose for keepsake printed photos.

Snap & Share (Saturday, Dec. 9):
Snap and share festive photos using our playful holiday props, available in select stores. Store associates will be available to capture your best angles.

Jingle Jammie Jam (Saturday, Dec. 16):
Join our in-store PJ party. Store associates will be donning their Jingle Jammies to perform a special choreographed dance called the “Jingle Jammie Jam.”

Gift Tags (Saturday, Dec. 23)
Finish wrapping those last-minute gifts with a set of exclusive gift tags, gifted with every purchase.

About Old Navy

Old Navy is a global apparel and accessories brand that makes current American essentials accessible to every family. Originated in 1994, the brand celebrates the democracy of style through on-trend, playfully optimistic, affordable and high quality product. A division of San Francisco-based Gap Inc. (NYSE: GPS), Old Navy brings a fun, energizing shopping environment to its customers in more than 1,000 stores around the world. For more information, please visit www.oldnavy.com.

1 Offer valid in stores only on 11/24/17 in the US (including Puerto Rico) and Canada while supplies last. Cozy Socks limit 10 per customer. Select Styles Only. $1 million cap is in US currency, applies to combined sales in the US and Canada, and will be divided proportionally between Boys & Girls Clubs of America (“BGCA”) and Boys & Girls Clubs of Canada (“BGCC”) based on the respective sales in the US and Canada. BGCA’s and BGCC’s names and logos are used with their permission, which in no way constitutes an endorsement, expressed or implied, of any product or company.

2 40% valid 11/16-11/21. Excludes in-store clearance, gift cards, register-lane items, jewelry, and today-only deals.

3 50% valid 11/22-11/24. Excludes Gift Cards, In-Store Clearance, Register Lane Items, Jewelry, Today Only Deals, and 2 Day Only Deals.

4 50% off subject to credit approval, valid 11/16-11/19. A Gap Inc. Credit Card must be used as pay type. See stores for details.

5 Offer does not apply to gift cards or Today Only Deals.

6 Store hours may vary, check local stores for details.

MEDIA CONTACT:
press@gap.com

SOURCE: Gap Inc.

Old Navy announces #MySquadContest and in-store donation drive from July 28 to August 10 to benefit Boys & Girls Clubs

SAN FRANCISCO, 2016-Jul-26 — /EPR Retail News/ — This back-to-school season Old Navy, in partnership with AwesomenessTV, will ask kids to share stories of how their squads motivate, inspire and lift them up. To support the squads of the future and help provide every child with access to learning opportunities, Old Navy is sponsoring a fundraising campaign with the goal of raising US $1,000,000 to benefit Boys & Girls Clubs of America (BGCA) and Boys & Girls Club of Canada (BGCC). The campaign will include an in-store donation drive from July 28 to August 10 as well as a social contest.

Old Navy will team up with AwesomenessTV talent Alex Aiono, Jordyn Jones and the Merrell Twins to celebrate the power of the collective. The #MySquadContest encourages kids to share stories of how their squads motivate and inspire them for the chance to win a fun-filled day with AwesomenessTV talent in their hometown.

To submit, kids can share a photo, video, GIF or meme to Instagram or Twitter, showcasing and describing what makes their squad special, tagged with #MySquadContest and @OldNavy. Alex, Jordyn and the Merrell Twins will each pick one lucky squad to visit for a day of epic fun in each of the three winning squads’ hometowns. Five additional squads will be selected to win back-to-school Old Navy shopping sprees.

From July 21 through August 4, each #MySquadContest submission will trigger a US $1 donation up to Boys & Girls Clubs of America, up to US $10,000.

Additionally, from July 28 to August 10, Old Navy will match in-store customer donations to BGCA and BGCC, up to US $350,000. Customers can donate at the register at all U.S. and Canada stores. The fundraiser will benefit Camp Old Navy’s work with Boys & Girls Clubs to give underserved youth access to after school and summer learning opportunities. Learn more about Camp Old Navy at OldNavy.com/CampOldNavy.

Old Navy will also be celebrating squads through the season’s campaign imagery. The photography features real squads, ranging from a skateboarding squad to a robotics squad, showing off their unique talents in Old Navy’s latest back-to-school fashions.

About Old Navy
Old Navy is a global apparel and accessories brand that makes current American essentials accessible to every family. Originated in 1994, the brand has now grown to be the #1 apparel brand in the U.S.* A division of San Francisco-based Gap Inc. (NYSE: GPS), Old Navy brings a fun, energizing shopping environment to its customers in more than 1,000 stores around the world. For more information, please visit www.oldnavy.com.

About AwesomenessTV
AwesomenessTV is a multi-platform media company owned by DreamWorks Animation (Nasdaq: DWA) and Hearst, the latter of which has a 25% interest. Included under the AwesomenessTV banner are AwesomenessTV, a leading destination for original programming serving the global Gen Z audience; the ATV Network, a global creator community; Big Frame, an influencer talent management company; DreamWorksTV; Awestruck; Awesomeness Films; Wildness; as well as consumer products, music and brand partnerships divisions.  AwesomenessTV was founded by Brian Robbins (Smallville, Varsity Blues, All That) and Joe Davola (In Living Color, Smallville, MTV Networks). Check out www.awesomenesstv.com.

About Boys & Girls Clubs of America
For more than 150 years, Boys & Girls Clubs of America (GreatFutures.org) has enabled young people most in need to achieve great futures as productive, caring, responsible citizens. Today, more than 4,100 Clubs serve nearly 4 million young people through Club membership and community outreach. Clubs are located in cities, towns, public housing and on Native lands throughout the country, and serve military families in BGCA-affiliated Youth Centers on U.S. military installations worldwide. They provide a safe place, caring adult mentors, fun and friendship, and high-impact youth development programs on a daily basis during critical non-school hours. Club programs promote academic success, good character and citizenship, and healthy lifestyles. In a Harris Survey of alumni, 54 percent said the Club saved their lives. National headquarters are located in Atlanta. Learn more at BGCA’s Facebook and Twitter.

About Boys and Girls Clubs of Canada
Boys and Girls Clubs of Canada is dedicated to supporting and encouraging children and youth as they discover, develop, and achieve great futures. We are a national charity serving 96 member Clubs that provide services to 200,000 young people in 625 locations across Canada. Our trained staff and volunteers listen to the opinions and ideas of children and youth, applaud their accomplishments, lend support during their struggles, and provide ways for them to explore their interests and talents.  With this encouragement, young people develop the confidence and sense of belonging that helps them overcome barriers, form positive relationships and mature into responsible, caring adults. For 116 years, we have welcomed children, youth, and their families into Clubs that reflect the diversity of Canada in small and large cities, and rural and Indigenous communities. Visit www.bgccan.com and follow us at www.facebook.com/bgccan and www.twitter.com/bgccan.

Old Navy fashion inquiries: OldNavy_Press@gap.com

Source: Gap inc.