Tag Archives: Breast Cancer Awareness Month

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Forever 21 to raise fund for The Keep A Breast Foundation during Breast Cancer Awareness month

Los Angeles, California, 2016-Oct-06 — /EPR Retail News/ — Forever 21, one of the most recognized and largest fashion retailers in the world, continues their support of Breast Cancer Awareness month by partnering with global non-profit organization The Keep A Breast Foundation on a limited-edition women’s capsule collection for a third consecutive year.

One dollar from the purchase of every item sold in the collection between September 21 – October 31, 2016, will be donated to The Keep A Breast Foundation. The 8 piece capsule collection is comprised of women’s loungewear pieces including a beanie, a bodysuit, caps, hoodies, leggings, socks and tees ranging in price from $3.90 – $22.90. Additionally, the pieces in the collection feature inspirational mottos such as “Believe,” and “Powerful” that aim to empower.

“We are happy to continue our partnership with The Keep A Breast Foundation for the third year in a row,” said Linda Chang, Vice President of Merchandising. “This partnership provides us with an opportunity to raise funds for a terrific cause, empowering young people with health education and support.”

“We are so honored to be partnering with a globally recognized brand, like Forever 21, that is not only influential but targets the key demographic for prevention – millennials,” said Shaney jo Darden, Founder of The Keep A Breast Foundation.

The Forever 21 Breast Cancer Awareness Collection will launch in Forever 21 stores globally and on Forever21.com beginning Wednesday, September 21, 2016.

Hashtag: #GiveToLoveLoveToGive  #F21xKAB

ABOUT FOREVER 21
Forever 21, Inc., headquartered in Los Angeles, California, is a fashion retailer of women’s, men’s and kids clothing and accessories and is known for offering the hottest, most current fashion trends at a great value to consumers. This model operates by keeping the store exciting with new merchandise brought in daily. Founded in 1984, Forever 21 operates more than 730 stores in 48 countries with retailers in the United States, Australia, Brazil, Canada, China, France, Germany, Hong Kong, India, Israel, Japan, Korea, Latin America, Mexico, Philippines and United Kingdom. For more information please visit: www.newsroom.forever21.com

CONTACT INFORMATION:
Forever 21 Public Relations
press@forever21.com

Source: Forever 21

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Macy’s celebrates Breast Cancer Awareness Month with powerful pink merchandise

Macy’s celebrates Breast Cancer Awareness Month with powerful pink merchandise
Macy’s celebrates Breast Cancer Awareness Month with powerful pink merchandise

 

NEW YORK, 2016-Oct-04 — /EPR Retail News/ — This October, Macy’s is once again inviting customers to “think pink” and show their support in the fight against breast cancer through an inspirational and fashionable campaign that heightens awareness and turns the fundraising focus on a disease that affects not only women, but those who love them. Throughout the month of October, the power of pink will prevail with exclusive merchandise, including fashion, cosmetics and items for the home, in addition to Ralph Lauren Pink Pony apparel. And, for the first time, those united in the fight will be able to show their support through a new, limited-edition Pink Pony Bracelet that benefits the Pink Pony Fund of The Ralph Lauren Foundation (available in-store only from Sept. 28 to Oct. 10). With a plentitude of pink, Macy’s celebrates Breast Cancer Awareness Month with style and strength.

“Macy’s long-standing commitment to the breast cancer awareness movement is incredibly inspiring,” states Holly Thomas, Macy’s group vice president of cause marketing. “Our ongoing dedication to charitable causes makes an even greater impact with the support of our employees and our terrific partners, such as Ralph Lauren, who join forces toward a common goal. And, of course, we are so grateful to our customers who continue to show their generosity by shopping at our stores and in our dedicated online ‘Pink Shop’ in a quest to raise awareness and champion the fight against breast cancer.”

Pink Pony

For the fourth consecutive year, Macy’s has joined forces with the Pink Pony Fund, Ralph Lauren Corporation’s worldwide initiative in the fight against cancer. This year, the Pink Pony Campaign is launching for the first time, a limited-edition Pink Pony Bracelet which will be exclusively sold at most Macy’s full-line stores across the country. The bracelet is made of pink adjustable cord, decorated with a pink enameled iconic polo player charm and engraved with Ralph Lauren script on the back. The bracelet will be available in-store for $5 ($4 of which benefits the Pink Pony Fund of The Ralph Lauren Foundation) from Sept. 28 through Oct. 10 and customers who purchase it will also receive a special discount up to 25 percent on a wide assortment of merchandise at most full-line Macy’s stores nationwide (with applied exclusions). Also new to the campaign this year is the Pink Pony limited-edition fragrance, “Ralph Lauren Tender Romance,” of which 15 percent of the purchase price* will be donated to the Pink Pony Fund of The Ralph Lauren Foundation. And finally, a special collection of t-shirts and active wear will transform Polo Ralph Lauren shops into Pink Pony destinations in 16 Macy’s locations across the country and online at macys.com/ralphlauren. Twenty-five percent of the purchase price of all other Pink Pony products sold in the United States will benefit the Pink Pony Fund of The Ralph Lauren Foundation for causes devoted to cancer awareness, education and research. Since its launch in 2013, this exclusive partnership has raised more than $5.5 million for the cause.

Pink Shop at macys.com

Macy’s online Pink Shop at macys.com/pink will also offer a specially-curated collection of incredible fashion and home brands including Coach, Carolee, Charter Club, Guess, Ideology, KitchenAid, Material Girl Active, Movado, Sunglass Hut, Thalia Sodi and Under Armour, with each donating a portion of the sale of special pink merchandise to various organizations such as the Breast Cancer Research Foundation (BCRF). And this year, Macy’s Ideology brand is pleased to have made a $100,000 donation to BCRF and to have created a special collection of active wear that promotes breast cancer awareness. From hoodies and tank tops to graphic-tees, sweatshirts and leggings, these special items spark inspiration to “Fight Like a Girl” and look good while doing it. To learn more visit macys.com/ideology.

Shoppers will even have the opportunity to freshen up their fall beauty routines with finds from the industry’s most sought after cosmetic and fragrance brands such as Bobbi Brown, Clinique, Conair, Estee Lauder and Origins. The complete assortment of passionately pink items that support the cause will be available online at macys.com/pink beginning Sept, 26.

BCRF Beauty Box

Because big things really do come in small packages, Macy’s is proud to join the Estée Lauder Companies’ Breast Cancer Awareness (BCA) Campaign to support the Breast Cancer Research Foundation (BCRF) through the sale of the BCRF Beauty Sampler, available in select Macy’s locations. Macy’s will donate 20 percent to BCRF from now until Dec. 31, 2016 for each sampler box purchased for $20. Each BCRF Beauty Sampler contains eight travel-size samples from The Estée Lauder Companies’ favorite beauty brands.

According to the American Cancer Society, more than 200,000 new cases of invasive breast cancer (Stages I-IV) are diagnosed among women in the United States in a year, resulting in approximately 40,000 deaths. Breast cancer is the second leading cause of cancer death in women, after lung cancer. Through various partnerships and joint efforts, Macy’s maintains a steadfast dedication to finding a cure. This year’s program is targeted to reaching customers in every aspect of their lives.

*Ralph Lauren Fragrances will donate to the Pink Pony Fund of The Ralph Lauren Foundation 100 percent of the profits equal to approximately 15 percent of the purchase price for each “Ralph Lauren Tender Romance” Pink Pony limited-edition fragrance purchased in the 50 United States, Puerto Rico or Washington, D.C. through authorized distributors from Oct. 1, 2016 to Oct. 31, 2016 with a minimum guaranteed donation of $100,000 from the sale of these products. No portion of the purchase price is tax deductible.

About Macy’s

Macy’s, the largest retail brand of Macy’s, Inc. (NYSE:M), delivers fashion and affordable luxury to customers at 734 locations in 45 states, the District of Columbia, Puerto Rico and Guam, as well as to customers in the U.S. and more than 100 international destinations through its leading online store at macys.com. Via its stores, e-commerce site, mobile and social platforms, Macy’s offers distinctive assortments including the most desired family of exclusive and fashion brands for him, her and home. Macy’s is known for such epic events as Macy’s 4th of July Fireworks® and the Macy’s Thanksgiving Day Parade®, as well as spectacular fashion shows, culinary events, flower shows and celebrity appearances. Macy’s flagship stores — including Herald Square in New York City, Union Square in San Francisco, State Street in Chicago, and Dadeland in Miami and South Coast Plaza in southern California — are known internationally and are leading destinations for visitors. Building on a more than 150-year tradition, and with the collective support of customers and employees, Macy’s helps strengthen communities by supporting local and national charities giving more than $69 million each year to help make a difference in the lives of our customers.

Contact:
Marissa Nicolaescu
646-429-5232
marissa.nicolaescu@macys.com

Source: Macy’s

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Co-op and Van Houtte Coffee Services launch Drink Pink coffee program during Breast Cancer Awareness Month

Saskatoon, SK, 2016-Oct-03 — /EPR Retail News/ — With International Coffee Day fast approaching, Co-op is letting customers know that every little sip of coffee helps make a big difference when you Drink Pink.

It’s been six years — and a couple million cups of coffee — since Co-op and Van Houtte Coffee Services Inc. first partnered to support breast cancer research through the Drink Pink coffee program during Breast Cancer Awareness Month, which occurs every October.

Since the inception of the program, the Drink Pink partners have raised $549,000 for the Canadian Breast Cancer Foundation (CBCF) through the sale of coffee at participating Co-op Gas Bars and Food Store delis — and the tally is still growing.

“Co-op and Van Houtte’s Drink Pink is a tremendous example of what can be accomplished when we come together with a common aim,” said Vic Huard, Executive Vice-President Strategy at Federated Co-operatives Limited (FCL). “Together with Co-op members and customers, we are helping the Canadian Breast Cancer Foundation support world-class researchers who are working to create a future free of this disease.”

Promoting awareness

Throughout October, 10 cents from every cup of coffee sold at participating Co-op locations will be donated to CBCF, which funds innovative research, health education and advocacy programs that aim to reduce the incidence of breast cancer, lower mortality rates and support women and their families who have experienced breast cancer.

“Again this year, Van Houtte Coffee Services is pleased to join forces with Co-op in helping to create a future without breast cancer,” said Jose Chagnon, General Manager at Van Houtte Coffee Services.

“During the month of October, we encourage Canadians to visit participating Co-op locations to drink their Van Houtte coffee the way they love it best, whether it’s black, with milk, with sugar or not, but most importantly, to Drink Pink and support the cause.”

The Co-operative Retailing System — comprised of FCL and more than 200 independent retail co-ops across Western Canada — is also promoting breast cancer awareness through a series of videos in which survivors and family members share their experiences with the disease. For more information about Drink Pink — and to watch the videos — see www.drinkpink.coop.

Lasting impact

Co-op is a longtime supporter of the CBCF. In 2014, it made a $1.5 million donation to the organization and continues to serve as a regional sponsor of the Canadian Breast Cancer Foundation CIBC Run for the Cure.

“We’re so pleased with how this program has evolved over the past six years,“ said Bernice Scholten, Executive Director, Western Canada, at the CBCF. “This success demonstrates the power and impact of strong, innovative local partnerships. Thank you to Co-op and Van Houtte, who continue to play an important role in the progression of breast cancer awareness, research and advocacy.”

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Co-op and Van Houtte Coffee Services launch Drink Pink coffee program during Breast Cancer Awareness Month
Co-op and Van Houtte Coffee Services launch Drink Pink coffee program during Breast Cancer Awareness Month

 

Source: Coop

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Pick n Pay marks Breast Cancer Awareness Month with Power of Pink campaign to support Reach for Recovery Ditto project

New Jersey, 2016-Sep-27 — /EPR Retail News/ — Because the scary thing is that it’s not over, even when it’s over.

What do you do when you’ve survived a life-or-death situation, have ended up minus one or even two breasts and have no financial means to afford breast prosthesis let alone breast reconstruction? Plus you’re experiencing an intense lack of self-esteem, depression and fear of the future?

It would have been hopeless were it not for Reach for Recovery’s Ditto Project, supported annually by the South African Mushroom Farmers’ Association (SAMFA), Pick n Pay and Thermopac, through their Power of Pink campaign.

Explains SAMFA’s chairperson, Ross Richardson, “Most people don’t realize how many women are living without breasts after a mastectomy; what’s even worse is that they don’t even know it’s an issue. That’s why we are proud to announce that we are running the Power of Pink campaign again in October with the sole purpose of raising funds for the Reach for Recovery Ditto project to purchase silicone prostheses for breast cancer survivors without financial means. So look out for our trademark (and very pretty!) pink mushroom punnets on shelf in Pick n Pay for the entire month of October. R1 from each punnet of whole and sliced white button mushrooms purchased, goes to Reach for Recovery.”

WHY MUSHROOMS AND BREAST CANCER?
Increasingly research around the cancer fighting potential of mushrooms is indicating that mushrooms could be one of our most powerful allies in the fight against breast cancer.

One of the key findings of studies conducted at the Beckman Institute at the City of Hope Cancer Centre in California and at the University of Australia in Sydney in collaboration with Zhejiang University in China, is that women who eat an average of 10gm of mushrooms a day, seem to halve their risk of breast cancer – a brilliant reason for women to make sure that fresh mushrooms take centre stage on their plates every day of the year.

WHY YOU SHOULD SUPPORT THE POWER OF PINK CAMPAIGN
“Thousands of rands are dedicated annually to breast cancer research,” says Ross, “and we applaud that; but that money does not assist survivors in the way this campaign does. The Power of Pink in conjunction with Reach for Recovery’s Ditto project offers the final empowering step in cancer treatment for thousands of South African women!”

“I am always humbled by the impact a silicone prosthesis has on its recipient,” concludes Reach for Recovery’s Management Board Chairperson, Stephné Jacobs. “The overall effect is a sense of recovery with self-esteem, dignity and confidence restored. It is a gift of hope that helps every survivor to move on from a negative experience and start enjoying life to the full again.”

WHO QUALIFIES TO RECEIVE
Silicone breast prostheses from Reach for Recovery cost between R950 and R2000 and substantially more in the open market. However, those in need who are state hospital patients, have had a mastectomy and have a hospital registration card, qualify for a mere R80 donation to cover administrative costs. This having been said, Reach for Recovery does not turn away anyone due to lack of financial resources.

So, head to your nearest Pick n Pay today, go big on the pink punnets and spread the word knowing that you’ll not only be helping those affected by this devastating disease but you’ll also be protecting yourself by adding good for you mushrooms to your daily diet.

For more information visit: www.mushroominfo.co.za or follow us on Facebook, Twitter and Instagram.

REFERENCES

  • A breast prosthesis (breast form) is an artificial breast that can be worn to simulate the natural breast and body shape. They are available in different shapes and sizes, as well as different degrees of firmness and fit into the pocket of a specially designed mastectomy bra. Qualified fitters provide breast prostheses. Consult Reach for Recovery for contact details of providers of prostheses and post-mastectomy bras.

Source: Pick n Pay

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Debenhams launches #GetBackToYou campaign during the Breast Cancer Awareness Month

LONDON, 2015-10-7 — /EPR Retail News/ — For more than 14 years Debenhams, the leading international multichannel retailer, has been supporting breast cancer charities- raising over £4 million.  Which is why during October 2015, Breast Cancer Awareness Month, Debenhams has worked with charity partner, Breast Cancer Now to create a fresh campaign that resonates through the business and cuts through during the busy fundraising month.

#GetBackToYou is a campaign created using the insight that women affected by breast cancer whilst on the journey to recovery crave to return to find a release from the regime of medical appointments.  The campaign aims to inspire women on the little things they can do to make them feel good and find time for themselves.

To launch the campaign an in-store performance by the cast of West End theatre show Beautiful: The Carole King Musical was held in Oxford Street where customers were entertained with a performance by The Shirelles and donated funds to charity.

Throughout the month of October, Debenhams will be supporting Breast Cancer Now, the UK’s largest breast cancer charity, with the sale of 30 exclusive products across Womenswear, Lingerie, Women’s Accessories and Home carrying donations between 10 and 25 per cent of the sale price.  Instore collateral to promote the fundraising activity is in situ, email promoting the fundraising product lines and offering tickets to win a VIP trip to London to watch the Beautiful: The Carole King musical is also taking place.
A new post-surgery bra range, Spirit has been launched featuring Breast Cancer Now ambassador, Wendy Watson as the face of the campaign, appearing on all packaging and point of sale for the collection. To date over 60, 000 views of a video featuring Wendy and the Spirit range have been delivered on social media.

Debenhams cafes throughout the month of October will open their doors to Breast Cancer Now support groups offering free hot drinks and also retailing a ‘Pink Heart’ cake, carrying a 30p donation per slice to the charity.

Designers at Debenhams are also supporting the campaign by conducting style make-overs for Breast Cancer Now ambassadors.  Designers involved include Henry Holland, Aliza Reger and Ben De Lisi.

Richard Cristofoli, Debenhams Marketing Director said: “Support for Breast Cancer Awareness Month is a key part of our annual charity plan which sees us raise over £1m for our charity partners each year. It is vital that we find new, innovative ways to engage our customers and raise awareness and funds to fight this disease which affects so many women.  #GetBackToYou aims to create noise across all channels whilst delivering a clear point of view on how women fighting this can feel supported.”

“Support for Breast Cancer Awareness Month is built into our trading calendar and it is important that we find new, innovative ways to engage our customers raise awareness and funds to fight the disease that affects so many women.  #GetBackToYou aims to create noise across all channels whilst delivering a point of view on how women can feel supported through the month.”

Through the #GetBackToYou Debenhams hopes to raise £200,000 and encourage dialogue amongst customers and Breast Cancer Now ambassadors on how small things can provide a mental lift and a greater feeling of wellbeing.  Breast Cancer Now is a Debenhams charity partner and via funds raised through The Debenhams Foundation, they share the ambition to stop women dying from breast cancer by 2050.

Notes to Editors • The Beautiful: The Carole King Musical, in-store performance took place at the Debenhams Oxford Street store on Saturday October 3rd, 2015 • Breast cancer is the most common cancer in the UK and accounts for nearly one in three of all cancers in women. In the UK, over 50,000 new cases of breast cancer are diagnosed each year – that’s around 138 a day. About Debenhams • Debenhams is a leading international, multi-channel brand with a proud British heritage which trades out of more than 240 stores across 27 countries. • Debenhams gives its customers around the world a unique, differentiated and exclusive mix of own brands, international brands and concessions. • In the UK, Debenhams has a top five market position in womenswear and menswear and a top ten share in children’s-wear. It holds the number two market position in premium health and beauty. • Debenhams has been investing in British design for over 20 years through its exclusive Designers at Debenhams portfolio of brands. • Current designers include Abigail Ahern, Ted Baker, Jeff Banks, Jasper Conran, FrostFrench, Patrick Grant, Henry Holland, Betty Jackson, Ben de Lisi, Todd Lynn, Julien Macdonald, Jenny Packham, Pearce Fionda, Stephen Jones, Preen, Janet Reger, John Rocha, Giles Deacon, Savannah Miller, Laura Oakes, Ashley Thomas, Eric Van Peterson and Matthew Williamson. About Breast Cancer Now • Breast Cancer Now is the UK’s largest breast cancer charity. • Breast Cancer Now’s ambition is that by 2050 everyone who develops breast cancer will live. The charity is determined to stop women dying from the disease, working in a new, collaborative way and bringing together all those affected by the disease to fund research, share knowledge and find answers. • Breast Cancer Now’s world class research is focused entirely on breast cancer. The charity supports nearly 450 of the world’s brightest researchers at more than 20 locations across the UK and Ireland. Together, they’re working to discover how to prevent breast cancer, how to detect it earlier and how to treat it effectively at every stage so we can stop the disease taking lives. • Breast cancer is still the most common cancer in the UK. Nearly 700,000 people living in the UK have experienced a diagnosis and one in eight women will face it in their lifetime. This year alone, more than 50,000 women will be told they have the disease. • The UK still has one of the lowest breast cancer survival rates in Western Europe and this year alone nearly 12,000 women will lose their lives. It’s time to act. • Breast Cancer Now launched in June 2015, created by the merger of leading research charities Breast Cancer Campaign and Breakthrough Breast Cancer. • For more information on Breast Cancer Now’s work, visit breastcancernow.org or follow us on Twitter or on Facebook.

CONTACTS
For further images and information please contact:
Alice Cottingham: 020 3549 6423 / alice.cottingham@debenhams.com

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Debenhams launches #GetBackToYou campaign during the Breast Cancer Awareness Month

Debenhams launches #GetBackToYou campaign during the Breast Cancer Awareness Month

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Debenhams / Breast Cancer Awareness month: Special in-store performance by the cast of West End theatre show Beautiful: The Carole King Musical

LONDON, 2015-10-7 — /EPR Retail News/ — Debenhams, the leading international multichannel retailer, kicked-off the start of Breast Cancer Awareness month in style with a special in-store performance by the cast of West End theatre show Beautiful: The Carole King Musical.

Vivien Carter, who plays Carole King in the award winning musical, was joined by The Shirelles, and performed a set on a grand piano at Debenhams Oxford Street store, wowing Saturday shoppers with classic chart-topping tunes. The in-store event marks the launch of the retailer’s campaign #GetBackToYou which aims to support women going through breast cancer.

Debenhams has supported breast cancer charities for more than 14 years and in this time has raised more than £4 million.  Every year over 50,000 women are diagnosed with this disease. Breast Cancer Now, the UK’s largest breast cancer charity, is the retailer’s corporate charity partner and via funds raised through The Debenhams Foundation, they share the ambition to stop women dying from breast cancer by 2050.

Nikki Zamblera, Debenhams HR Director and Chair of the Debenhams Foundation said:
“Breast Cancer Now is a charity that really matters to Debenhams colleagues and customers.  We have raised funds to help to find a cure for Breast Cancer for over 14 years now and through the Debenhams Foundation we are determined to continue with our support.”

The retailer hopes to raise £200,000 through the sale of specially selected products that carry a donation to the charity and via staff fundraising activity in stores. Earlier this year, Debenhams launched a new post-surgery bra range, Spirit. Breast Cancer Now Ambassador Wendy Watson is the face of the campaign appearing on all packaging for the collection.

Meanwhile, during October Debenhams has invited Breast Cancer Now supporter groups to its cafes to hold meetings and social events while they enjoy tea and coffee, and taste the limited edition ‘Pink Heart’ cake, with a 30p donation per slice to the charity.

The campaign #GetBacktoYou  has been created with the aim to help not only women that have been affected by breast cancer, but also to inspire all of  Debenhams’ customers with the little things that they can do to make them feel good. The retailer will be generating conversation across its social platforms throughout the month using the hash tag and has activity planned including a Twitter party.

Designers at Debenhams are also supporting the campaign and will be conducting
make-overs for Breast Cancer Now ambassadors, who will be given a new wardrobe.  Designers involved include Henry Holland, Aliza Reger and Ben De Lisi.

Jen Dougan, Director of Fundraising & Engagement at Breast Cancer Now said: “We are incredibly proud to be working with Debenhams on the #GetBackToYou campaign. We have a long-standing partnership with Debenhams, which has raised such a huge amount towards our life-saving research so it’s great to see so much activity taking place this Breast Cancer Awareness Month.

“This year, 12,000 women will lose their lives to this devastating disease. The money raised by Debenhams will help fund the world’s brightest researchers who are looking into the prevention of breast cancer, how to detect it earlier and how to treat it effectively at every stage so we can stop the disease taking lives.”

The exclusive range of products can be found in in Womenswear, Lingerie, Women’s Accessories and in Home you will find a collection designed by Aliza Reger. Products are available online and in-store from October 1st and a donation between 10 and 25 per cent from every product in the range will be donated to Breast Cancer Now.

Ends

Notes to Editors • The Beautiful: The Carole King Musical, in-store performance took place at the Debenhams Oxford Street store on Saturday October 3rd, 2015 • Breast cancer is the most common cancer in the UK and accounts for nearly one in three of all cancers in women. In the UK, over 50,000 new cases of breast cancer are diagnosed each year – that’s around 138 a day. About Debenhams • Debenhams is a leading international, multi-channel brand with a proud British heritage which trades out of more than 240 stores across 27 countries. • Debenhams gives its customers around the world a unique, differentiated and exclusive mix of own brands, international brands and concessions. • In the UK, Debenhams has a top five market position in womenswear and menswear and a top ten share in children’s-wear. It holds the number two market position in premium health and beauty. • Debenhams has been investing in British design for over 20 years through its exclusive Designers at Debenhams portfolio of brands. • Current designers include Abigail Ahern, Ted Baker, Jeff Banks, Jasper Conran, FrostFrench, Patrick Grant, Henry Holland, Betty Jackson, Ben de Lisi, Todd Lynn, Julien Macdonald, Jenny Packham, Pearce Fionda, Stephen Jones, Preen, Janet Reger, John Rocha, Giles Deacon, Savannah Miller, Laura Oakes, Ashley Thomas, Eric Van Peterson and Matthew Williamson. About Breast Cancer Now  Breast Cancer Now is the UK’s largest breast cancer charity. • Breast Cancer Now’s ambition is that by 2050 everyone who develops breast cancer will live. The charity is determined to stop women dying from the disease, working in a new, collaborative way and bringing together all those affected by the disease to fund research, share knowledge and find answers. • Breast Cancer Now’s world class research is focused entirely on breast cancer. The charity supports nearly 450 of the world’s brightest researchers at more than 20 locations across the UK and Ireland. Together, they’re working to discover how to prevent breast cancer, how to detect it earlier and how to treat it effectively at every stage so we can stop the disease taking lives. • Breast cancer is still the most common cancer in the UK. Nearly 700,000 people living in the UK have experienced a diagnosis and one in eight women will face it in their lifetime. This year alone, more than 50,000 women will be told they have the disease. • The UK still has one of the lowest breast cancer survival rates in Western Europe and this year alone nearly 12,000 women will lose their lives. It’s time to act. • Breast Cancer Now launched in June 2015, created by the merger of leading research charities Breast Cancer Campaign and Breakthrough Breast Cancer. • For more information on Breast Cancer Now’s work, visit breastcancernow.org or follow us on Twitter or on Facebook.

CONTACTS
For further images and information please contact:
Alice Cottingham: 020 3549 6423 / alice.cottingham@debenhams.com

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Debenhams / Breast Cancer Awareness month: Special in-store performance by the cast of West End theatre show Beautiful: The Carole King Musical

Debenhams / Breast Cancer Awareness month: Special in-store performance by the cast of West End theatre show Beautiful: The Carole King Musical

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Aliza Reger’s exclusive collection available at Debenhams in time for Breast Cancer Awareness month

LONDON, 2015-9-2 — /EPR Retail News/ — Debenhams introduces the launch of Aliza Reger’s exclusive collection available in store and online at Debenhams.com in time for Breast Cancer Awareness month.

This homeware collection is a first for Aliza, daughter of the illustrious Grande Dame of the lingerie world, Janet Reger.

‘Fighting to raise awareness and funds for breast cancer is something really important to me. My mother suffered with breast cancer so it’s a subject very close to my heart. Over the years I have helped to raise tens of thousands by fundraising and I am delighted  to announce my collaboration with Debenhams to create a collection of home collectables that will bring pleasure and joy to the home whilst raising money for charity’ says Aliza.

‘My collection encompasses all that girls love; diamonds, bows, cakes and tiaras and not forgetting a love for our pets! I wanted to produce a collection that was beautiful, fully functional which adds fun and sparkle to any home, whilst raising money at the same time! It is perfect for gifting and even better to treat oneself.’

The exclusive range launches in store and online from October with 25% of sales from the product donated to breast cancer research charity Breast Cancer Now.

Notes to Editors: Debenhams is a leading international, multi-channel brand with a proud British heritage which trades out of 240 stores across 28 countries. Debenhams gives its customers around the world a unique, differentiated and exclusive mix of own brands, international brands and concessions. In the UK, Debenhams has a top four market share in womenswear and menswear and a top ten share in childrenswear. It leads the market in premium health and beauty. Debenhams is the eleventh biggest UK online retailer by traffic volume and in March 2013 was awarded ‘International Growth Initiative of the Year’ and “The Retail Technology Initiative of the year for Endless Aisle” at the Oracle Retail Week Awards. Debenhams has been investing in British design for 20 years through its exclusive Designers at Debenhams portfolio of brands. Current designers include Jeff Banks, Jasper Conran, FrostFrench, Henry Holland, Betty Jackson, Ben de Lisi, Julien Macdonald, Jane Packer, Jenny Packham, Patrick Grant, Pearce Fionda, Stephen Jones, Preen, Janet Reger, John Rocha, Ashley Thomas, Eric Van Peterson and Matthew Williamson.

CONTACTS
lisa.hunt@debenhams.com

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Aliza Reger’s exclusive collection available at Debenhams in time for Breast Cancer Awareness month

Aliza Reger’s exclusive collection available at Debenhams in time for Breast Cancer Awareness month

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Co-op launches Drink Pink campaign this October during Breast Cancer Awareness Month

Saskatchewan, Canada, 2014-10-1— /EPR Retail News/ — When her high school classmates were worrying about exams and driver training, Chelsea Laprairie was finding a lump on her breast after turning 16. Chelsea’s compelling story of facing breast cancer is featured in Co-op’s Drink Pink campaign this October during Breast Cancer Awareness Month.

Through Drink Pink, retail Co-ops across Western Canada and Van Houtte® donate 10 cents to the Canadian Breast Cancer Foundation (CBCF) for every cup of Van Houtte® coffee sold in October at local retail Co-op convenience stores and grocery store delis. Co-op also donates a portion of proceeds from special merchandise offers available annually through the Drink Pink promotion.

In partnership with Van Houtte Coffee Services Inc. and local retail Co-ops, Drink Pink sales raised $111,000 last year and have raised $457,000 since 2010. In October 2013, Co-op donated an additional $500,000 to the CBCF, the first installment of the $1.5 million that the Co-operative Retailing System (CRS), comprised of local Co-ops across Western Canada and Federated Co-operatives Limited (FCL), pledged to the CBCF over the next three years.

“We’re not only raising funds for breast cancer research through Drink Pink coffee and merchandise sales, we’re helping build awareness through an online campaign that shares a young woman’s story to highlight the need for screening and ongoing research,” said Vic Huard, Executive Vice-President of Strategy, FCL. “And thanks to the tremendous support of retail Co-ops, their members and customers, we are able to enhance the Drink Pink campaign with an additional $1.5 million over three years.”

Laprairie is well-suited as an advocate since she experienced and survived breast cancer at an age when most don’t consider it as a possibility. During her video interview, she was asked what she would say to another young woman faced with the same scenario.

“As weird as you may think it is, you have to [go for a screening]. There’s no harm in getting it checked out,” said Laprairie, who is now cancer-free and attending university. Co-op customers, members and western Canadians can see Chelsea share her full story on a video interview at www.drinkpink.coop.

The Canadian Breast Cancer Foundation-Prairies/NWT Region is raising its cup of Van Houtte® coffee in support of this fifth annual Drink Pink Campaign with Co-op. Monique Levesque-Pharoah, Senior Development Officer with the Canadian Breast Cancer Foundation-Prairies/NWT Region said, “Co-op has become one of our most impactful partners in helping us create a future without breast cancer and their support allows us to continue funding research that makes a difference and saves lives.”

“We are thrilled to have such wonderful partners in this impactful program. We look forward to continuing to raise awareness, as well as contribute to raising funds for this worthy cause,” said François De L’Étoile, Vice-President of Van Houtte Coffee Services Canada. “The success of the Drink Pink coffee program has been remarkable. Together, we are truly making a difference!”

Co-ops across Western Canada are also supporting breast cancer research, fundraising and awareness through the CIBC Run for the Cure. The CRS is a regional run sponsor this year, donating bananas, oranges and granola bars for over 30,000 participants at 10 race locations on Oct. 5.

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Chelsea Laprairie is a young breast cancer survivor. Learn more about her story and Co-op's Drink Pink campaign at www.drinkpink.coop.

Chelsea Laprairie is a young breast cancer survivor. Learn more about her story and Co-op’s Drink Pink campaign at www.drinkpink.coop.

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Boots Aims To Reach The £4m Donation Mark For The Charity Breast Cancer CareBoots Aims To Reach The 4m Donation Mark For The Charity Breast Cancer Care

Boots has revealed that it hopes, with the help of its customers, to reach the £4m donation mark for the charity Breast Cancer Care, as this year’s Breast Cancer Awareness Month begins,.

Boots has supported Breast Cancer Care for the past eleven years, and during that time has raised almost £3.5m pounds for them. This year, Boots hopes to break the £4m pound barrier with the help of staff and customers.

Once again No7, the UK’s largest cosmetic brand, is selling some beautiful products with a donation to Breast Cancer Care. This year, No7 has created two exclusive limited edition Breast Cancer Care products, with 20% of the purchase price being donated to the charity for every one sold.

The No7 Breast Cancer Care All-Over face Powder is embossed with a pink Breast Cancer care ribbon in the center of the shimmery compact which helps skin look fresh during the winter months. Followers of this season’s trend for natural looking lips can also support a worthy cause with the No7 Breast Cancer Care Lip Gloss.

There are also other ‘pink ribbon products’ available to buy, from a kabuki brush with its own pink pouch through to pink ribbon nail files, a key charm and a compact mirror. Stores will also be selling pink ribbon key rings and pin badges featuring the new Breast Cancer Care ribbon design. In addition, No7 teams around the country will join in the fun with some innovative fund-raising ideas.

Breast cancer is now the most common cancer in the UK, with almost 46,000 people diagnosed every year. Breast Cancer Care is there for anyone affected by breast cancer. They bring people together, provide information and support, and campaign for improved standards of care. They use their understanding of people’s experience of breast cancer and their professional expertise in everything they do.

Boots is the UK’s leading health and beauty retailer and is considered one of the most trusted brands in the UK (Customer Trust Index January 2007). Each year Boots supports a variety of charities, including The Eve Appeal, BBC Children in Need and Breast Cancer Care. In 2007 Boots raised approximately £2.4million for their chosen charities.

Boots would like to thank all of its customers for its support of the campaign over the past eleven years – this fantastic figure could not have been raised without their help.

About Boots
Boots is the UK’s leading retailer of health and beauty products, including make up, as well as health information.

Boots Pharmacy Superintendent is responsible for healthcare advice provided in relation to Pharmacy medicines and other healthcare advice located within the Boots Pharmacy pages of Boots.com. Boots.com is the trading name of Boots.com Direct Limited (VAT no. 116 3001 29) an Alliance Boots company. All other information and advice on boots.com is the responsibility of Boots.com Direct Limited.

Via EPR Network
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