Wegmans to host “Celebrate Organic” event on April 23, 2016

ROCHESTER, NY, 2016-Apr-20 — /EPR Retail News/ —

WHAT: “Celebrate Organic” at all Wegmans Food Markets. At this fun event our employees will teach our customers about the best of organics and offer samples of our favorites.

WHEN: 11 a.m. to 3 p.m. on Saturday April 23, 2016

WHERE: All Wegmans Food Markets stores

Wegmans offers over 3,000 organic items throughout the store – from popcorn to mushrooms and chicken to hand soap – customers are invited to explore the variety of organic products available and learn the benefits of buying organic. The “Celebrate Organics” passport will guide customers throughout the store toward tasting and cooking demo stations. Live recipe prep will highlight the benefits of organic products and give customers the option to try products before they buy them. Customers can also enter a drawing to win a gift bag filled with more than $30 worth of organic products. Children can also join the fun with a special farm coloring page and temporary tattoos.

Samples will be offered in a variety of departments, some of the highlights include:

Organic Mushroom Blend:  A mix of white, portabella, and shiitake mushrooms, this convenient pre-sliced blend is perfect for sautéing as a side dish, adding to a stir fry, or grilling in a grill basket. Find them in Produce.

Organic Lemon & Garlic Marinated Chicken: Our great-tasting, naturally juicy organic free-range chicken comes from the Sechler family in Fredericksburg, Va. Try a sample in Meat.

Organic Super Greens Salad: A perfect salad for enjoying on its own or paired with soup, a sandwich, or sushi. Look for the demo in Prepared Foods.

E.U. Organic Shrimp: This meaty, sweet shrimp is raised in mostly inland ponds on a family-owned farm in Ecuador. Have a taste in Seafood.

Wegmans Organic Kefir: Available in five flavors, this healthy smoothie has 12 live and active cultures, is high in calcium and vitamin D, supports digestive and immune system health, is an excellent source of protein and is naturally 99% lactose free. Look for it in Dairy.

Sonoma Organic 5 Year Cheddar: This organic, aged cheddar has a rich creamy texture with a nutty and buttery taste. Grab a sample in the Cheese Shop.

Wegmans Organic Costa Rican Coffee: Costa Rican coffee has mild fruity-berry notes and lower acidity. It is a light roast with a light body to make a sweet, smooth coffee drink. Take a sip in Nature’s Marketplace.

Organic Body Wash and Organic Hand Wash: Love your skin! Aloe Vera is the number one ingredient in these indulgent body and hand wash products. Seek them out in the Health & Beauty Care department.


Wegmans Food Markets, Inc. is an 88-store supermarket chain with stores in New York, Pennsylvania, New Jersey, Virginia, Maryland, and Massachusetts. The family-owned company, recognized as an industry leader and innovator, is celebrating its 100th anniversary in 2016. Wegmans has been named one of the ‘100 Best Companies to Work For’ by FORTUNE magazine for 19 consecutive years, ranking #4 in 2016.

Contact Information:  Jo Natale, vice president of media relations, 585-429-3627