Boston Retail Partners: 56% of retailers say consistent brand experience across channels is their top digital priority

Boston, MA, 2016-Oct-07 — /EPR Retail News/ — According to a new report from Boston Retail Partners (BRP), 56% of retailers indicate their top digital priority is to create a consistent brand experience across channels. According to the BRP 2016 Digital Commerce Survey, retailers understand that consumers expect a personalized, seamless experience wherever, whenever and however […]