Dunkin’ Donuts’ DD Perks® Rewards program reaches more than five million members

Dunkin’ Donuts' DD Perks® Rewards program reaches more than five million members
Dunkin’ Donuts’ DD Perks® Rewards program reaches more than five million members

 

CANTON, MA, 2016-Aug-24 — /EPR Retail News/ — Dunkin’ Donuts today (August 22, 2016) announced that the brand’s DD Perks® Rewards program has reached an exciting new milestone of more than five million members. As a way to celebrate the achievement and thank the brand’s loyal fans, Dunkin’ Donuts is offering 50 Bonus Points for each DD Perks member on their next purchase when using an enrolled DD Card, through Sunday, August 28th.

“The number of DD Perks members has more than doubled in less than two years, which has surpassed all of our goals,” said Sherrill Kaplan, Vice President of Digital Marketing and Innovation for Dunkin’ Donuts U.S. “Our loyal guests are always top of mind in everything we do, and with DD Perks we have continued to provide an experience that adds value to each trip our guests take to Dunkin’ Donuts. We look forward to keeping our loyal guests running on Dunkin’ with product offers, exclusive rewards and our newest offering, On-the-Go Ordering.”

With the DD Perks Rewards program, guests earn five points for every dollar they spend on qualifying purchases at Dunkin’ Donuts when they pay using an enrolled Dunkin’ Donuts Card, either plastic or via the Dunkin’ Mobile App. Once a member accrues 200 points, he or she receives a coupon for a free any-size beverage of their choice, redeemable at participating Dunkin’ Donuts restaurants. DD Perks members also receive a coupon for a free, any-size beverage upon enrollment and on their birthday. Additionally, throughout the year DD Perks members receive exclusive, personalized, special offers to earn bonus points for specific food and beverage purchases. To enroll in DD Perks and for complete details about the program, visit www.DDPerks.com.

Dunkin’ Donuts guests also have the exclusive opportunity to order ahead and speed past the line in store through On-the-Go Ordering, which was just recently launched in June 2016. With On-the-Go Ordering, DD Perks members can place a mobile order up to 24 hours in advance, select their desired location, and then simply confirm via the new Dunkin’ Donuts Mobile App when they are ready to pick up their order inside the restaurant, or at the drive-thru. The order is automatically paid for using their Dunkin’ Donuts Card within the App. In the restaurant, DD Perks Members have no need to wait, as they can speed past the line in store and go straight to pick up their items at a designated area. They also have the ability to save their recent orders as a favorite to speed up their next Dunkin’ run. To enjoy On-the-Go Ordering, DD Perks members nationwide must download the newest version of the popular Dunkin’ Donuts Mobile App, called “New Dunkin’ Donuts” in the App Store or Google Play Store.

To learn more about Dunkin’ Donuts, visit www.DunkinDonuts.com or follow us on Facebook (www.facebook.com/DunkinDonuts), Instagram (www.instagram.com/DunkinDonuts) and Twitter (www.twitter.com/DunkinDonuts).

About Dunkin’ Donuts
Founded in 1950, Dunkin’ Donuts is America’s favorite all-day, everyday stop for coffee and baked goods. Dunkin’ Donuts is a market leader in the hot regular/decaf/flavored coffee, iced coffee, donut, bagel and muffin categories. Dunkin’ Donuts has earned a No. 1 ranking for customer loyalty in the coffee category by Brand Keys for 10 years running. The company has more than 11,900 restaurants in 44 countries worldwide. Based in Canton, Mass., Dunkin’ Donuts is part of the Dunkin’ Brands Group, Inc. (Nasdaq: DNKN) family of companies. For more information, visit www.DunkinDonuts.com.

MEDIA CONTACT:

Heather McIntyre
Phone: 781-737-5200
Email: heather.mcintyre@dunkinbrands.com

Source: Dunkin’ Donuts

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Mobile ordering for Dunkin’ Donuts DD Perks® Rewards Program members now available at Dunkin’ Donuts restaurants

DD Perks® Members can use the new Dunkin’ Donuts Mobile App to place orders, pay in advance and breeze by the line in store

CANTON, MA, 2016-Jun-14 — /EPR Retail News/ — Dunkin’ Donuts’ signature coffee, donuts and sandwiches are now available for purchase on-the-go using a mobile device nationwide. The brand announced that On-the-Go Ordering is now available exclusively for members of the Dunkin’ Donuts DD Perks® Rewards Program at Dunkin’ Donuts restaurants throughout the country. DD Perks members can order, pay in advance with a swipe of a finger on a smartphone, and then skip the line in store to pick up their favorite menu items.

With On-the-Go Ordering, DD Perks members can place a mobile order up to 24 hours in advance, select their desired location, and then simply confirm via the new Dunkin’ Donuts Mobile App when they are ready to pick up their order inside the restaurant, or at the drive-thru. The order is automatically paid for using their Dunkin’ Donuts Card within the App. In the restaurant, DD Perks Members have no need to wait, as they can skip the line in store and go straight to pick up their items at a designated area. They also have the ability to save their recent orders as a favorite to speed up their next Dunkin’ run.

To enjoy On-the-Go Ordering, DD Perks members nationwide must download the newest version of the popular Dunkin’ Donuts Mobile App, called “New Dunkin’ Donuts” in the App Store or Google Play Store. Featuring a new, contemporary touch-friendly design, the App is unique for its one-tap order functionality and visual menus. It can be downloaded for free at the App Store or Google Play Store. In addition to the On-the-Go Ordering capabilities, the App also lets users access their DD Perks account to find mobile coupons and offers, locate the nearest Dunkin’ Donuts, find nutritional information and more.

On iPhone, the DD Perks card supports Wallet and Apple Pay, so Dunkin’ Donuts’ DD Perks Rewards Program members have the ability to receive points by adding their DD Perks card to the Wallet app, and also use Apple Pay to quickly reload a DD Perks card. Touch ID makes reloading even more convenient because guests can add to their balance without having to enter passwords or credit card numbers.

To help launch On-the-Go Ordering and emphasize the new increased level of speed of service now available at Dunkin’ Donuts, the brand has turned to Ellen Brennan, the world’s fastest female wingsuit BASE jumper, as part of the new #WTFast campaign, featuring advertising and social video unlike any ever attempted.  Wearing a wingsuit in Dunkin’ Donuts’ signature colors, Ellen jumped from a mountain in France 8,346 feet high, and, traveling at speeds between 115 and 120 MPH, soared towards a cosmetic Dunkin’ Donuts storefront especially built into the cliff side to grab a small Dunkin’ Donuts bag: the first time a wingsuit jumper has ever grabbed anything during mid-flight. To view this extraordinary video, created by global marketing and technology agency DigitasLBi, visit DDPerks.com/OnTheGo.

According to Sherrill Kaplan, vice president of digital marketing and innovation for Dunkin’ Donuts U.S., “On-the-Go Ordering represents one of Dunkin’ Donuts’ most exciting and important advances, and with today’s national launch we have achieved an entirely new level of speed and convenience we can offer our busy, on-the-go DD Perks members. For the millions of people who depend on Dunkin’ coffee, beverages, baked goods and sandwiches to keep on running, the opportunity to skip the line in store and get back to their busy day even faster than before is a tremendous advantage and a significant differentiator for our brand.”

Following the initial On-the-Go Ordering test in Portland, Maine at the end of 2015, Dunkin’ Donuts expanded the test to participating locations in the Greater Boston area in March, and throughout the Metro New York area in April. Today’s announcement brings On-the-Go Ordering to more than 8,000 restaurants nationwide. To learn more about On-the-Go Ordering and the Dunkin’ Mobile App, visit www.DDPerks.com/OnTheGo.

To join DD Perks, guests can download the Dunkin’ Mobile App or visit www.DDPerks.com. There are no charges to become a member. With the DD Perks Rewards program, guests earn five points for every dollar they spend on qualifying purchases at Dunkin’ Donuts when they pay using an enrolled Dunkin’ Donuts Card, either plastic or via the Dunkin’ Mobile App. Once a member accrues 200 points, he or she receives a coupon for a free any-size beverage of their choice, redeemable at participating Dunkin’ Donuts restaurants. DD Perks members also receive a coupon for a free, any-size beverage upon enrollment and on their birthday. Additionally, throughout the year DD Perks members receive exclusive, personalized, special offers to earn bonus points for specific food and beverage purchases.

To learn more about Dunkin’ Donuts, visit www.DunkinDonuts.com or follow us on Facebook (www.facebook.com/DunkinDonuts), Instagram (www.instagram.com/DunkinDonuts) and Twitter (www.twitter.com/DunkinDonuts).

MEDIA CONTACT

Heather McIntyre
Phone: 781-737-5200
Email: heather.mcintyre@dunkinbrands.com

About Dunkin’ Donuts
Founded in 1950, Dunkin’ Donuts is America’s favorite all-day, everyday stop for coffee and baked goods. Dunkin’ Donuts is a market leader in the hot regular/decaf/flavored coffee, iced coffee, donut, bagel and muffin categories. Dunkin’ Donuts has earned a No. 1 ranking for customer loyalty in the coffee category by Brand Keys for 10 years running. The company has more than 11,800 restaurants in 44 countries worldwide. Based in Canton, Mass., Dunkin’ Donuts is part of the Dunkin’ Brands Group, Inc. (Nasdaq: DNKN) family of companies. For more information, visit www.DunkinDonuts.com.

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Mobile ordering for Dunkin’ Donuts DD Perks® Rewards Program members now available at Dunkin’ Donuts restaurants

Mobile ordering for Dunkin’ Donuts DD Perks® Rewards Program members now available at Dunkin’ Donuts restaurants

Dunkin’ Donuts On-the-Go Ordering will be available exclusively for members of its DD Perks® Rewards Program throughout the Metro New York area

Exclusively available to DD Perks® Members, On-the-Go Ordering enables guests to use the new Dunkin’ Donuts Mobile App to place orders, pay in advance and breeze by the line in store

CANTON, MA, 2016-May-03 — /EPR Retail News/ — Dunkin’ Donuts is bringing a big perk to the Big Apple, today announcing that On-the-Go Ordering will be available exclusively for members of its DD Perks® Rewards Program at Dunkin’ Donuts restaurants throughout the Metro New York area. Beginning mid-May, DD Perks members can order Dunkin’ Donuts’ signature coffee, donuts and sandwiches, pay in advance with a swipe of a finger on a smartphone, and then skip the line in store.

With On-the-Go Ordering, DD Perks members can place a mobile order up to 24 hours in advance, select their desired location, and then simply confirm via the new Dunkin’ Donuts Mobile App when they are ready to pick up their order inside the restaurant, or at the drive-thru. The order is automatically paid for using their Dunkin’ Donuts Card within the App. In the restaurant, DD Perks Members have no need to wait, as they can skip the line and go straight to pick up their items at a designated area. They will also have the ability to save their recent orders as a favorite to speed up their next Dunkin’ run.

To enjoy On-the-Go Ordering, DD Perks members in the Metro New York area must download the newest version of the popular Dunkin’ Donuts Mobile App, called “New Dunkin’ Donuts” in the App Store or Google Play Store. Featuring a new, contemporary touch-friendly design, the App is unique for its one-tap order functionality and visual menus. It can be downloaded for free at the App Store or Google Play Store. In addition to the On-the-Go Ordering capabilities, the App also lets users access their DD Perks account to find mobile coupons and offers, locate the nearest Dunkin’ Donuts, find nutritional information and more.

On iPhone, the DD Perks card supports Wallet and Apple Pay, so Dunkin’ Donuts’ DD Perks® Rewards Program members have the ability to receive points by adding their DD Perks card to the Wallet app, and you can also use Apple Pay to quickly reload your DD Perks card. Touch ID makes reloading even more convenient because you will be able to add to your balance without having to enter passwords or credit card numbers.

According to Scott Hudler, Dunkin’ Donuts’ Vice President of Global Consumer Engagement, “On-the-Go Ordering gives people who live and work in the Metro New York area a quick, more convenient way to enjoy our signature coffee and full menu of food and beverages, any time of day. On behalf of our New York franchisee community, we are excited to bring this technology to one of our brand’s largest and most important markets and keep our loyal guests running on Dunkin’ faster than ever before.”

Following the initial On-the-Go Ordering test in Portland, Maine at the end of 2015, Dunkin’ Donuts expanded the test throughout the Greater Boston area in March. Today’s announcement brings On-the-Go Ordering to more than 1,650 restaurants in the Metro New York area. To learn more about On-the-Go Ordering and the Dunkin’ Mobile App, visit www.DDPerks.com/OnTheGo.

To join DD Perks, guests can download the Dunkin’ Mobile App or visit www.DDPerks.com. There are no charges to become a member. With the DD Perks Rewards program, guests earn five points for every dollar they spend on qualifying purchases at Dunkin’ Donuts when they pay using an enrolled Dunkin’ Donuts Card, either plastic or via the Dunkin’ Mobile App. Once a member accrues 200 points, he or she receives a coupon for a free any-size beverage of their choice, redeemable at participating Dunkin’ Donuts restaurants. DD Perks members also receive a coupon for a free, any-size beverage upon enrollment and on their birthday. Additionally, throughout the year DD Perks members receive exclusive, personalized, special offers to earn bonus points for specific food and beverage purchases.

To learn more about Dunkin’ Donuts, visit www.DunkinDonuts.com or follow us on Facebook (www.facebook.com/DunkinDonuts), Instagram (www.instagram.com/DunkinDonuts) and Twitter (www.twitter.com/DunkinDonuts).

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About Dunkin’ Donuts
Founded in 1950, Dunkin’ Donuts is America’s favorite all-day, everyday stop for coffee and baked goods. Dunkin’ Donuts is a market leader in the hot regular/decaf/flavored coffee, iced coffee, donut, bagel and muffin categories. Dunkin’ Donuts has earned a No. 1 ranking for customer loyalty in the coffee category by Brand Keys for 10 years running. The company has more than 11,800 restaurants in 44 countries worldwide. Based in Canton, Mass., Dunkin’ Donuts is part of the Dunkin’ Brands Group, Inc. (Nasdaq: DNKN) family of companies. For more information, visit www.DunkinDonuts.com.

MEDIA CONTACT

Michelle King
Phone: 781-737-5200
Email: press@dunkinbrands.com

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Dunkin’ Donuts On-the-Go Ordering will be available exclusively for members of its DD Perks® Rewards Program throughout the Metro New York area

Dunkin’ Donuts On-the-Go Ordering will be available exclusively for members of its DD Perks® Rewards Program throughout the Metro New York area

Dunkin’ Donuts announces special promotion for people who enroll in its DD Perks® Rewards program in April

  • New DD Perks members receive a free beverage and 125 points upon enrollment, plus 125 points on their second and third store visits when they pay with their enrolled DD card
  • Dunkin’ Donuts also unveils new version of its popular Dunkin’ Mobile App for payment and gifting

CANTON, MA, 2016-Apr-11 — /EPR Retail News/ — Dunkin’ Donuts announced today a special new promotion that provides extra points towards free beverages for people who enroll in the brand’s DD Perks® Rewards program in April. Beginning April 14 and continuing through April 21, guests who join DD Perks using the special code “STARS” can rapidly reap rewards worthy of a star, earning an automatic 125 points towards a free any-size beverage, plus an additional 125 points during their second and third visits when purchases are made using an enrolled Dunkin’ Donuts card. All store visits much be completed by May 31, 2016 in order to receive the offer.

As DD Perks members receive a free beverage upon enrollment and each time they accrue 200 points, with this special offer new DD Perks members are well on their way to enjoying a total of three free Dunkin’ beverages.

With the DD Perks Rewards program, guests earn five points for every dollar they spend on qualifying purchases at Dunkin’ Donuts when they pay using an enrolled Dunkin’ Donuts Card, either plastic or via the Dunkin’ Mobile App. Once a member accrues 200 points, he or she receives a coupon for a free any-size beverage of their choice, redeemable at participating Dunkin’ Donuts restaurants. DD Perks members also receive a coupon for a free, any-size beverage upon enrollment and on their birthday. Additionally, throughout the year DD Perks members receive exclusive, personalized, special offers to earn bonus points for specific food and beverage purchases.

According to Sherrill Kaplan, Vice President, Digital Marketing & Innovation at Dunkin’ Donuts, “Our guests are the cornerstone of our brand, and we are committed to continuing to exceed their expectations. Our DD Perks Rewards program, recognized as one of the most robust and fastest-growing programs of its kind in our industry, honors our extremely loyal fan base by making it seamless and affordable to earn free beverages quickly. With 4.3 million DD Perks members, we look forward to welcoming new guests and rewarding them with even more points to keep them running on Dunkin’.”

Dunkin’ Donuts today also officially unveiled an exciting new version of its popular mobile app for quick, easy and secure payment, DD Perks offers and rewards, and gifting of Dunkin’ Donuts cards. Featuring a new touch-friendly design and layout with enhanced imagery to showcase the brand’s broad menu, the “New Dunkin’ Donuts” mobile app for iOS devices is available today from the App Store on iPhone or iPod touch or at https://itunes.apple.com/us/app/new-dunkin-donuts/id1056813463?mt=8, and will be available for Android devices from the Google Play Store beginning April 12. The Dunkin’ Mobile App has been downloaded more than 16 million times since its launch in 2012.

To learn more about Dunkin’ Donuts, visit www.DunkinDonuts.com or follow us on Facebook (www.facebook.com/DunkinDonuts), Instagram (www.instagram.com/DunkinDonuts) and Twitter (www.twitter.com/DunkinDonuts).

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About Dunkin’ Donuts
Founded in 1950, Dunkin’ Donuts is America’s favorite all-day, everyday stop for coffee and baked goods. Dunkin’ Donuts is a market leader in the hot regular/decaf/flavored coffee, iced coffee, donut, bagel and muffin categories. Dunkin’ Donuts has earned a No. 1 ranking for customer loyalty in the coffee category by Brand Keys for 10 years running. The company has more than 11,700 restaurants in 43 countries worldwide. Based in Canton, Mass., Dunkin’ Donuts is part of the Dunkin’ Brands Group, Inc. (Nasdaq: DNKN) family of companies. For more information, visit www.DunkinDonuts.com.

CONTACT INFORMATION

Name: Heather McIntyre
Phone: 781-737-5200
Email: heather.mcintyre@dunkinbrands.com