Abigail Keats has Announced an Expansion of Her Sandton Designer Boutique to the exclusive Bromwell Boutique Mall in Cape Town

Hot on the heels of the successful launch of her 2011 Autumn Winter collection at the recent Jo burg Fashion Week, Abigail Keats has announced an expansion of her Sandton Designer Boutique to the exclusive Bromwell Boutique Mall in Cape Town.

Keats is excited with this new development about which she says. “I have for some time now wanted to take my label to Cape Town but had not found the right positioning for such a venture”. She continues, “At the invitation from Nina Delnon – Bromwell Mall Boutique Manager, I visited for the first time and was taken by the sophisticated elegance and unique offering of this exclusive place, situated in the heart of Woodstock”.

Beautifully restored, comprising a series of interlinked concept show rooms as well as the intimate BREAD café, boulangerie and deli, this historic building is the home to limited editions and one off pieces of jewellery, art works and furnishings. It is also the exclusive Cape Town outlet for Nataniël’s “Kaalkop” lifestyle products and is now extending its top end ladies fashion and accessories offering with the Abigail Keats designer label.

The formal opening of the boutique will be celebrated with a relaxed red carpet showing of Abigail Keats creations and the boutique will be open to patrons on the 16 April 2011

Abigail Keats: http://www.abigailkeats.com
Abigail Keats Current collection http://www.abigailkeats.com/currentcollection.html
The Bromwell Boutique Mall: http://www.thebromwell.co.za/

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Naartjie Announces Naartjie Online Boys Clothing Discount

Naartjie, the original name in fashionable, kid-friendly clothing, announced today that it is offering 25 percent off their entire stock of boys’ fashions online at Naartjie.com. This promotion ends February 25, 2009 and is good only online. Naartjie’s entire stock of holiday fashions are reduced to $9.99 a piece both online and in-store. (All holiday sales are final).

“Children outgrow clothing faster than seasons change, and just in time for spring, we’re excited to offer online specials on boys clothing,” said Joe Norwood, director of marketing, Naartjie USA. “In this economy, shoppers are turning to online retailers with great selections and quality merchandise at competitive prices. Naartjie’s kid-friendly, rugged and fun to wear clothes for boys are always in fashion and our 25% off promotional discount can’t be beat.”

Naartjie designs, colors, prints, and styles represent a truly unique synthesis of European fashion trends with western casual lifestyle. Featuring a dominant focus on natural fabrics that are garment-dyed, pre-washed and pre-shrunk for easy wear, low maintenance and comfort, Naartjie uses a garment dye process that results in a more vibrant color and softer clothing and accessories for precious little ones.

The ultimate in mix and match, Naartjie introduces new colors, prints and styles within a monthly grouping to allow customers to mix and match across the entire assortment. In addition, shoppers can mix and match between collections within a season. The freshest and broadest color assortment in the industry. Distinctive detailing, mixing of fabrics, appliqués and embroidery details. Always “Kid-Friendly” design concepts made primarily of natural fabrics that feature weight-right fabrications for maximum comfort and easy care. Each item is designed and constructed for easy-wear comfort, whether the garment is dressed up or dressed down.

About Naartjie
Naartjie was founded in 1989 in Cape Town, South Africa when designer Anne Eales sought an alternative to the limited selection of childrens clothes available as she shopped for her three young boys. F r o m its very conception, Naartjie was about KIDS… playful, vibrant, active, colorful, natural, always changing. We offer great kids clothes and baby clothes, basics and accessories for girls, boys, and newborns to 10 years of age — all at surprisingly affordable prices. Naartjie’s corporate headquarters are located in Salt Lake City, Utah. Naartjie owns and operates stores in both the United States and South Africa, with new stores opening regularly. For more information, please visit us at http://naartjie.com.

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Estella, a leading retailer of Baby Clothes, Announces Charity Partnership With Action Against Hunger

Estella, a leading retailer of Baby Clothes, Designer Children’s Clothes & Unique Kids Clothes, today announced the debut of their back to school clothes and partnership with Action Against Hunger, a charity devoted to fighting hunger in more than 40 countries. For every purchase made from Estella this Fall and Winter, the retailer of contemporary fashions designed for children, will donate one Plumpy’Nut to a child in need. Featured on CBS’s 60 minutes and other prominent media, Plumpy’nut is a prepackaged, easy to administer peanut butter based concoction that helps severely malnourished children (6 months to 5 years old) recover from starvation.

Estella kicks off this charitable campaign with the arrival of its back to school collection of designer children’s clothes and fall apparel including kids shirts, shorts, dresses, coats, outerwear, trousers and pants for boys and girls, unisex baby clothes, baby boy and baby girl clothes.

“This charitable campaign is designed to raise awareness of a little known breakthrough cure for a big disease afflicting less fortunate babies and kids, the same age as the children our store caters to,” said Estella co-founder Chike Chukwulozie. “As an African-born American, I have witnessed childhood starvation and am excited to be doing something about it. While Estella’s campaign will not eradicate childhood starvation, we can help raise awareness and save a few lives,” added Mr. Chukwulozie.

One of the first lines to arrive that will benefit this hunger fighting program is European designer Album di Famiglia. Estella introduced this European designer to New York and online in 2003 and has now collaborated with Album di Famiglia to launch a line of baby onesie rompers. Exclusive to Estella, these striped one-piece rompers are modern, stylish, cashmere soft, yet practical and easy to care for. Made with machine washable cotton, these one-piece bodysuits make great baby gifts or baby shower gifts.

With the launch of its back to school season, Estella is also proud to debut European designer, Mormor. This Danish designer makes its US debut at Estella with hand knit baby sweaters, baby knits, kids sweaters and kids knits. In addition, Estella will be making other prominent designer debuts later this fall with the inclusion of Add; Belgian artisans Max & Lola and Simple Kids; French designers Hartford Kids & Bon Bon; British designer Caramel Baby & Child; American designers Kit+Lili, Kingsley and One Kid (luxury, yet affordable Baby coats, girls coats and boys coats); and many other high end brands perfect for Fall apparel and back to school attire.

With an appearance in September’s Cookie Magazine, Estella’s Back to School and Fall Season is already making a splash with significant contributions going towards the Action Against Hunger campaign. “Our goal at Estella is to provide customers with unique fashions that are distinctive yet practical, comfortable, yet contemporary and to do so with civic responsibility. With our collaboration with Action Against Hunger and prominent designer collections, we have squarely met this goal this season.” stated Mr. Chukwulozie.

With appearances in The New York Times, Elle Magazine, Dailycandy.com, CNN.com, Vogue, InStyle, NBC’s Today Show, Town & Country, US Weekly and numerous other publications, blogs and web sites, Estella is the leader in baby clothes and designer kids clothes. For more information on Estella or to start shopping for unique baby clothes and kids clothes, please visit http://www.estella-nyc.com.

About Estella
Renowned as the source for cutting-edge kids clothes, Estella has quietly established itself as the designer infant clothing shop that celebrities, stylists, royalty and those in the know look to when they want something fresh. Featuring distinctive and unique baby clothes and kids’ clothes that are brought to life with modern designs, incredible detail, unusual colors and sumptuous fabrics, Estella’s innovative approach offers gorgeous items selected for beauty and character. Founded in 2002, Estella is privately held and headquartered in New York, NY. For more information about Estella, please visit the company’s web site at http://www.estella-nyc.com.

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