Michaels and Pinterest launch Make It Kits to help anyone become a more experienced crafter

Unveil First “Make It Kit” Collaboration, Available For a Limited Time Starting April 20th IRVING, Texas, 2017-Apr-20 — /EPR Retail News/ — Michaels and Pinterest today announced a partnership to launch Make It Kits, a unique kit which includes all the necessary supplies to help anyone, from a beginner to a more experienced crafter, make one […]

Homebase study reveals that 74% of men take charge of labor intensive DIY and home improvement projects while women are taking on more creative DIY tasks

Milton Keynes, UK, 2015-4-14 — /EPR Retail News/ — The age old debate of DIY and the battle of the sexes is back as new findings reveal 74 percent of men are still taking charge of labor intensive jobs around the home. While women are taking on more creative DIY tasks. A recent study by […]

Homebase research: over 50% of UK householders think DIY is now about ‘creating’ a look or style within their home without expert help

Milton Keynes, UK, 2015-3-6 — /EPR Retail News/ — The meaning of the term ‘DIY’ is in need of a makeover as it is too narrow for today’s socially connected, creative consumer, Homebase has revealed. Half of people think that DIY is now about ‘creating’ a look or style within their home without expert help People […]