EuroShop Düsseldorf enters the Indian market

Messe Düsseldorf Cooperates with In-store Asia +++ New Company Excosa founded +++ India: Retail Market with Enormous Potential

Düsseldorf, Germany, 2016-Dec-02 — /EPR Retail News/ — EuroShop Düsseldorf, the leading international trade fair for all investment needs in the retail sector, is entering the Indian market. Why? Well, India is much more than just a subcontinent on the way to economic strength — it is actually one of the fastest growing retail markets in the world with a volume of 500 billion US dollars.

Under the “Mall of Europe powered by EuroShop” umbrella, the world-leading Düsseldorf-based trade fair already offered its exhibitors the opportunity to participate in the In-store Asia fair in August this year. But this was just the first step of the market entrance in India for the EuroShop family.

Messe Düsseldorf has now sealed a close, long-term cooperation deal with In-store Asia organiser, Thought Shows & Events Pvt Ltd. Together they have formed a new company with equal participation between Messe Düsseldorf India Ltd. and In-store Asia called Excosa.  The formal agreement was signed by both parties on 23rd Nov 2016 in New Delhi. Under Excosa all Retail Design and In-store Marketing domain related events will be conducted. From February 2018 on, In-Store Asia will be organised annually in alternating locations between New Delhi and Mumbai.

In-store Asia is the largest Retail Fair for Retail Design and In-store Marketing in the Indian sub-continent and has been instrumental in bringing the Indian Retail Design and In-store Marketing community onto one platform and enable in keeping pace with global trends, innovations and developments for over a decade. “In-store Asia now joins the family of EuroShop, that has been the undisputed leader in this domain for the last five decades”, says  Vasant Jante, Founder and Managing Director of In-store Asia and explains: “This was the best option to broaden the horizon for the growing In-store clientele to enable new global opportunities in trade, partnerships, new technologies and reaching new markets in this domain. The timing is also perfect considering the healthy growth rate of the Indian Retail Market which has made it a top location for international investments from global brands and retailers. ”

For the trade fair organisers from Düsseldorf, the cooperation with the Indian trade fair is the ideal way to tap into India’s national retail scene. It is estimated that retail area in India’s top 7 metropolises will grow to 4.3 million square metres in the next 5 years. Hans Werner Reinhard, Managing Director Messe Düsseldorf, recalls: “We met Mr Jante during a EuroShop presentation in India in 2013. Then in 2015 we experienced In-store Asia live for the first time, and we were really impressed with the fair. More than 5,000 decision-makers from the industry, retail, architecture and banking sectors visit the event, and its offerings range from retail design, lighting, digital signage to POP displays and visual merchandising, as well as retail technology. From our very first meeting, we saw Mr Jante as a reliable partner, and we are excited to embark on this new collective journey. Excosa will enable us to gain a foothold in a highly exciting, aspiring retail market.”

The fact that Messe Düsseldorf has had its own subsidiary, Messe Düsseldorf India Ltd., with headquarters in New Delhi and a branch office in Mumbai for years now, and has gathered extensive experience in organising international trade fairs, is yet another factor contributing to the best conditions for this cooperation.

Your press contact at Messe Düsseldorf:
Dr Cornelia Jokisch, Tanja Karl (Assistant)
Tel.: +49-(0)211-4560-998/-999
Fax: +49-(0)211-4560-8548

Source: Euroshop

EuroShop Düsseldorf to enter Indian markets in 2016

Düsseldorf, Germany, 2015-10-27 — /EPR Retail News/ —  EuroShop Düsseldorf, the world’s leading trade fair for capital goods in the retail trade, will be entering the Indian markets in 2016. After all, the subcontinent of India is about to become a major economic power and is also one of the fastest growing retail markets in the world. Presenting itself under the umbrella Mall of Europe – powered by EuroShop, this leading trade fair in Düsseldorf will give its exhibitors an opportunity to take part in in-store Asia, New Delhi, from 4 to 6 August 2016.

in-store Asia is the most important retail trade fair in India. Since it first started over a decade ago, in-store Asia has gradually established itself as a leading professional platform for retail solutions. It is visited by over 5,000 decision-makers from industry, the retail trade, architecture and the banking sector. They include famous companies such as Adidas, Nike, Canon, Burberry, Tommy Hilfiger, Ericsson, Vodafone, Henkel, Procter & Gamble, L’Oreal, Pepsi, Coca- Cola, Nestlé, McDonald’s and many other brand manufacturers.

By enabling its exhibitors to showcase themselves in the Mall of Europe at in-store Asia, EuroShop provides an opportunity for a tentative exploration of the Indian market and for valuable initial contacts. This eliminates the obstacles of separate participation, as the experienced EuroShop team from Düsseldorf is working with its Indian subsidiary Messe Düsseldorf India, providing exhibitors with help and advice in preparing for the trade show while also assisting with the actual implementation on site, in New Delhi.

The Mall of Europe includes not only the stands of the exhibitors but also a EuroShop Lounge as a great centre of attraction with an ideal ambience for meeting with customers. EuroShop wants to map the entire bandwidth of capital goods requirements for the retail trade at in-store Asia. All interested EuroShop exhibitors are therefore welcome to register – from the areas of shopfitting, design, lighting, POS marketing, retail technology, refrigeration equipment and food tech, to name but a few.

Further details and the registration form for the Mall of Europe – powered by EuroShop at in-store Asia can be obtained from: Patricia Mechbal,, +49-809211-4560-587.

The next EuroShop will be held in Düsseldorf from 5 to 9 March 2017. The last EuroShop in 2014 attracted 109,496 trade visitors from around 100 countries who wanted to learn all about the facets, innovations and trends in the global retail world, presented by 2,229 exhibitors from 56 nations.


Press contacts:

Dr. Cornelia Jokisch, Tanja Karl (Assistant)
Tel. +49 (0)211 – 4560 998 (or 999)
Fax +49 (0) 211 4560 8548

Correct as of October 2015

SOURCE: Messe Düsseldorf GmbH