Get Half Off Your Frappuccino With Frappuccino Happy Hour

Get Half Off Your Frappuccino With Frappuccino Happy Hour

 

Seattle, 2017-May-08 — /EPR Retail News/ —

Frappuccino Happy Hour is back!

Starting Friday, customers who visit participating Starbucks® stores in the United  States and Canada between 3 and 6 p.m. local time can enjoy half-off Frappuccino® blended beverages, any flavor and any size.

This summer’s featured Frappuccino® beverages include Starbucks new Midnight Mint Mocha Frappuccino® blended beverage and S’mores Frappuccino® blended beverage.

Snapchat Lens

Customers can also have fun with their Snapchat selfies May 5-14 by visiting a participating Starbucks store during Frappuccino® Happy Hour to unlock special Snapchat Lenses that are only available in Starbucks stores. Simply look for the Snapchat Snapcode in the store and scan the code using the Snapchat app.  There will be different lenses every two days throughout Frappuccino® Happy Hour.

Ways to Lighten Up

Try one of these five Frappuccino® beverages for 150 calories or less, or lighten up by customizing your own:

Skip the whip: Ask for just a little or no whip to save between 80 to 110 calories, depending on beverage size.

Name your milk: Request nonfat milk or non-dairy almondmilk or coconutmilk to adjust the calories or fat.

Sugar-free: Select a sugar-free syrup (available at participating stores in vanilla, mocha and cinnamon dolce) for great flavor without added calories or sugar.

Fewer Pumps: Ask for less syrup to help reduce the sweetness and calories in any beverage.

Lighten up: Many blended beverages can be requested “light,” made with nonfat milk and without whipped cream.

MEDIA CONTACT:

Global
Phone: 206 318 7100
Email: press@starbucks.com

SOURCE: Starbucks Corporation

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Starbucks S’mores Frappuccino® blended beverage returns

SEATTLE, 2016-Apr-25 — /EPR Retail News/ — Beginning today (April 23) Starbucks S’mores Frappuccino® blended beverage returns.

Customers have been asking for this summer-time beverage since it was first introduced last summer. The S’mores Frappuccino® blended beverage is available now through the end of summer in participating Starbucks® stores in the U.S. and Canada.

The beverage stirs memories of making s’mores around a campfire. S’mores Frappuccino® is made with marshmallow-infused whipped cream and milk chocolate sauce along with a blend of coffee, milk and ice. It is finished off with marshmallow-infused whipped cream and a graham cracker crumble.

Outside of the U.S., the Roasted Marshmallow S’mores Frappuccino® blended beverage is currently available in select stores in the China/Asia Pacific region.

For more information on this news release, contact the Starbucks Newsroom

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Starbucks S’mores Frappuccino® blended beverage returns

Starbucks S’mores Frappuccino® blended beverage returns

New Frappuccino® blended beverage introduced by Starbucks Japan

TOKYO, Japan, 2016-Apr-14 — /EPR Retail News/ — With a backdrop of swirling orange and white fabric on a large revolving stage, a new Frappuccino® blended beverage was introduced this week by Starbucks Japan.

Cantaloupe Melon & Cream Frappuccino® made its debut during a fashion event that the company hosted April 12 in Tokyo. Keigo Anan, art director for Logram Inc., produced the celebration, which was reminiscent of a carnival. Models and dancers wearing dresses designed for the event performed dances with the new beverage in hand. The festivities also included a local guest talk show host and a concert by a live band.

Cantaloupe Melon & Cream Frappuccino® is a handcrafted, layered combination with milk-flavored panna cotta and cantaloupe inclusions at the bottom, a blend of cantaloupe and melons in the center, and whipped cream topping. The new beverage will be available until May 17 in Starbucks® stores throughout Japan.

For more information on this news release, contact the Starbucks Newsroom

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New Frappuccino® blended beverage introduced by Starbucks Japan

New Frappuccino® blended beverage introduced by Starbucks Japan

Starbucks® brings a fang-tastic new Frappuccino® blended beverage this Halloween

SEATTLE, 2015-10-28 — /EPR Retail News/ — The most popular adult Halloween costumes of 2015 are expected to be U.S. presidential candidates, emojis and Star Wars characters. And the most popular beverage of the season may be a fang-tastic new Starbucks® Frappuccino® blended beverage.

Starbucks launched its first Halloween Frappuccino in the United States and Canada with the green tea Franken Frappuccino in 2014. Now it’s going global with vampire-inspired Starbucks Frappuccino blended beverages for a limited time at the end of this month.

Starbucks Frappula Frappuccino – U.S., Canada and Asia Pacific

Starbucks Frappula Frappuccino

 

Frappula Frappuccino® blended beverage is made with white chocolate sauce, milk and ice blended together then layered between mocha sauce and a dollop of whipped cream. A drizzle of raspberry syrup oozes from the rim, which is finished with whipped cream on top. U.S. stores will offer the Frappuccino between October 28-31 and stores in Canada from October 28-November 1. It’s available now in Australia, Indonesia, Malaysia, New Zealand, Philippines, Taiwan and Thailand.

Starbucks Vampire Frappuccino – Europe and Latin America

Starbucks Vampire Frappuccino

 

Vampire Frappuccino® blended beverage is a crème-based chocolate Frappuccino blended beverage with strawberry sauce. It’s available from October 26-November 1 in participating stores in the UK and continental Europe. Participating stores in Costa Rica, El Salvador, Guatemala and Panama will offer it from October 30-November 2.

Nutritional information

For more information on this news release, contact the Starbucks Newsroom.

SOURCE: Starbucks Corporation

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Starbucks launches six new Frappuccino® blended beverages based on customers’ favorite Frappuccino combinations

SEATTLE, 2015-6-9 — /EPR Retail News/ — Inspired by customers’ love of Frappuccino, Starbucks is offering six new Frappuccino® blended beverages.

The new beverages, based on customers’ favorite Frappuccino combinations are: Caramel Cocoa Cluster; Cinnamon Roll; Cotton Candy; Cupcake; Lemon Bar; Red Velvet Cake. These Fan Flavor Frappuccino beverages will be available in participating Starbucks stores in the U.S. and Canada beginning June 8.

But of those fun flavors, which is the fan favorite?

That will be up to customers to decide.

From June 19 through June 30, customers may vote for their favorite blended beverage by giving green straws to their top choices in the Frappuccino® Flav-Off on Frappuccino.com. The winning Frappuccino® Fan Flavor blended beverage will be announced July 3 on Frappuccino.com and Frappuccino social channels (Facebook, Tumblr, Twitter and Instagram). Then, from July 3-6 customers will be able to purchase the winning Frappuccino® Fan Flavor at a special price of $3 for a grande (16 oz.) size beverage from 2-5 p.m. local time.

“In celebration of the 20th anniversary of Frappuccino and the thousands of flavor combinations created by our enthusiastic customers, we are excited to introduce six Fan Flavor Frappuccino beverages,” said Renee Jones, marketing director at Starbucks. “Over the years we have seen many creative recipes from our customers, and the six Fan Flavor Frappuccino beverages featured in the Flav-Off contest represent a few of the most popular recipes.”

Starbucks launched the Frappuccino® 20 years ago. Read more about the birth of an icon, the new S’mores Frappuccino®, the Mini Frappuccino®, and how Starbucks social media team captures the personality of the popular beverage.

For more information on this news release, contact us.

 

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Starbucks launches six new Frappuccino® blended beverages based on customers’ favorite Frappuccino combinations

Starbucks launches six new Frappuccino® blended beverages based on customers’ favorite Frappuccino combinations

Starbucks introduces the Mini Frappuccino® nationally

SEATTLE, 2015-5-11 — /EPR Retail News/ — Frappuccino® fans have made more than 6,000 suggestions regarding the blended beverage on My Starbucks Idea®. While most customers offer ideas for new flavor combinations, many have been asking for a smaller drink size.

Today Starbucks is introducing the Mini Frappuccino® nationally. The 10 ounce serving size is available for a limited time (starting May 11 while supplies last) in participating Starbucks® stores in the U.S. and Canada. This launch follows a test in select U.S. markets last summer.

Customers will be able to order all flavors of Frappuccino® in the Mini serving size. There are more than 36,000 different ways to customize Starbucks® Frappuccino® Blended Beverages. The smaller serving size is the newest option for customers.

Starbucks launched the Frappuccino® 20 years ago. Read more about the birth of an icon, the new S’mores Frappuccino®, and how Starbucks social media team captures the personality of the popular beverage.

For more information on this news release, contact us.

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Starbucks introduces the Mini Frappuccino® nationally

Starbucks introduces the Mini Frappuccino® nationally

Starbucks marks 20 years since Frappuccino was introduced

SEATTLE, 2015-3-30 — /EPR Retail News/ — It’s hard to imagine summer at Starbucks without thinking of a cold Starbucks Frappuccino® blended beverage and the green straw. Take a trip back two decades to the birth of the iconic summer beverage.

In 1993, Starbucks had just a handful of stores in Los Angeles and fewer than 300 across the U.S. and Canada, mostly in concentrated in northern cities. Dina Campion, a 20-year partner (employee) who is now part of Starbucks Digital team, managed the district of Southern California’s 10 stores.

“It was the summer of 1993, and Los Angeles is very hot in the summer,” Campion said. “We noticed there were some smaller coffee shops that did some sort of blended coffee beverage. A couple of store managers and I felt there was a huge opportunity for Starbucks.”

Campion contacted one of her former California store managers, Dan Moore, who had recently moved up to Seattle to work on the operations team at Starbucks headquarters. They got the go-ahead to make their case with a test at a single store in Los Angeles’ San Fernando Valley, and Moore got a blender shipped down to the Sherman Oaks store.

“A group of us from Seattle went down to California, and we quickly realized it was something we needed to pursue,” Moore said.  Later, the test moved to the busy store near the Third Street Promenade in Santa Monica, where they could get quick feedback from an ever-changing mix of customers.

“The Santa Monica manager and her assistant really started getting into it,” Campion said. “Concurrently, Seattle got involved and put some R&D skills behind it.”

By the summer of 1994, Campion’s entire district was serving blended coffee beverages to enthusiastic customers looking for refreshment. Meanwhile Starbucks acquired The Coffee Connection in Boston, along with one of their products called “frappuccino,” a cold, slushy drink made using a soft-serve machine. Starbucks applied the name to its new blended beverage.

Starbucks decided to quickly ramp up a company-wide launch for the following summer. Moore, who now leads marketing and category for Starbucks licensed stores, was on the team tasked with rolling out the blended beverage to the company’s stores.

“We had less than five months to execute our first major new product launch,” Moore said. “I remember sitting on the floor over the weekends with store design and blueprints for all of our more than 500 stores, mapping out blended stations for each one. Then I flew out to all 23 markets and did training in every city.”

The Birth of an Icon
In the summer of 1995, Starbucks brought Frappuccino across all of its stores in the United States and Canada. The only two flavors were Coffee and Mocha, made from ice double-strength brewed Italian Roast coffee brewed in stores. There was not even whipped cream.

“The first week of launch we were tracking sales, and it was something like 200,000 drinks the first week – when we were hoping for 100,000,” Moore said. “The next week it was 400,000 and the next it was 800,000. We had figured it would do well in Southern California – but it sold just as well in Chicago, Vancouver B.C. and Boston. It was huge.”

Frappuccino changed the trajectory of the company by bringing in new customers who were not normally coffee drinkers, and filling its stores in afternoons and during warm weather when coffee business was typically slow. Frappuccino accounted for 11 percent of its summer sales, and helped push Starbucks stock to an all-time high.

“When you think about it, 20 years ago, the business, Starbucks hadn’t launched into a whole host of warm weather markets. We were reliant on the holiday season,” Campion said. “With Frappuccino, we were able to level out the dips in store traffic in the summer.”

Evolution of Frappuccino
After the resounding success of Frappuccino blended beverages, Starbucks chairman and chief executive officer Howard Schultz suggested the idea of a bottled Frappuccino in a meeting with Pepsi executives. By summer of 1996, Starbucks® bottled Frappuccino® chilled coffee drinks were arriving in grocery stores.

“We were so confident of our product that we didn’t even test-market it,” said Schultz in his book, Pour Your Heart Into It. “Pepsi ramped up production as quickly as possible, but even then we could supply only West Coast supermarkets for the summer of 1996. We couldn’t make it fast enough.”

Starbucks continued to innovate with new flavors to meet growing demand. In 1999, Starbucks introduced Caramel Frappuccino® blended beverage with whipped cream and caramel drizzle – served with a green straw and domed lid for the first time.

“At the time, domed lids were radical thinking, so was the idea of adding whipped cream,” Campion said. “But for our customers it represented a momentary break – an escape in their day.”

In 2002, Starbucks launched its first Frappuccino blended beverage without coffee or tea, called Frappuccino® Blended Crème beverage, followed by Frappuccino® Light blended beverage in 2004. By 2008, Frappuccino had a digital presence with its own website, and later joined social media on Facebook, Twitter and Instagram. In 2010, Starbucks launched the However-You-Want-It Frappuccino blended beverage to allow customers to customize their options for milk or soy, coffee type, syrups and toppings.

Celebrating 20 Years
Today, Starbucks serves Frappuccino blended beverages in all of its 66 countries and offers more than 36,000 different drink combinations. Around the world there are unique Frappuccino flavors that reflect the diverse palates of global customers, such as Coffee Jelly Frappuccino and Red Bean Green Tea Frappuccino in Asia, Algarrobina Frappuccino with syrup from the Black Carob tree in Peru and the chocolate Brigadeiro Frappuccino in Brazil.

In his book, Schultz underscored the impact Frappuccino has made in Starbucks history. “Its story epitomizes the enterprising spirit we still have at Starbucks. It’s experimental. It’s adventurous. It fires people up and engages their imagination.”

Birthday Cake Frappuccino
To commemorate Frappuccino’s 20th anniversary, Starbucks is offering a limited-time Birthday Cake Frappuccino® blended beverage – a vanilla bean and hazelnut, topped with raspberry-infused whipped cream – at Starbucks stores in the U.S. and Canada from March 26-30.

Fun Facts about Frappuccino

  • Top 5 flavors in the United States: Caramel, Mocha, Vanilla Bean, Java Chip, Double Chocolatey Chip
  • U.S. social media stats: 10.9 million fans on Facebook, 67,000 followers on Twitter, 219,000 followers on Instagram.
  • Starbucks store #8944 in Moreno Valley, California sells more Frappuccino blended beverages than any other store in the United States and Canada.
  • Saturday is the busiest day of the week for Frappuccino blended beverage sales.
  • The record for the most Frappuccino blended beverages sold on a single day in the United States and Canada occurred on May 10, 2014.
  • Japan was the first country outside of the United States and Canada to offer the handcrafted beverage in 1996.

For more information on this news release, contact the Starbucks Newsroom.

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Starbucks marks 20 years since Frappuccino was introduced

Starbucks marks 20 years since Frappuccino was introduced