Home and garden retailer Homebase introduced a bright and colourful trailing petunia mix to its garden centres across the UK in collaboration with Greenfingers

Milton Keynes, UK, 2015-6-5 — /EPR Retail News/ — Leading home and garden retailer Homebase has introduced a bright and colourful trailing petunia mix to its garden centres across the UK in collaboration with Greenfingers– the small charity dedicated to creating inspiring gardens for children who spend time in hospices around the UK.

The new ‘Trailing Petunia Parade Mix’ has been specifically created for Greenfingers with each pack containing six plants, with contrasting shades of flame, rich lavender and yellow providing colourful summer display for baskets and containers. Each pack costs £7.50, with 50p from every Greenfingers promotional pack sold going directly to the charity.

Amy Whidburn, Head of Corporate Responsibility for Homebase comments: “We’re delighted to introduce these special trailing petunias in conjunction with Greenfingers. Not only are the packs great for offering vibrant colour in the garden, people across the country can enjoy them knowing their purchase has gone to help children in hospices around the UK.”

This is the first retail based collaboration between the two organisations, following the announcement earlier in the year that Homebase and Greenfingers have established an ongoing partnership. The three-year long partnership will see them joining forces on a number of joint initiatives.

Greenfingers is dedicated to supporting the children who spend time in hospices around the UK, along with their families, by creating inspiring gardens for them to relax in and enjoy. To date Greenfingers has created 45 inspiring gardens in children’s hospices around the country, and always has a list of further hospices needing their help.

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For further information please contact:

Greenfingers – Jane Wilson on 07899 895489 or email janewilson16@googlemail.com

Follow @Greenfingerscha

Homebase Press Office on 0845 120 4365 or email media.relations@homebase.co.uk

Follow @Homebase_PR.

Homebase is a leading home enhancement retailer with around 58 million transactions a year, selling around 38,000 products for the home and garden. It has 296 large, out-of-town stores throughout the UK and Republic of Ireland and a growing internet offering at www.homebase.co.uk. In the financial year to February 2015, Homebase sales were £1.5 billion and it employed some 17,000 people across the business.

Homebase is part of Home Retail Group, the UK’s leading home and general merchandise retailer.

www.homebase.co.uk

Greenfingers is a small national charity dedicated to creating magical gardens for children’s hospices around the UK.  The gardens are built to provide a space for relaxation for children with life limiting conditions, together with their families. The charity is dedicated to creating beautiful and inspiring outdoors spaces for children, both sick and well, to play and have fun.  Greenfingers has to date created 45 special gardens in hospices around the country, and has a further waiting list of hospices that need help.

www.greenfingerscharity.org.uk

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Wyevale Voted Best Garden Centre By The BBC Gardeners’ World Magazine

The Wyevale Group is celebrating after being voted the ‘Best Nursery or Garden Centre’ in an online poll by the BBC Gardeners’ World Magazine.

The voting for the awards was open to members of the public and received thousands of nominations through the BBC Gardeners’ World website, making them a true reflection of people’s opinions. It is therefore particularly rewarding for the Wyevale garden centre group to be given the coveted title of ‘Best Nursery or Garden Centre’ as part of the inaugural Gardeners’ World Magazine awards.

The BBC launched their 2009 awards in March by inviting readers of the Gardeners’ World Magazine and users of the gardenersworld.com website to vote on categories including most loved and most hated plants and vegetables, the most common garden pest, the gadget they couldn’t live without, the best garden centre and best online garden centre/mail order supplier. The voting was opened to the public for a 3 month period in an effort to find out exactly what people liked and didn’t like about life in the garden. Overall more than 7,900 gardeners voted across a series of categories.

The Wyevale Group achieved success after being rated the best nursery on 5 separate indicators which covered: value for money, service, choice, quality and overall performance.

Nicholas Marshall, Chief Executive of Wyevale, said: “We are absolutely delighted to have been awarded the title of Best Garden Centre in the Gardeners’ World Magazine’s online poll. It is a testament to how hard the staff work at all 122 garden centres in the group.

“We would like to thank all the garden centre teams and staff at Head Office for their hard work and commitment in helping us to win this top accolade.”

About The Gardening Club
Wyevale Garden Centres originated as a local nursery in Hereford in the 1930’s, when plants were sold bare-root by mail order only during the dormant season. Today, gardening is a wide ranging activity from real enthusiasts who grow specialist plants from seed to families for whom the garden is an outdoor room to decorate and furnish in their own style

The Gardening Club is a family of garden centres. The group stocks a wide range plants, tools, garden furniture, BBQs and machinery to suit every style of gardening. With over 120 garden centres nationwide and a website stocking over 2,000 gardening products there is something for every gardeners taste.

Via EPR Network
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Wyevale Garden Centres Has Overhauled Its Website To Allow Users Easy Access To The Gardening Club Features As Well As Providing Each Garden Centre With Its Own Personal Web Page

Wyevale Garden Centres has overhauled its website to allow users easy access to the gardening club features as well as providing each garden centre with its own personal web page.

The extra prominence afforded to the gardening club means that shoppers can sign up to the club for free and then add details of their gardening club card, in order to get points with in-store purchases as well as by buying online, whether they’re getting a Flymo lawnmower, a new log store or just a new plant pot.

Every £1 spent by a gardening club member will result in five club points for the shopper who can then track their points total online thanks to a new online tool. Points are later redeemable as vouchers. Registered members will also receive an exclusive e-mail newsletter and will be privy to offers online that are otherwise not visible to visitors who are not part of the gardening club.

The website header of the main site has been rebranded to become Gardening Club so that each garden centre in the family can rediscover its own brand identity, allowing individualism and personality to come out on their personal web page.

An online store finder is available to help website visitors find their nearest garden centre, where they can then find out opening times and other pieces of relevant information. Each garden centre web page targets customers directly by giving them information about facilities available, their address and other contact details. A personal touch is added to each garden centre page with the name and an image of the manager published alongside a topical gardening tip.

The website now supports both the garden centres’ and The Gardening Club’s e-commerce services to supply every gardening need from plants to care products, tools to garden furniture and sheds to bird houses. Other features on the Gardening Club website include monthly gardening advice topics and the option to hire tools and machinery.

About The Gardening Club
The Gardening Club is a family of garden centres. The group stocks a wide range plants, tools, garden furniture, BBQs and machinery to suit every style of gardening. With over 120 garden centres nationwide and a website stocking over 2,000 gardening products there is something for every gardeners taste.

Via EPR Network
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