MIAMI, 2018-Feb-23 — /EPR Retail News/ — Perry Ellis International (Nasdaq:PERY) announced today ( Feb. 21, 2018) a new license agreement with Good People Co. Ltd for men’s underwear and loungewear under the Perry Ellis Portfolio® trademark in South Korea. The product launch is planned in Fall 2018.
Perry Ellis believed fashion was fun, and should never be taken too seriously. Patterns, pops of color, new shapes and never before-seen styles — he embraced it all, rewriting the rules and redefining American sportswear. Today, Perry Ellis is the go-to designer fashion brand that gives men confidence in every, and any, situation through innovative and versatile styles.
“We are pleased to collaborate with Good People. We see great potential for growth in the South Korean market and are pleased to take these continued steps in our business expansion,” remarked Oscar Feldenkreis, CEO and President of Perry Ellis International.
“We look forward to working closely with the Perry Ellis design and management team to bring Perry Ellis’ unique brand positioning and commitment to product excellence to the Korean consumer across multiple distribution channels,” said Yoon Woohwan, CEO of Good People Co. Ltd.
For more information about Perry Ellis International, Inc. and the company’s entire portfolio of brands, please visit. www.PERY.com.
About Perry Ellis International
Perry Ellis International, Inc. is a leading designer, distributor and licensor of a broad line of high quality men’s and women’s apparel, accessories and fragrances. The Company’s collection of dress and casual shirts, golf sportswear, sweaters, dress pants, casual pants and shorts, jeans wear, active wear, dresses and men’s and women’s swimwear is available through all major levels of retail distribution. The Company, through its wholly owned subsidiaries, owns a portfolio of nationally and internationally recognized brands, including: Perry Ellis®, An Original Penguin® by Munsingwear®, Laundry by Shelli Segal®, Rafaella®, Cubavera®, Ben Hogan®, Savane®, Grand Slam®, John Henry®, Manhattan®, Axist®, Jantzen® and Farah®. The Company enhances its roster of brands by licensing trademarks from third parties, including: Nike® and Jag® for swimwear, and Callaway®, PGA TOUR®, and Jack Nicklaus® for golf apparel and Guy Harvey® for performance fishing and resort wear. Additional information on the Company is available at http://www.pery.com.
About Good People Co. Ltd
Good People Co., Ltd., is publically traded on the Korean stock exchange, and manufactures and wholesales underwear and loungewear products for men, women and children in Korea and internationally. The company offers its products under the BODYGUARD, Yescode, SEXYCOOKIE, JAMES DEAN, G-gear, 1st OLOR, and Don & Dons brands. The company is also the licensee for Levi’s body wear in South Korea. Good People Co., Ltd, founded in 1991, is based in Seoul, South Korea and trades on the South Korean Stock Exchange: KOSDAQ -33340.
VP International Licensing and Business Development
Jeong Hwan, Yim, Marketing Director
Source: Perry Ellis International Inc./globenewswire