H.Samuel Launches Truth Bead Starter Sets For Amazing Value Gifts

H.Samuel has announced the launch of several new Truth bead starter collection sets, which include a sterling silver bracelet and three beads, to make an ideal gift for any consumer looking to start a bead collection, or a great gift for Christmas or even for Valentines’ Day which isn’t far away.

H.Samuel now features a grand total of 4 Truth bead starter sets. Offering the consumer a greater choice of starter styles, the sets include the Truth Sterling Silver London Life Starter Set design with a Union Flag and double decker bus bead. There is also one set with three Murano Venetian glass beads, one with sterling silver heart and round beads, and another featuring sterling silver beads.

The new Truth bead starter collection sets are each made from sterling silver and feature a 7.5″ bracelet along with three charms. With several starter sets on offer, and over a hundred silver, crystal, ruby, diamond, cubic zirconia or rose quartz Truth charms available, H.Samuel is ensuring consumers can choose an individual style to suit their own required personal look.

Bead and charm bracelets are one of the strongest trends of the moment and H.Samuel has been seeing the beads sell like hot cakes, which is funny because there actually are cake beads, as well as Champagne bottle beads, horse beads, high heel beads, car beads and many, many more to choose from at H.Samuel.

Truth jewellery is inspired by memories and given with love. An exciting take on traditional charm jewellery, the Truth collection represents the inner person and allows them the chance to truly express themselves by creating beautiful jewellery.

H.Samuel is also promoting the idea of consumers buying a bracelet accompanied by Gift Cards to give with the bracelet, so the lucky recipient can choose their own beads and charms.

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Signet Trading Announces New Partnership With Affiliate Network buy.at

Signet Trading and leading affiliate network, buy.at, has announced a partnership which will offer consumers greater access to money saving offers on gifts, jewellery and watches.

Signet Trading is the parent company to the UK’s leading high street jewellers H Samuel, Ernest Jones and Leslie Davies. As the UK’s leading jewellery and watch retailer, Signet offers a huge range of leading brand watches and jewellery and a wide range of offers and promotions. The new partnership with buy.at is hoped to boost consumer awareness of Signet’s two online stores, H.Samuel and Ernest Jones and promote greater consumer awareness of its offers and promotions.

Nicky Brown, Head of Multi Channel at Signet, commented, “Affiliate sales are a core element of our online marketing strategy and with the help of Buy.at we can grow our programme immensely.”

buy.at is one of the biggest affiliate networks in the UK with over 7 years experience working with the UK’s largest ecommerce retailers including Marks and Spencers, Next, La Senza, Mothercare and Additions, with a 200% increase in growth in the last three years.

Buy.at has been totally focussed on affiliate networks since 2002 and was bought out in 2008 by AOL, the industry’s largest advertising platform. This allows buy.at to deliver the world’s most powerful digital advertising solution by combining the AOL platform with mobile technology, video, Advertising.com third party displays, affiliate networks and the behavioural and contextual targeting capabilities of TACODA and Quigo.

One of the key reasons that Signet has chosen buy.at is because they operate an ‘open network’, which means that they allow their clients to build direct relationships with their affiliates. By allowing affiliates and advertisers to meet at networking and educational events valuable relationships are developed that allow clients and affiliates to learn from each other.

About Signet
H.Samuel and Ernest Jones are part of the world’s largest speciality jewellery group, Signet Jewelers. H.Samuel has almost 400 stores in the UK with over 140 years’ experience, starting in 1862 with a small store in Liverpool. Ernest Jones has grown from a single store on London’s Oxford Street in 1949 to a national chain of over 200 stores. Featuring an incredible range of branded watches, H.Samuel and Ernest Jones also have a stunning range of Pandora jewellery, Chamilia beads, collectibles and gifts for all occasions, offering something for every taste and style.

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H.Samuel Has Joined The Twitterati With Its Own Twitter Page

H.Samuel the jeweller has launched its own Twitter page, joining other leading high street brands such as Tesco and Next on the popular social networking site.

H.Samuel is following a growing trend in retail for engaging directly with customers. Any retailer looking to maintain its brand presence in the future and to stay competitive will be using social networking sites such as Twitter and Facebook to engage with customers and manage brands and reputations.

The H.Samuel Twitter page is designed to inform customers about offers, promotions, new products and brands as well as keeping consumers up to date with news about competitions and charity affiliations. The messages will be a mixture of information and fun and will be aimed at consumers, journalists and anyone interested in H.Samuel and its products, promotions, offers and brands.

According to Jason Edworthy, Signet Digital Comms Manager, “We want to engage with our customers, promote our offers and build our brand and online presence with witty, fun and informative Tweets aimed directly at our customer base.”

The benefit for consumers is access to up-to-the minute information about new brands, new offers, competitions and an insight into products that they might otherwise not consider or realise that H.Samuel stock, such as gifts and collectibles. Other benefits include news on exclusive products and competitions and the possibility for customers to engage in conversations directly with the brand if they have queries.

Regardless of the topic, the company intends for each Tweet to link to a promotion, information page or product. The Tweets themselves will not all be directly sales orientated and are intended to entertain and please the customer as well as inform them.

As well as promoting products and offers, H.Samuel is hoping to increase brand awareness at a crucial time in trading for all high street retailers. It is hoped that the Twitter page will drive footfall to stores and visits to the website.

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H.Samuel The Jeweller Provides In-Store Proposal Packs For Romantic Men

H.Samuel, Britain’s biggest chain of jewellers is kitting out its shops with ‘proposal cushions’ to cater for men who suddenly go down on one knee in their stores.

The spontaneous acts of romance have tripled in branches of High Street giant H.Samuel in the past year, often by men acting spontaneously when they see sight of trays of engagement rings. Store staff have now been provided with a ‘proposal pack’ including a soft cushion and a bottle of bubbly to make it more comfortable and romantic for the men caught up in the moment.

The pack also includes a pack of tissues to dry any tears from emotional women as they, hopefully, say yes. The pack will be given to any love-struck couple who get engaged in the store, as long as they buy a ring from the new Christmas Kisses range. The novel innovation came after H.Samuel, which has more than 300 branches, noticed a rise in the number of proposals actually taking place in its shops.

Modern women want to choose their own diamond ring, so traditional proposals where a man suddenly produces a diamond and gets down on one knee are not as commonplace as they once were. Instead, couples go to stores to look at the available range, the guy buys the ring his girlfriend has chosen, and pops the question later. So many men get caught up in the moment when they go into the store that a growing number are getting down on one knee and proposing there and then, even when there are other customers about.

Kevin Ryan, stores director at H.Samuel said: “In-store proposals are proving increasingly popular with our customers. It seems that if a couple come in to look at a ring together, the moment just seems right to propose. Our staff are getting quite used to dealing with emotional women whose partners spring a marriage proposal surprise on them there and then.”

The high street jeweller said it used to get around 10 proposals in store a year, but this has nearly trebled in the past 12 months. H.Samuel reckons this is because more men are now choosing an engagement ring with their partners by their side, rather than risk buying one that is not liked.

The proposal pack of soft cushion, mini bottle of Moet & Chandon champagne and tissues is being launched to mark a new romantic collection of diamond jewellery out before Christmas, traditionally the most popular time for engagement proposals.

Mr Ryan said: “Engagement proposals in store certainly cheer up our staff and one of our sales staff was invited to be a flower girl at the wedding of a couple who got engaged in our Kings Heath branch in Birmingham.

“Men have told us it is easier to choose a ring with their girlfriend so they don’t risk having to exchange it.

“We hope that our proposal packs – including our soft cushion to kneel on – will help to remind men to get down on one knee when they want to propose marriage to their partner.”

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The Guess Watches Anniversary Collection Now Available At H.Samuel

H.Samuel has announced that it will be helping Guess watches to celebrate its 25 year anniversary by launching the Guess special edition watch collection, available at H.Samuel.co.uk and in-store.

The new special edition Guess collection features signature looks with a modern twist. The Guess Pink 25th Bling ladies watch is exclusive to H.Samuel and offers customers a real taste of Guess glamour, featuring a pink strap and large round crystal set dial with Guess logo.

Guess Watches has also created three new styles in ten variations for the Guess Girl – all with a specially designed 25th anniversary case back.

Also amongst this new line of watches is the ever-popular and iconic Guess logo and Guess triangle with glitz bezels as well as crystal-studded dials and cases. These styles are highlighted in an array of colourful leather straps suitable for every woman’s fashion wardrobe.

Guess was founded in 1981 by the Marciano brothers. One of the most widely recognisable brands in the world, Guess is known for its ground breaking and innovative style. Through their design, marketing and distribution of fashion lifestyle products, Guess has become one of the fashion leaders in young contemporary markets across the globe and consistently produces designs that are fashion-forward and trend setting.

Guess is also famous for spotting up and coming talent. Naomi Campbell, Claudia Schiffer, Laetitia Casta, Eva Herzigova, Charlize Theron and a host of today’s top celebs, models and actresses have taken part in Guess campaigns in the past.

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H.Samuel Launches Silverstone Competition With Citizen Eco-Drive

H.Samuel, the UK’s leading high street jeweller, has teamed up with Citizen watches to offer customers a unique opportunity to win a day test driving cars at Silverstone racetrack. Prize winners will be given the chance to drive high performance cars in a variety of scenarios. With full training and supervision, this will be an amazing day out. Entry to the competition is by signing up for the H.Samuel email newsletter, no purchase is required.

The Silverstone Grand Prix Challenge offers the winner the opportunity to drive a Ferrari 360, Porsche 911, Lotus Exige and a Land Rover around the world famous track, experiencing the thrill and excitement first hand. Customers will also take part in an auto-test in a Caterham 7, Peugot 206 GTI or Ford Fiesta, spinning and driving a car at speed through obstacles and around bollards.

With a full briefing and expert instructors to ensure maximum safety and enjoyment, this is a once in a lifetime chance for consumers to live out their petrol dreams. Breakfast and lunch is also included and participants will receive a trophy and presentation pack so that the lucky winners can remember their big day.

Citizen Eco-Drive watches are renowned for their style, design, innovation and quality. Featuring the Eco-Drive solar power system which powers the watch from any light source, Citizen watches rank among the finest on the high street. Available in a wide range of styles from sporty chronograph watches to dress watches, the Citizen watches range features watches for men and watches for women.

To enter the competition, consumers simply have to go to the H.Samuel website and click on the Citizen competition link on the Homepage, where they can sign up to receive the H.Samuel newsletter and be entered into the draw automatically. The closing date is 24 December 2009. The draw takes place within ten days of the closing date and winners will be notified within 28 days of the draw. After the draw date entrants are free to unsubscribe to the email newsletter.

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Gold Recycling Service at H.Samuel

H.Samuel has launched a new gold recycling service, offering consumers the opportunity to exchange their old and unwanted jewellery for cash.

With the rise in gold prices and a growing demand for websites offering cash for gold, H.Samuel has begun to offer customers a high quality and secure service. Operating as an online-only offering, consumers simply have to request a pack, send in their gold and wait for a quote by email or telephone. If they accept the quote, a cheque will be sent to them within 72 hours.

In these cash strapped times and with Christmas fast approaching, H.Samuel’s new gold recycling service could prove a great help for consumers who find themselves a little bit short of cash. With none of the risks involved in taking out a loan, plus the added security of using a major high street retailer, raising some extra cash couldn’t be easier, safer or more convenient.

H.Samuel gold recycling is easy to use; customers fill in their details and a gold recycling pack will be sent to them free of charge and with no obligation.

After receiving their gold recycling pack, customers complete the enclosed form and place their unwanted gold into the protective packaging provided. The items are then posted using the prepaid special delivery envelope. Postage is free and the package is insured for up to £500.

H.Samuel will then contact the customer with a valuation by phone or email. The customer can either accept or reject the offer. If the customer accepts the valuation, a cheque will be sent to them within a few days.

H.Samuel will buy gold in any condition, even if it is tangled, broken or has missing stones. This applies to rings (not stone-set), earrings (singles or pairs), loose earring backs and body jewellery, cufflinks, tie pins etc, hallmarked and un-hallmarked gold, and gold which has been purchased abroad. There is no need for customers to clean or sort items before sending.

The new H.Samuel Gold Recycling service is unfortunately unable to accept: gold plated jewellery, platinum, silver, stone set jewellery (e.g. diamond rings), coins, bars, ingots, sovereigns and kruggerands, watches, new items or items that appear new (e.g., price tagged) or dental gold.

Gold recycling at H.Samuel is perfect for consumers who want to exchange gold for cash with a trustworthy and secure service.

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H.Samuel Launches Its Valentines Day Campaign With Five Titanium And Diamond Mens Engagement Rings

High street jeweller H.Samuel is now offering customers the chance to chase away the winter blues and light up their love lives this Valentine’s Day with men’s engagement rings, a range of new products, Secret Valentine messages, half price offers and buy one get one half price on watches.

This Valentine’s women can take a whole new approach to their love lives and surprise their man by proposing to him with one of the new collection of mens engagement ringsnow being offered by H.Samuel. The collection includes five styles, all in titanium and set with diamonds.

Perfect for expressing her feelings, securing their relationship and to give him a permanent token of her love that he can wear anytime, anywhere. The tradition is that the man wears the ring on his left hand ring finger until the big day and then wears it on the ring finger of his right hand after that.

Natasha Gregory, buying controller for H Samuel, said: “UK women are no longer waiting until the man pops the question. We are equals in the work place and in relationships and we make our own decisions. Now this ring is a clear message to everyone that a man is to be married.”

Additionally customers looking for a Valentines gift that doesn’t break the bank, need look no further than the Half Price offers also being offered by H.Samuel. These offers feature on a range of gifts and jewellery including a silver and diamond heart pendant, a 9ct white gold and diamond heart shaped pendant, and a pair of white gold earrings, each presented in their own pink, heart shaped box, and all at half price for Valentine’s Day.

Further seasonal offers include a buy one, get one half price offer on all watches in addition to a huge range of watches already on sale.

This Valentine’s Day also sees the return of the popular Secret Valentine service giving H.Samuel customers a choice of three pre-set messages, the option of composing their own message or sending the gift completely anonymously by not having any name or message. Secret Valentine is a fun way to bring a little extra excitement to Valentine’s Day.

About H.Samuel
H.Samuel is the nation’s favourite High Street Jeweller with over 140 years of experience, 350 outlets and a retail website. Featuring an incredible range of branded watches, H.Samuel also has a stunning range of jewellery, collectibles and gifts for all occasions, offering something for every taste and style. H.Samuel is part of the Signet Group, the world’s largest speciality retail jeweller.

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H.Samuel Has Amazing Offers On Jewellery, Diamond Eternity Rings And His And Hers Watches

H.Samuel, the UK’s favourite high street Jeweller has launched Strictly Diamonds, an exciting new campaign which references the current trend for the glitz and glamour of ballroom dancing. Welcoming the approaching festive season with great offers on diamonds and watches, online and on the high street, H.Samuel is looking to brighten up autumn with sparkling, affordable and glamorous gifts.

The campaign features 25% off eternity rings, Buy-One-Get-One-Half-Price on all watches, offers on diamond jewellery and ideas for graduation presents, anniversary presents, birthday presents or even early Christmas shopping. Online shoppers will find Buyers’ Guides to help them decide, 5000 products to choose from, over 100 leading fashion and jewellery brands and new products added online every week. With such a wide range of offers to choose from, there is a bargain that suits every look and taste.

Jennifer Barre, Assistant Brand Controller for H.Samuel commented, “Strictly Diamonds is H.Samuel’s new autumn campaign which celebrates our fabulous diamond collection – from engagement rings, to earrings, whatever message someone is trying to say with their precious gift, whether it is ‘Happy Birthday’ or ‘Will You Marry Me?’ a diamond gift from H.Samuel will help them say it better. The company is offering a staggering 25% off diamond eternity rings, which are the perfect anniversary gift, as they represent a couple’s everlasting love through the circular band of diamonds.”

“In celebration of having one of the strongest designer brand watch ranges on the high street,” continued Jennifer, “H.Samuel is offering any watch purchaser the opportunity to buy a second watch half price.”

Whatever the occasion, the latest campaign represents a great opportunity to buy diamond jewellery and watches at affordable prices. With a wide selection and easy to navigate site, H.Samuel has tried to make it as simple as possible for customers to find the right watch for him, her or for the children, as well as some delightful jewellery to brighten up the winter months.

About H. Samuel:
H. Samuel is the nation’s favourite High Street Jeweller with about 350 stores and a retail website at www.hsamuel.co.uk. Featuring an incredible range of branded watches, H. Samuel also has a stunning range of jewellery, collectibles and gifts for all occasions, offering something for every taste and style. H. Samuel is part of the Signet Group, the world’s largest speciality retail jeweller.

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Giles Deacon Evoke Jewellery Collection Available At H.Samuel

H.Samuel has launched a brand new collection designed by award-winning British fashion designer Giles Deacon for the Evoke range of jewellery. This is his first ever high street jewellery collection and includes nine stunning pieces that are exclusive to H.Samuel. All of the fabulous rings, pendants and earrings in the Giles Deacon Evoke collection feature Swarovski crystals for an extra dash of glamour.

The exclusive selection includes stud earrings, pendants and bracelets with white and black crystal balls, a selection of stylish caged hearts, plus the safety pin design which includes a necklace and brooch. The collection is both fun and fashionable.

The inspiration behind the designer jewellery range encapsulates three different themes. Giles explained: “The first is based on the play of optical black and white – I love the graphic simplicity and strong impact. The second range is based on the solar planet system, small stellar constellations cluster in rings, necklaces and earrings. The third is motif based with skulls with heart-eyes, ring pulls, cherry skulls and safety pins giving an edgy, playful feel.”

He went on to say, “Jewellery is becoming so much more important in fashion… I think the woman who will wear the collection is fashion conscious with a sense of humour and loves to accessorise her outfits”.

Giles Deacon is one of the most successful and celebrated British fashion designers. He graduated from Central Saint Martins in London in the early 1990s, went on to design for Jean Charles De Castelbajac, Louis Vuitton and Ralph Lauren amongst others and was named British Designer of the Year 2007. His celebrity clients have included Kylie Minogue and Kate Moss.

He summed up the attitude captured in his designs,”Hopefully, if you saw someone wearing one of our frocks you’d think she looks quite interesting to have a chat with and say hello to. They’re a bit ‘We’re on, we’re out, we mean business'”. The same applies to his jewellery.

About H.Samuel:
H.Samuel is the nation’s favourite High Street Jeweller with over 350 stores and a retail website at www.hsamuel.co.uk. Featuring a stunning range of jewellery, H.Samuel also features an incredible range of branded watches (including DKNY, Fossil and Police watches, along with collectibles and gifts for all occasions, offering something for every taste and style. H.Samuel is part of the Signet Group, the world’s largest speciality retail jeweller.

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