Amazon.com introduces Wedding Shop from Handmade at Amazon

Amazon.com introduces Wedding Shop from Handmade at Amazon

 

  • The Handmade Wedding Shop offers thousands of handcrafted items including wedding décor, invitations, gifts and jewelry
  • Handmade at Amazon is the premier destination to shop for genuinely handcrafted items from artisans around the world

SEATTLE, 2017-May-25 — /EPR Retail News/ — Amazon.com, Inc. (NASDAQ: AMZN) today (May 23, 2017) introduced the Wedding Shop from Handmade at Amazon, a selection of thousands of unique, handcrafted products to help plan and celebrate your big day. Launched in 2015, Handmade at Amazon is the premier destination to shop for handcrafted and custom items while supporting local artisans.

Customers already visit Amazon.com for everything from creating their wedding registry, to buying their wedding shoes, to picking out luggage for their honeymoon. Now with the Handmade Wedding Shop (amazon.com/handmadeweddingshop), customers have a designated destination to explore thousands of unique, handcrafted products for weddings and wedding-related events. Customers can also enjoy the convenience of free two-day delivery with Prime-eligible Handmade products.

“We created the Handmade Wedding Shop with the savvy couple in mind. From rustic chic, to glitz and glam, the Wedding Shop is a one-stop destination for customers to discover a vast selection of customized products for their big day,” said Katie Harnetiaux, Handmade at Amazon. “The ability to purchase products from local artisans on the Handmade Wedding Shop offers customers a boutique shopping experience coupled with the convenience and selection of Handmade at Amazon.”

From personalized wedding invitations and wedding decorations to bridesmaid and groomsman gifts to fashion accessories, couples can now easily browse, create and purchase genuinely handcrafted wedding items on Handmade at Amazon.

Popular wedding categories and products include:

  • Venue & Reception Décor: Personalize your big day with unique handcrafted wedding décor, including Signs, Table Décor, Cake Toppers, Candles & Holders, Artificial Flowers and Confetti.
  • Invites & Paper: Shop personalized, handcrafted wedding invitations for your special day, including Save the Dates, Wedding Party Invitations, Invitations, Bridal Shower Invitations, Ceremony Programs and Thank You Cards.
  • Handmade Jewelry: Explore thousands of handcrafted bridal and wedding jewelry options for your big day, including Wedding & Engagement Rings, Bracelets, Necklaces, Brooches & Pins, Earrings and Ring Boxes.
  • Bridal & Groom Fashion Accessories: Put the finishing touch on your look with unique, handcrafted accessories, including Hair Accessories, Hats & Veils, Dress Belts & Sashes, Gloves, Handbags, Garters, Ties, Cufflinks & Tie Clips and Pocket Squares.
  • Gifts & Mementos: Find customized and handcrafted gifts and mementos for your wedding, including Favors, Guestbooks, Bridesmaids Gifts, Groomsman Gifts, Gifts for the Couple and Honeymoon Travel Accessories.

To explore the Handmade Wedding Shop, visit amazon.com/handmadeweddingshop or follow Handmade at Amazon on social:

About Amazon
Amazon is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking. Customer reviews, 1-Click shopping, personalized recommendations, Prime, Fulfillment by Amazon, AWS, Kindle Direct Publishing, Kindle, Fire tablets, Fire TV, Amazon Echo, and Alexa are some of the products and services pioneered by Amazon. For more information, visit www.amazon.com/about and follow @AmazonNews.

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Source: Amazon

Handmade at Amazon introduces new product categories of handmade items including Accessories, Baby and Toys & Games

  • New categories offer more than 20,000 items sold directly from Artisans
  • 100 percent increase in Handmade Artisans using FBA service for FREE two-day delivery to Prime customers

SEATTLE, 2016-May-12 — /EPR Retail News/ — Amazon (NASDAQ: AMZN) announced today Handmade at Amazon (www.amazon.com/handmade), a store featuring genuinely handmade items crafted and sold directly from artisans, has introduced new product categories of handmade items including Accessories, Baby and Toys & Games. Handmade at Amazon was designed to provide customers and artisans a tailored store specifically for handcrafted items. To start, the new handmade product categories will offer more than 20,000 items sold directly from artisans.

“The most frequent piece of feedback we receive from customers and artisans is they want even more categories of handcrafted items,” said Steve Johnson, Director for Handmade at Amazon. “We are excited to better serve our growing number of artisans by unveiling the Accessories, Baby and Toys & Games categories, while providing our customers that love handmade items a quick and simple way to purchase fun and unique items with the familiarAmazon experience they know and trust. Handmade at Amazon has been performing beyond our expectations. In fact, leading up to Mother’s Day we saw sales jump more than 50 percent.”

The new Handmade at Amazon categories includes:

  • Accessories: To keep up with the latest summer fashion trends, customers can find Italian leather handbags, plaid zipper clutches and bow ties.
  • Baby: For families or gift givers searching for baby-themed items with a personal story, check out floral bib/burp cloth gift sets, teething rings andboat shaped wooden toy box & kids seat.
  • Toys & Games: For the little ones around the house and family fun, customers will enjoy wooden memory games, Dalmatian décor puzzles and felt tool set toys.

Since launching the Handmade store last fall, the number of items has grown by 4x to more than 400,000 quality handcrafted items from all 50 states and more than 80 countries around the world. For the artisans choosing to use the Fulfillment by Amazon (FBA) service to reach Prime customers with FREE two-day shipping, approximately 95 percent of those artisans have made a sale. Handmade at Amazon has added thousands of Prime-eligible items. Since the beginning of the year, there’s been a 100 percent increase in handmade artisans taking advantage of the FBA service to deliver items quickly to Prime customers.

“Before opening my Handmade at Amazon shop, I only sold locally in the Bay Area. Now I am able to share my art and passion with customers nationwide. It has been exciting getting orders from all over the country and knowing that customers across the U.S. are wearing my jewelry,” said Megan Stoltz, small business owner of Audacia Designs, based in San Francisco. “I have seen huge growth in my sales since joining Handmade at Amazon. The amount of jewelry I sell each month continues to increase as I test new ways of selling my items. Using the Fulfilled by Amazon service has made it simple to give my customers an easy and free shipping option which has consequently increased my sales.”

“We’ve been in business for 59 years, yet in the last six months our business has grown 40 percent. The Martha Stewart American Made store on Handmade at Amazon has been the key to that growth,” said Matt Beaudoin, artisan for Mystic Knotwork, based in Connecticut. “Amazon encourages us to profile our work giving customers an authentic experience. They provide us the freedom to do what we do best.”

All products available on Handmade at Amazon are factory-free and must be made by hand. The new product categories will add to the previously featured Jewelry, Home Décor, Artwork, Stationery and Party Supplies, Kitchen and Dining, and Furniture categories launched last fall.

To explore products and view highlighted artisan videos on Handmade at Amazon, click here.

About Amazon
Amazon.com opened on the World Wide Web in July 1995. The company is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking. Customer reviews, 1-Click shopping, personalized recommendations, Prime, Fulfillment by Amazon, AWS, Kindle Direct Publishing, Kindle, Fire tablets, Fire TV, Amazon Echo, and Alexa are some of the products and services pioneered by Amazon. For more information, visit www.amazon.com/about.

Source: Amazon.com, Inc.

Amazon.com, Inc.
Media Hotline: 206-266-7180
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Amazon announces the opening of the Martha Stewart American Made store on Handmade at Amazon

  • Participating artisans personally selected by Martha Stewart
  • Handmade at Amazon has quickly grown to more than 200,000 items from 10,000 approved artisans

SEATTLE, 2015-11-19 — /EPR Retail News/ — Amazon (NASDAQ: AMZN) announced today the opening of the Martha Stewart American Made store (www.amazon.com/marthastewartamericanmade) on Handmade at Amazon, which spotlights local artisans that are personally selected by Martha Stewart and the editors of Martha Stewart Living. On Handmade at Amazon, artisans selling in the Martha Stewart American Made store will be identified in their artisan profile page with the official Martha Stewart American Made badge. To start, hundreds of unique handcrafted items are offered from artisans that have earned the Martha Stewart American Made distinction.

“We are thrilled to announce our relationship with Handmade at Amazon, where the Martha Stewart American Made store will highlight artisans and unique one-of-a kind handcrafted products—all made in America,” said Martha Stewart, Chief Creative Officer and Founder ofMartha Stewart Living Omnimedia.

“On Handmade at Amazon, customers can discover genuinely handmade items crafted and sold directly from artisans with the familiarAmazon experience they know and trust. The Martha Stewart American Made store is made up of artisans that have turned their passion for quality craftsmanship and well-designed goods into a way of life, and that’s a perfect match for the Handmade at Amazon experience we continue to build for customers,” said Steve Johnson, Director for Amazon Marketplace. “The artisans featured in the Martha Stewart American Made store are producing products of the highest quality, and have therefore earned Martha’s personal seal of approval.”

Since launching the Handmade at Amazon store last month, selection has grown to approximately 200,000 quality handcrafted items from around the world, and artisans continue to add thousands of items a day. Handmade at Amazon has expanded to more than 10,000 artisans, with hundreds of new artisans being added each week.

Handmade at Amazon has added additional features to the store since launch, including:

  • Talk to the Artisan: Customers can interact directly with thousands of artisans to commission a handcrafted item that will be uniquely their own, through the new Custom Orders link on the artisan’s profile page.
  • Handmade Holiday Gift Guide: Easily discoverable on Handmade at Amazon (www.amazon.com/handmade), the Handmade Holiday Gift Guide features eight curated gift lists including: Gifts for Her, Gifts for Him, Gifts for Kids, Luxury Gifts, Stocking Stuffers, Gifts for the Hostess, Gifts Under $100 and Gifts under $50.
  • Made in Italy store: Featuring unique handcrafted items by Italian artisans, the Made in Italy storefront (www.amazon.com/MadeInItaly) highlights items from more than 50 artisans. The store features over 1,700 genuinely handmade items including Jewelry, Home Decor and Art.

Here’s what customers are saying about Handmade at Amazon:

  • “I’m so excited I can hardly contain myself. I just logged on Amazon and saw the ‘handmade’ and got so excited that I immediately forgot why I originally came onto the site for. Thank you! Brilliant!” —Karen M.
  • “I like knowing that I can purchase handmade items from a trusted site.” – Carmen B.
  • “I love this! I love that a huge business like Amazon could help the little guy in this way.” – Tom C.
  • “I am buying from artists I would have never known about if they weren’t on Amazon!” – Ryan B.
  • “I am very happy to see Amazon give artists and craftsman a chance and opportunity to sell their wares. In my opinion if you’re looking to buy a gift, there is none better than a handmade item.” —Donna G.
  • “LOVE LOVE LOVE this!! What a fantastic way to shine light on the artists and the hand crafted movement. Yay Amazon!!” – Martha B.

To explore products and view highlighted artisan videos on Handmade at Amazon, click here.

About Amazon
Amazon.com opened on the World Wide Web in July 1995. The company is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking. Customer reviews, 1-Click shopping, personalized recommendations, Prime, Fulfillment by Amazon, AWS, Kindle Direct Publishing, Kindle, Fire tablets, Fire TV, Amazon Echo, and Alexa are some of the products and services pioneered by Amazon. For more information, visit www.amazon.com/about.

Source: Amazon.com, Inc.

Amazon.com, Inc.
Media Hotline, 206-266-7180
Amazon-pr@amazon.com
www.amazon.com/pr