Handmade at Amazon introduces new product categories of handmade items including Accessories, Baby and Toys & Games

  • New categories offer more than 20,000 items sold directly from Artisans
  • 100 percent increase in Handmade Artisans using FBA service for FREE two-day delivery to Prime customers

SEATTLE, 2016-May-12 — /EPR Retail News/ — Amazon (NASDAQ: AMZN) announced today Handmade at Amazon (www.amazon.com/handmade), a store featuring genuinely handmade items crafted and sold directly from artisans, has introduced new product categories of handmade items including Accessories, Baby and Toys & Games. Handmade at Amazon was designed to provide customers and artisans a tailored store specifically for handcrafted items. To start, the new handmade product categories will offer more than 20,000 items sold directly from artisans.

“The most frequent piece of feedback we receive from customers and artisans is they want even more categories of handcrafted items,” said Steve Johnson, Director for Handmade at Amazon. “We are excited to better serve our growing number of artisans by unveiling the Accessories, Baby and Toys & Games categories, while providing our customers that love handmade items a quick and simple way to purchase fun and unique items with the familiarAmazon experience they know and trust. Handmade at Amazon has been performing beyond our expectations. In fact, leading up to Mother’s Day we saw sales jump more than 50 percent.”

The new Handmade at Amazon categories includes:

  • Accessories: To keep up with the latest summer fashion trends, customers can find Italian leather handbags, plaid zipper clutches and bow ties.
  • Baby: For families or gift givers searching for baby-themed items with a personal story, check out floral bib/burp cloth gift sets, teething rings andboat shaped wooden toy box & kids seat.
  • Toys & Games: For the little ones around the house and family fun, customers will enjoy wooden memory games, Dalmatian décor puzzles and felt tool set toys.

Since launching the Handmade store last fall, the number of items has grown by 4x to more than 400,000 quality handcrafted items from all 50 states and more than 80 countries around the world. For the artisans choosing to use the Fulfillment by Amazon (FBA) service to reach Prime customers with FREE two-day shipping, approximately 95 percent of those artisans have made a sale. Handmade at Amazon has added thousands of Prime-eligible items. Since the beginning of the year, there’s been a 100 percent increase in handmade artisans taking advantage of the FBA service to deliver items quickly to Prime customers.

“Before opening my Handmade at Amazon shop, I only sold locally in the Bay Area. Now I am able to share my art and passion with customers nationwide. It has been exciting getting orders from all over the country and knowing that customers across the U.S. are wearing my jewelry,” said Megan Stoltz, small business owner of Audacia Designs, based in San Francisco. “I have seen huge growth in my sales since joining Handmade at Amazon. The amount of jewelry I sell each month continues to increase as I test new ways of selling my items. Using the Fulfilled by Amazon service has made it simple to give my customers an easy and free shipping option which has consequently increased my sales.”

“We’ve been in business for 59 years, yet in the last six months our business has grown 40 percent. The Martha Stewart American Made store on Handmade at Amazon has been the key to that growth,” said Matt Beaudoin, artisan for Mystic Knotwork, based in Connecticut. “Amazon encourages us to profile our work giving customers an authentic experience. They provide us the freedom to do what we do best.”

All products available on Handmade at Amazon are factory-free and must be made by hand. The new product categories will add to the previously featured Jewelry, Home Décor, Artwork, Stationery and Party Supplies, Kitchen and Dining, and Furniture categories launched last fall.

To explore products and view highlighted artisan videos on Handmade at Amazon, click here.

About Amazon
Amazon.com opened on the World Wide Web in July 1995. The company is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking. Customer reviews, 1-Click shopping, personalized recommendations, Prime, Fulfillment by Amazon, AWS, Kindle Direct Publishing, Kindle, Fire tablets, Fire TV, Amazon Echo, and Alexa are some of the products and services pioneered by Amazon. For more information, visit www.amazon.com/about.

Source: Amazon.com, Inc.

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Sweet Beginnings Baby Furniture and Little Bunny Blue Crib Bedding Arrived At BabyBox.com

www.BabyBox.com, a luxury retailer of high-end crib bedding, baby furniture and baby gifts, today announces the arrival of Sweet Beginnings children’s bedroom furniture and Little Bunny Blue bedding collections. Both Sweet Beginnings and Little Bunny Blue carry on the time-honored tradition of outfitting nurseries and children’s rooms with artisan-quality furniture and linens crafted, with tender loving care, for infants and children.

“Sweet Beginnings is a pioneering force in children’s furniture and our selection of heirloom quality furniture would not be complete without the impeccable designs f r o m creator Patrice Flashner Fitzgerald,” said Katherine Type, founder of BabyBox.com. “Adding the finishing touch to any nursery is made fun and easy with exclusively designed crib bedding offerings by Little Bunny Blue, which boasts one of the most extensive selection of unique styles available today.”

Universally recognized for its superb styling and craftsmanship, Sweet Beginnings line of children’s furniture features cribs, changing tables, toy chests, beds, nightstands, dressers, armoires, desks, storage consoles, shelving units, bookcases, mirrors, and hand painted wall décor. The Sweet Beginnings furniture collection combines traditional and modern design lines with sophisticated, fun and whimsical artwork. Assisted by a team of talented craftsmen and artists, renowned children’s lifestyle designer, Patrice Flashner Fitzgerald, mother of two, manufactures and hand-paints each and every piece of Sweet Beginnings’ furniture.

Examples of Sweet Beginnings signature combinations include sleigh cribs with bear and blocks illustration, big top circus or nautical sail away theme. Book cases are sturdy and designed with as much imagination as the stories in the books, featuring extra deep pockets to hold a child’s favorite books for years to come. Sweet Beginnings beds are elegantly designed with a variety of styles including four posters to day beds, and come in twin, double, queen and king sizes.

Dressing a crib has never been more fun and enchanting than with the crib bedding collection f r o m Little Bunny Blue. The Chanel crib set is inspired by none other than the famous designer herself, with pink, white and touches of black to create elegance for the ultra chic baby. The Bella crib bedding set perfectly outfits a princess themed nursery, with 18-inch gathered dust ruffle accented in elegant pink, sage and cream trim, while the Miss Princess crib set is equally suitable for a princess or ballerina nursery: white silk taffeta adorned with embroidered pink flowers and soft green vines graced with pink double faced satin ruffles and crib ties. The gathered dust ruffle features pink satin ribbon topped with pink tulle. The Sebastian crib bedding set in a new toile pattern adds a rustic charm to nurseries while its silk and cotton linens are complemented by a gorgeous plaid crib skirt and ties.

Little Bunny Blue crib bedding can be ordered as a set: bumper, fitted sheet, coverlet and 18-inch dust ruffle, or à la carte. Matching diaper stacker, boudoir pillow, toy bag, window treatments, moses baskets and cradle linens are also available. To finish off the nursery, Little Bunny Blue also offers bed crowns fit for princes and princesses.

For a limited time, Babybox.com is offering free shipping and a complimentary boudoir pillow with any Little Bunny Blue crib bedding purchase.

f r o m developmental toys to baby clothing, crib bedding and nursery furniture, BabyBox.com features an A-list of upscale designers, such as House Inc., Henry & Henrietta, Lulu DK Matouk, Lulla Smith, Gordonsbury, Serena & Lily, Blauen, Sweet William, Lullaby and Baby B, among others.

About BabyBox.com
BabyBox.com is a premier baby gift store for children, ages newborn to 12 months. Offering a specialized selection of luxury baby items, the company prides itself on serving a niche market with a focus on unique and high quality products including adorable baby clothes, crib bedding, nursery décor, quality children’s furnishings, baby furniture, custom baby bedding, Moses baskets, bassinets, handmade items, as well asbaby gifts, such as toys, baby blankets and keepsake gifts. In addition to the specialized infant collections, BabyBox.com has expanded its offerings to provide furniture, bedding, décor and clothing for older children. With headquarters in Darien, Conn., BabyBox.com has provided unique baby gifts since 1997. For more information, please visit www.BabyBox.com.

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BabyBox.com Announces the Addition of Pixie Dust

BabyBox.com, a luxury retailer of high-end crib bedding, baby furniture and baby gifts, announced today that it has added the newest Pixie Dust Décor crib bedding collection to its exclusive offering of baby bedding collections. The new Pixie Dust bedding is a top pick among style-minded parents looking to furnish well appointed nurseries and children’s rooms.

“Baby bedding and accessories are all about personal style and taste, setting the tone for the entire nursery,” said Katherine Type, founder of BabyBox.com. “Never tired or overly trendy, Pixie Dust celebrates childhood, striking the perfect balance of fun and timeless tradition and we are sure that our customers will appreciate the Pixie Dust collection for being both practical and uniquely stylish.”

The new Pixie Dust crib bedding collection complements any child’s room with decor that is sweet and unique, with a magical touch that inspires the imagination. Pixie Dust Décor crib bedding style is timeless with a childlike twist using soft fabrics with crisp lines, and purposeful products with a strong nod to fun. Vintage toys, laurel wreaths, mini pagodas and the sweetest flowering topiaries can all be found in the latest textile collection. All of the Pixie Dust fabrics are wonderfully soft to the touch, perfect for little ones. watermelon pagoda crib bedding

Featuring deliciously named selections such as lime pagoda crib bedding, watermelon pagoda crib bedding, lemon ice topiary crib bedding and punch topiary crib bedding, Pixie Dust Décor turns on the charm in any room or nursery. Also choose f r o m aqua pagoda crib bedding set, jardin crib bedding, boys toys crib bedding or chateau charlotte crib bedding.

For a limited time, Babybox.com is offering free shipping on all baby bedding and baby bedding collections. To redeem, enter coupon code “freeshipbed” at checkout.

F r o m developmental toys to baby clothing, crib bedding and nursery furniture, BabyBox.com features an A-list of upscale designers, such as House Inc., Henry & Henrietta, Lulu DK Matouk, Lulla Smith, Gordonsbury, Serena & Lily, Blauen, Sweet William, Lullaby and Baby B, among others.

About BabyBox.com
BabyBox.com is a premier baby gift store for children, ages newborn to 12 months. Offering a specialized selection of luxury baby items, the company prides itself on serving a niche market with a focus on unique and high quality products including adorable crib bedding, baby clothes, nursery décor, quality children’s furnishings, baby furniture, custom baby bedding, Moses baskets, bassinets, handmade items, as well as traditional gifts, such as toys, baby blankets and keepsake gifts. In addition to the specialized infant collections, BabyBox.com has expanded its offerings to provide furniture, bedding, décor and clothing for older children. With headquarters in Darien, Conn., BabyBox.com has provided unique baby gifts since 1997. For more information, please visit www.BabyBox.com.

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BabyBox.com -The Online Luxury Baby Retailer Named Top Online Baby Clothing Retailer By Leading Shopping Search Engine

BabyBox.com, a luxury retailer of high-end crib bedding, baby furniture and baby gifts, announced today it has been recognized as one of the best e-commerce specialty stores by TheFind, which is the leading shopping search engine and web destination for discovering lifestyle goods. BabyBox.com received the award in the category of online retailers specializing in baby clothing.

“We are honored to be named a top baby clothing shop by TheFind, and are thrilled that our years in the e-commerce business are recognized,” said Katherine Type, founder of BabyBox.com. “From its inception, BabyBox.com was created for customers with discriminating tastes who want the convenience and flexibility of shopping online, with everything delivered to their doorsteps.”

TheFind100 is an annual award that recognizes the best 100 e-commerce specialty stores in sixteen shopping categories. TheFind shopping search engine has grown very rapidly and receives over 11 million visitors every month. Over the last twelve months, shoppers have voted with their clicks to earn winners a spot on this year’s TheFind100 list.

From developmental toys to baby clothing, crib bedding and nursery furniture, BabyBox.com features an A-list of upscale designers, such as House Inc., Henry & Henrietta, Lulu DK Matouk, Lulla Smith, Gordonsbury, Serena & Lily, Blauen, Sweet William, Lullaby and Baby B, among others.

About BabyBox.com
BabyBox.com is a premier baby gift store for children, ages newborn to 12 months. Offering a specialized selection of luxury baby items, the company prides itself on serving a niche market with a focus on unique and high quality products including adorable crib bedding, baby clothes, nursery décor, quality children’s furnishings, baby furniture, custom baby bedding, Moses baskets, bassinets, handmade items, as well as traditional gifts, such as toys, baby blankets and keepsake gifts. In addition to the specialized infant collections, BabyBox.com has expanded its offerings to provide furniture, bedding, décor and clothing for older children. With headquarters in Darien, Conn., BabyBox.com has provided unique baby gifts since 1997. For more information, please visit www.BabyBox.com.

Via EPR Network
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