Lenta introduces Bonvida, its first private label aimed at the small business customer

Saint Petersburg, Russia, 2018-Mar-05 — /EPR Retail News/ — Lenta (LSE, MOEX: LNTA), one of the largest retail chains in Russia, announces the launch of Bonvida – a private label for small business ‘professional’ shoppers. A year after the launch of the Lenta PRO program, Lenta launches Bonvida – its first private label specifically aimed at […]

Lenta becomes the exclusive seller of high-quality products under the Pirkka brand in Russia

St. Petersburg, Russia, 2017-Nov-27 — /EPR Retail News/ — Lenta (LSE, MOEX: LNTA), one of the largest retail chains in Russia, announces the start of sales of Pirkka branded products in Lenta stores across St. Petersburg, Petrozavodsk, and Murmansk. Pirkka is a well-known private label by the Finnish conglomerate Kesko. Lenta purchased 11 hypermarkets of Kesko […]

Lenta signs contract with Russian fish producer for fresh Karelian trout

St. Petersburg, Russia, 2017-Nov-11 — /EPR Retail News/ — Lenta (LSE, MOEX: LNTA), one of the largest retail chains in Russia, announces that it has signed a contract securing supply of farmed Karelian trout for direct deliveries to its hypermarkets in Moscow and Saint Petersburg. Lenta is the first Russian retailer to have signed a […]