7‑Eleven offers surprisingly long list of holiday helps packed in its stores

No Elves Needed: 7‑Eleven has a Store Full of Holiday Helps

IRVING, TEXAS, 2017-Dec-14 — /EPR Retail News/ — For those who don’t live in the North Pole, elves can be hard to find when a holiday emergency – or non-emergency – arises. Help on the shelf is just around the corner at the neighborhood 7‑Eleven® store. 7‑Eleven has a surprisingly long list of holiday helps packed in its stores, including the latest toys for kids, game cards for teens, gift cards for teachers and co-workers, presents for white elephant gift exchanges, holiday party food and beverages, sweet treats and stocking stuffers.

Instead of checking your list (twice) during holiday shopping, 7‑Eleven offers its customers the perk of convenience by making hard-to-find holiday gifts easy to find while grabbing coffee in the morning or gas on the way home. Customers can also earn points when they purchase holiday items on the enhanced 7Rewards® loyalty program. These points can be redeemed in-store at participating locations on other select food and beverage products found in the app, which can be downloaded from the Apple Store and Google Play.

“7‑Eleven can help out on a lot of different fronts during the hectic holidays,” said Jack Stout, 7‑Eleven senior vice president of merchandising. “Ironically, days are shortest when people need more than 24 hours. Everyone is busy with shopping, decorating, traveling and entertaining but we all need extra help during the holiday season. 7‑Eleven stores have no mall crowds, you can park close, and we’re open all day and night. We also offer customers items that they wouldn’t expect to find on 7‑Eleven shelves—from holiday apparel to mini-drones to cosmetics. We ultimately want customers to have an ‘Oh thank heaven’ experience every time they shop with us.”

Here are just a few things on 7‑Eleven shelves that can help make the holidays a little merrier this year:

Just Hatched

The world’s largest convenience retailer has really upped its toy game this year, with hot toys like Hatchimals Surprise, all-time favorites like Hot Wheels cars and Barbie dolls, and perennially popular items like remote-control vehicles and games.

Participating stores are carrying Hatchimals Surprise, the follow up to the Toy Industry Association’s 2017 winner for the “Toy of the Year” award for innovation. Stocking-stuffers include Hatchimals CollEGGtibles mini-sized surprise figures in addition to Hatchimals jewelry and accessories.

Toys under Control

Remote control vehicles and drones are back this year, including a T. Rex dinosaur that walks and roars on command from a rock-shaped infrared transmitter. Participating 7‑Eleven locations are carrying two affordably priced drones. The compact Nemo model comes with a camera that shoots photos and videos.

A selection of the most popular Mattel toys available at select stores include: Barbie Glitz doll, Minions MEGA Construx building sets, Hot Wheels multi-packs, Monster Jam trucks and the Hot Wheels Mega Hauler.

Funko POP! takes pop culture and turns it on its head with its collectible big-headed vinyl figures from sports and music stars to characters from the latest hit movies and TV shows. This year’s featured POP! characters are from the upcoming Star Wars-Episode 8 movie and Marvel’s recently released Thor Ragnarok.

Participating stores also sport TY Beanie Boos, Magic Sketch kits and popular board games as well as ones in abbreviated form like pocket Jenga and mini Simon.

The Elephant in the Room

For parties with a white elephant gift exchange or to swap with friends and co-workers, participating 7‑Eleven stores have pre-wrapped $10 and $20 gifts. Go fun or funny with desktop punching bags and charging stations, tipsy wine glasses, silly games, puzzles and more.

Stocking Stuffers: The More the Merrier

The fun continues with smaller stocking stuffers (also great as white elephant gifts) priced to sell at $7.99 each or two for $10 at participating locations. Shot-sized copper Moscow mule cups, shredding scissors, sound machines, brain teaser puzzles and head massagers are great to grab and give.

Tech this Out

Premium quality electronic accessories are great gifts for tech enthusiasts. Choose from Bluetooth headphones, earbuds and speakers; virtual reality headsets, wireless chargers, mini-drones and bejeweled micro-cables, with prices ranging from $14.99 to $29.99 at participating locations. And to make sure toys and electronics don’t run out of juice, 7‑Eleven stores carry a variety of batteries … as well as a variety of actual juices.

Simply Beautiful

7‑Eleven’s Simply Me Beauty™ affordable, fashion-forward line of makeup and cosmetics are priced right to give, between $3 and $5 per item at participating locations. The assortment of 40 items is designed to meet the needs of any interested consumer. The well-rounded collection for the face, eyes and lips includes offerings for day or night use, different complexion types and skin tones.

Santa Will Love These Cookies and Candies 

7-Select® Holiday Frosted Sugar Cookies and marshmallow treats in the bakery case and fresh-baked cookies at the counter near the cash register will have Santa smiling, if they don’t get eaten first. Other exclusive 7-Select holiday candies at participating locations range from 7-Select GO!Yum deluxe chocolate bars in Dark Chocolate Cranberry Almond & Orange. Added this year is Merci, the top gifting chocolate in Europe.

Cool Treats for Hot Chocolate

Peppermint spoons for stirring and decorative marshmallow toppers for admiring … and eating. Dress up an exclusive OREO® Mint hot chocolate (available at 7‑Eleven stores for a limited time) for a party or alone while watching classic Christmas movies. These exclusive 7-Select holiday sweets are a treat either way. Another treat is that they’re only 99 cents for the candy spoons, and $1.49 for two toppers at participating locations. Yum!

Gift-giving is in the Cards

Gift cards continue to top wish lists. According to National Retail Federation, holiday shoppers plan to purchase an average of four gift cards, the second most-popular gift after clothing. Spending on gift cards is expected to reach $27.6 billion, up from last year’s estimated $27.5 billion. Almost everybody wants them, and participating 7‑Eleven locations have the most popular ones – general purpose, music and games. 7‑Eleven’s gift card selection features: Vanilla Visa, Amazon, iTunes, Facebook, Xbox Marketplace, PlayStation and more!

Cheers!

For 7‑Eleven, the winter holidays are the top-selling wine and sparkling wine times.

Buying a nice bottle of wine for a holiday party needn’t require a trip to the grocery, liquor or warehouse store. Select 7‑Eleven stores have expanded their wine lists with ultra-premium and luxury varietals, but 7‑Eleven has quality wines to meet any budget. Trojan Horse is the retailer’s newest proprietary wine and is available in two quality varietals, chardonnay and pinot grigio. A 750 ml. bottle costs just $6.99 and can be found chilled in the cold case or on store shelves at participating locations.

Holiday Ho Ho Ho

Bring on the holiday party fun with mistletoe selfie sticks and photo booth prop sets at participating locations. Go incognito sporting Santa Claus reading glasses complete with beard and/or a red “you can even say it glows” Rudolph nose. Ugly sweater party? For those who already have an ugly sweater, accessorize at 7‑Eleven with ugly sweater necklaces, socks, beer koozies and wine cozies.

Shop, Earn Points, Get Free Stuff 

Earned 7-Rewards points can be redeemed for fresh, hot and grilled food items, chips, candy, nutrition bars, and bottled drinks at participating locations. Each dollar spent on eligible 7‑Eleven merchandise* earns 25 points. More can be earned through bonus offers listed on the 7‑Eleven smartphone app. To sign up and earn points, customers can either download the app from the Apple store or Google Play, visit the 7Rewards online mobile website at 7Rewards.com or chat with the 7‑Eleven Bot on Messenger.

From Store to Door

7‑Eleven has teamed up with delivery services like PostMates to bring purchases directly to shoppers who don’t have time even to make a stop at a nearby participating 7‑Eleven store. Select and order items from within the Postmates app, and gifts, treats, drinks and eats will appear at the door in less than an hour.

*Some exclusions apply. Fuel, lottery tickets, gift cards, prepaid cards, age-restricted items like tobacco and alcohol are not eligible to earn 7Rewards points.

About 7‑Eleven, Inc.

7‑Eleven, Inc. is the premier name and largest chain in the convenience-retailing industry. Based in Irving, Texas, 7‑Eleven® operates, franchises and/or licenses more than 63,000 stores in 18 countries, including 10,900 in North America. Known for its iconic brands such as Slurpee®, Big Bite® and Big Gulp®, 7‑Eleven has expanded into high-quality salads, side dishes, cut fruit and protein boxes, as well as pizza, chicken wings, cheeseburgers and hot chicken sandwiches. 7‑Eleven offers customers industry-leading private-brand products under the 7-Select® brand including healthy options, decadent treats and everyday favorites, at an outstanding value. Customers also count on 7‑Eleven for bill payments, self-service lockers and other convenient services. Find out more online at www.7‑Eleven.com, via the 7Rewards® customer-loyalty platform on the 7‑Eleven mobile app, or on social media at Facebook, Twitter and Instagram.

Contact:

7‑Eleven, Inc.

Corporate Communications

media@7-11.com

SOURCE: 7‑Eleven Inc

7‑Eleven now offers an affordable, fashion-forward line of makeup with the launch of Simply Me Beauty™

IRVING, TEXAS, 2017-Nov-22 — /EPR Retail News/ — For women on the go, 7‑Eleven now offers cosmetic convenience with the launch of Simply Me Beauty™, an affordable, fashion-forward line of makeup. Available exclusively at 7‑Eleven stores, the Simply Me Beauty brand was created to appeal to millennial women.

The assortment of 40 items is designed to meet the needs of any female consumer. The well-rounded collection of cosmetics and cosmetic accessories for the face, eyes and lips includes offerings for day or night use, different complexion types and skin tones. All items are affordably priced between $3 and $5.

Appropriate for any age, the new Simply Me Beauty line of cosmetics was created for busy millennial-aged women looking for their makeup and accessory must-haves while taking care of business, family and themselves.

“The beauty industry has seen dramatic growth of cost-conscious cosmetics in the marketplace because millennial women are looking for a variety of colors at affordable prices,” said Lindsay Robertson, 7‑Eleven product development category manager. “They like to buy and try, and our goal when developing the Simply Me Beauty line was to create a line of makeup that had a quality look and feel without a high price barrier.”

Beauty products is a $46 billion industry that is expected to increase by 12 percent by 2020, and makeup makes up 17 percent of the cosmetic market, another number that is expected to continue to grow. Drug stores and supermarkets have 30 percent of the market, and 7‑Eleven plans to gain market share in a big way with this introduction.

Items in the special freestanding “Gorgeous on the Go” display include: eyeshadow palettes, blushers, highlighter, bronzer, BB foundation creams, hi-def concealers, volumizing mascara, eyebrow powder and wax, eyeliner, lip gloss and crayons, cream lipsticks, translucent powder compact, faux eyelashes, assorted makeup brushes, blender sponge, eye makeup remover, nail buffer and nail polish remover.

“Convenience isn’t always just about a quick stop for something to eat and drink,” said Jack Stout, 7‑Eleven senior vice president of merchandising. “7‑Eleven tries to offer our customers solutions for lots of different needs. We believe that for many, this top quality line of cosmetics and cosmetic accessories can become regular purchases in addition to fill-in stops.”

“Much of the time, makeup items like lip and eye colors are spur-of-the-moment, impulse buys,” said Joy Pico, 7‑Eleven category manager. “If the price is right, that makes it easier to justify. For a millennial working woman wanting to refresh her makeup while grabbing lunch at 7‑Eleven stores, Simply Me Beauty is a welcomed offering and is priced just right for her. ”

The 7‑Eleven private brands team benchmarks all new items against popular national brands to ensure equal or better quality along with features not found anywhere else. When customers try any of the items carrying one of the 7‑Eleven brands, they are surprised to find it at 7‑Eleven, and delighted at the item’s uniqueness, quality and value.

7‑Eleven is supporting the launch with a social media program during the holiday shopping season.

About 7‑Eleven, Inc.
7‑Eleven, Inc. is the premier name and largest chain in the convenience-retailing industry. Based in Irving, Texas, 7‑Eleven® operates, franchises and/or licenses more than 63,000 stores in 18 countries, including 10,900 in North America. Known for its iconic brands such as Slurpee®, Big Bite® and Big Gulp®, 7‑Eleven has expanded into high-quality salads, side dishes, cut fruit and protein boxes, as well as pizza, chicken wings, cheeseburgers and hot chicken sandwiches. 7‑Eleven offers customers industry-leading private-brand products under the 7-Select® brand including healthy options, decadent treats and everyday favorites, at an outstanding value. Customers also count on 7‑Eleven for bill payments, self-service lockers and other convenient services. Find out more online at www.7‑Eleven.com, via the 7Rewards® customer-loyalty platform on the 7‑Eleven mobile app, or on social media at FacebookTwitter and Instagram.

Contact:

7‑Eleven, Inc.
Corporate Communications
media@7-11.com

Source: 7‑Eleven, Inc.

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