New England Patriots’ Julian Edelman unveiled as Global Brand Ambassador for Joe’s on its latest campaign

LOS ANGELES, 2017-Apr-14 — /EPR Retail News/ — Joe’s unveiled its latest campaign today (Apr 11, 2017), starring New England Patriots wide receiver Julian Edelman. The campaign marks the launch of Edelman’s newest role as Global Brand Ambassador for Joe’s, a position he will hold through 2018. “I am excited to be partnering with an incredible […]

Joe’s taps on top model Taylor Hill for its Spring 2017 campaign

Joe’s taps on top model Taylor Hill for its Spring 2017 campaign   LOS ANGELES, Calif., 2017-Feb-10 — /EPR Retail News/ — Joe’s unveiled its newest ad campaign starring top model and social media influencer Taylor Hill. The campaign marks the launch of a long-term partnership which features Taylor Hill as the new face of Joe’s […]

Sequential Brands Group expands its lifestyle brand Joe’s with footwear and intimate apparel categories

NEW YORK, 2017-Jan-27 — /EPR Retail News/ — Sequential Brands Group, Inc. (Nasdaq:SQBG) (“Sequential” or the “Company”) announced today (Jan. 26, 2017) multiple new categories for its lifestyle brand Joe’s including footwear and intimate apparel. Beginning Spring ’17, the Company is launching a full line of men’s and women’s footwear in partnership with ACI International, a […]