Blue Monday: Tesco is giving away free fruit at stores around the country

CHESHUNT, England, 2016-Jan-18 — /EPR Retail News/ — Tesco is looking to put a smile on the face of thousands of customers as the country endures what is officially known as the most depressing day of the year- Blue Monday.

With millions of people feeling glum due to winter weather, failed New Year’s resolutions or just settling back into their work routine, Tesco is giving away free fruit at stores around the country. The fruit will be handed out between 3.30pm and 5.30pm on the day, and customers will be able to enjoy free kiwis, apples, clementines and blueberries.

Josh Hardie, Corporate Responsibility Director for Tesco said:

“We know lots of our customers will be making healthy little changes to their lifestyle during January and we wanted to do everything we can to help out. We know today is the day people are most likely to be feeling the January blues, and we hope a free piece of fruit will help our customers feel a little bit happier as they shop with us.”

Tesco is also hosting its very own pop-up Blueberry Smoothie Station in its Tooley Street Metro store in central London today.  The pop-up will open at 7am in the morning and will be providing customers with blueberry based smoothies designed to make people feel happier and healthier.

For more information please contact the Tesco Press Office on 01992 644645

We are a team of 480,000 in 11 markets dedicated to serving shoppers a little better every day.


Tesco customers donated more than 3.7 million meals during the seventh Neighbourhood Food Collection

CHESHUNT, England, 2015-12-14 — /EPR Retail News/ — Generous Tesco customers have donated more than 3.7 million meals during the seventh Neighbourhood Food Collection, which took place between 3rd and 5th December 2015, bringing the total number of meals collected by Tesco customers to over 30 million since the programme began in 2012.

The collection provides essential lifelines for people in need over the festive period and will be redistributed through charity partners FareShare and The Trussell Trust. For many people in food poverty, food is just the first step in helping them access other services and support which can help get their lives back on track, so the potential impact of a food donation cannot be underestimated.

The food donated by kind-hearted Tesco customers over these three days equates to more than 3.7 million meals, which will be split between charity partners FareShare and The Trussell Trust. This collection takes the total number of meals raised for people in need since the Neighbourhood Food Collection began in 2012 past the 30 million mark.

Tesco will add an extra 30% to all customer donations in the form of financial support to the two charities, helping them expand their network and reach more people in need. Examples of how the charities have previously used the Tesco top-up funding include investing in additional services at foodbanks and funding vehicle costs for delivery in rural communities. Since 2012 the top-up has resulted in combined funding of over £3.6 million to FareShare and The Trussell Trust.

During the collection, customers were asked to donate non-perishable food items such as long-life milk, cereals and tinned goods such as fish, fruit and vegetables. Volunteers from The Trussell Trust, FareShare, [BT and the British Red Cross] joined Tesco colleagues in store over the course of the three days to collect donations from customers.

Josh Hardie, Corporate Responsibility Director for Tesco, said:“Once again we are humbled by the enormous generosity our customers have shown in their local communities for the Neighbourhood Food Collection. Many people are facing tough circumstances which are often worsened during the cold winter months – a time when most of us are feeling festive – and the food donated plays a vital role in helping many people in need. Also, the collection could not take place without the support and response from our colleagues and volunteers, and we want to thank everyone involved that has made this such a storming success.”

Lindsay Boswell, CEO of FareShare, said: “The Neighbourhood Food Collection genuinely captures the heart of our generous public and helps to raise much awareness of the food poverty issues facing vulnerable people right across the country. The overwhelming level of donations means we can provide even more food to our member charities and help feed more people in need, not just at Christmas, but all year round.”

David McAuley, Trussell Trust Chief Executive, said: “We want to say a massive thank you to all those who participated in this December’s Neighbourhood Food Collection. Christmas is a particularly stark time to face hunger. For families already managing on extremely tight budgets, increased winter fuel bills and the absence of free school meals can force people to make harsh choices between heating the home or feeding the family.  We’ve met families who are all sleeping in one room to share warmth, school children too cold to sleep and elderly people down to their last tin of food.  There are too many people struggling to afford fuel and food in the UK. The staggering generosity of Tesco customers, store staff and volunteers, will enable foodbanks UK wide to provide vital food and support to people who find themselves struggling, making this Christmas a little brighter for people in crisis.”


Notes to editors

  • Across the country Tesco customers and colleagues donated generously to the appeal, with select regional totals, including Tesco’s 30% top-up, provided below:
    • Greater London: 337,276 meals donated​
    • Aberdeen: 31,460 meals donated
    • Glasgow: 44,500 meals donated
    • Scotland total: 531,858 meals donated
    • Cardiff: 28,923 meals donated
    • Swansea: 15,015 meals donated
    • Wales total: 259,379 meals donated
    • Belfast: 37,146 meals donated
    • Manchester: 47,360 meals donated
    • Liverpool: 54,885 meals donated
    • Leeds: 18,556 meals donated
    • Birmingham: 29,655 meals donated
    • Bristol: 22,778 meals donated
    • Norwich: 17,841 meals donated
    • Nottingham: 10,867 meals donated
    • Southampton: 1,941 meals donated

For more information please contact the Tesco Press Office on 01992 644645
We are a team of 480,000 in 11 markets dedicated to serving shoppers a little better every day.

Visit our Christmas 2015 news site at


Tesco donated 2,256,471 bowls of cereal to children at Magic Breakfast clubs during 2014/15 school year

CHESHUNT, England, 2015-9-11 — /EPR Retail News/ — Children at Magic Breakfast clubs enjoyed a whopping 2,256,471 bowls of Tesco cereal during the school year 2014/15, the first year of the supermarket’s charity partnership with Magic Breakfast.

Magic Breakfast provides free, healthy breakfasts to more than 22,000 children in the UK who arrive at school too hungry to learn. Eating a nutritious breakfast helps to improve a child’s concentration, behaviour, well-being and educational attainment.

The four types of cereal being donated by Tesco – Cornflakes, Rice Snaps, Wheat Biscuits and Malt Wheats – have been carefully selected by Magic Breakfast to comply with the Government’s School Food Standards and with the charity’s own guidelines for a healthy diet low in sugar and salt.

Carmel McConnell, Founder Director of Magic Breakfast, said: “The very generous cereal donation given by Tesco has really boosted our healthy food offer to hunger hit schools across the country. We want to eliminate child hunger as a barrier to learning in our classrooms and feel very grateful for Tesco support and for their desire to help us expand. With partnerships like this I believe we can solve this problem for good”.

Josh Hardie, Corporate Responsibility Director for Tesco said: “It’s great news that our donation of over two million bowls of cereal has made such a big difference to Magic Breakfast. Their fantastic work means children don’t start school on an empty stomach, which can make a real difference to a child’s academic achievement. Magic Breakfast also does fantastic work to promote a healthy diet to children, something we’re absolutely committed to at Tesco. We’re really proud to work closely with them and look forward to donating more cereal throughout this year.”

For more information please contact the Tesco Press Office on 01992 644645

We are a team of over 500,000 people in 12 markets dedicated to providing the most compelling offer to our customers.

Magic Breakfast is a registered charity that provides free, nutritious breakfasts to more than 460 schools in the UK where over 35% of pupils are eligible for free school meals. Headteachers at Magic Breakfast’s partner schools report that eating a healthy ‘magic’ breakfast helps to improve pupils’ concentration, behaviour, attendance, punctuality and educational attainment. In the Autumn term 2015, over 22,000 children will eat a ‘magic’ breakfast each school day, helping them to make the most of their core, morning lessons.

In the week commencing 7th September, Magic Breakfast partner schools will be receiving 2,726 boxes of Tesco cereal – that’s 57,246 bowls of cereal. [Our calculations are based on 21 servings per 750g box of cereal, and a 35g per portion size].

Tesco and Children’s Food Trust partner to expand network of children’s ‘Let’s Get Cooking’ clubs

  • Children’s Food Trust joins forces with Tesco in new deal worth almost £5 million to expand network of children’s ‘Let’s Get Cooking’ clubs
  • New clubs will be concentrated in disadvantaged areas and the number of clubs will be expanded by a third

Cheshunt, England, 2015-4-3 — /EPR Retail News/ — The Children’s Food Trust has today confirmed a brand new partnership with The Tesco Eat Happy Project worth almost £5 million to expand ‘Let’s Get Cooking’ – the UK’s biggest network of school cooking clubs.

The new clubs will be concentrated in disadvantaged areas with a high proportion of low income families, where improving cooking skills can have the greatest impact for children. Research shows children from poorer homes are more likely to be obese – over a fifth of children from low-income households were classed as obese in 2013, compared with only 7% of children in higher income groups.

Children learn how to cook a huge variety of useful meals at Let’s Get Cooking clubs, from healthy favourites like salads, omelettes and soups to world cuisine like curries, stir fries and chilli.

The clubs have been proved to have a real and lasting impact on children’s relationship with their food – research shows that almost all children who take part cook again at home, and more than half say they eat more healthily since learning to cook at a club.

As well as keeping around 3,000 existing clubs going, this new partnership with Tesco will help the Children’s Food Trust set up an additional 1,000 clubs across the UK during 2016.  This means up to 72,000 more children will get to benefit from learning how to cook at the clubs.

Linda Cregan, Chief Executive Officer of the Children’s Food Trust, said:

“If we want children in the UK to eat better, we have to give them the skills they need to cook – and companies like Tesco can have enormous influence to make that happen so we’re thrilled to be working with them.

“This funding is an incredible opportunity to give many more children the chance to make that connection between where food comes from and the meal on a plate, and to grow our army of inspirational cooking club champions right across the UK.”

Originally established seven years ago with £20m of investment from the Big Lottery Fund, The Children’s Food Trust’s Let’s Get Cooking programme has established a network of 3,000 successful primary and special school clubs in England and has so far helped almost 2 million children and parents improve their cooking skills.

Josh Hardie, Corporate Responsibility Director for Tesco said:

“The Tesco Eat Happy Project is our long-term commitment to help the next generation have a happier and healthier relationship with their food. A crucial part of this means giving children the tools they need to make better decisions about what they put on their plates when they grow up.

“We’re thrilled to be supporting Let’s Get Cooking clubs – it means we can reach as many children as possible, creating a real legacy for cooking skills in this country.”

This week The Tesco Eat Happy Project also launched a series of pop-up Easter cooking classes for nearly 900 children in 25 Tesco stores across the country. The classes, delivered by the Children’s Food Trust and called ‘Let’s  Cook’, will build on the successes of the cooking classes launched by The Eat Happy Project last summer, and will teach children aged 5-11 how to cook a variety of healthy meals from spaghetti bolognese to paella.

The Tesco Eat Happy Project is the retailer’s long-term commitment to help children aged 4-11years have a healthier and happier relationship with food. Tesco has worked with the Children’s Food Trust since 2014, delivering more than cooking courses to more than 3,500 children in stores across the UK – one attended by the Deputy Prime Minister.

For two years, the ‘Let’s Get Cooking with The Tesco Eat Happy Project’ will also give clubs – both old and new – grants to help with equipment and ingredient costs, practical cooking training sessions for their volunteer co-ordinators, activity packs and recipe ideas.  In all, the project is set to give children in every county in England the chance to improve their cooking skills.


For more information, contact Claire Rick at or 07867 536794 or Alasdair Gee or 01992 644 645

Notes to Editors:

The Children’s Food Trust is the national charity protecting every child’s right to eat better and, so, to do better; at school, at home and beyond. Its vision is that all children should have the balanced diet, cooking skills and food education they need for good health and to reach their potential. The Trust runs the UK’s biggest network of healthy cooking clubs, Let’s Get Cooking. For more information, visit, follow the Trust@childfoodtrust and like us on Facebook. Registered charity number 1118995

The Tesco Eat Happy Project is a long-term commitment to help 4 – 11 year olds have a healthier and happier relationship with food. Tesco believes that if children understand more about food and where it comes from, they can make better decisions about what they put on their plates when they grow up.

Tesco’s ambition is to give every primary school-aged child in the UK the opportunity to go on Farm to Fork Trails, Online Field Trips and Let’s Cook courses, to support their syllabus in learning about food and nutrition. All are free and open to every 4 – 11 year old in the country.

  •  Farm to Fork Trails offer interactive, educational fun at over 770 Tesco stores and more than 170 Supplier Partner’s farms and factories. Children learn how to bake bread rolls, taste new foods or see how cows are milked. The trails are based across the country and Tesco contribute towards transport costs.
  • Online Field Trips broadcast live from farms and factories across the globe. Children use technology in the classroom to stand in a muddy field and discover where the food on their plates comes from, without needing to pull on their wellies. They can chat to real growers and producers using Google+ Hangouts.
  • Free, downloadable resources are developed with teachers and nutrition experts to be age-appropriate and linked to the national curriculum. They include lesson plans, recipes, videos and activities, and span all subjects so that teachers can add a healthy eating theme to any lesson.
  • Let’s Cook courses, run in partnership with the Children’s Food Trust, aim to give children the skills and passion to cook and eat healthily. Children take away an apron and healthy recipes to help them continue cooking at home.

The Tesco Eat Happy Project launched in March 2014 and has now seen over 685,000 children find out where their food comes from, as well as how to cook nutritious meals through participation in Farm to Fork Trails, Online Field Trips and Let’s Cook courses.

To understand more about The Tesco Eat Happy Project, please visit eathappyproject or tweet us on @EatHappyProject

For more information please contact the Tesco Press Office on
01992 644645

We are a team of over 500,000 people in 12 markets dedicated to providing the most compelling offer to our customers.

Tesco data shows Monday is consistently the healthiest shopping day of the week

Cheshunt, England, 2015-2-27 — /EPR Retail News/ — Despite the fact that, for most of us, the shelf life of our New Year’s resolutions has already passed, analysis of Tesco data shows we attempt to renew our resolve on a regular basis with ‘new week resolutions’, which also fail to stick.

The data, revealing that Monday is consistently the healthiest shopping day of the week, has been released by the new Charity Partnership formed between the British Heart Foundation, Diabetes UK and Tesco.

On Mondays, shoppers start off with the best of intentions and are more likely to buy healthier products like fruit and vegetables, prepared fruit, bananas and dried fruit.

Later in the week people are much more likely to load up on unhealthy treats like crisps, cakes, desserts and sweets. Wednesday and Thursday, according to the data, are on average the least healthy shopping days of the week.

One of the key aims of the new Charity Partnership is to encourage people to make small permanent changes to their lifestyle – which are more achievable long term – rather than these weekly resolutions which are easily broken. If you eat a healthy diet and keep your weight in check, you’ll be less likely to develop cardiovascular disease and Type 2 diabetes.

To help to make these changes permanent, the Charity Partnership has launched two “10 Minutes to Change Your Life” guides which are designed to help people make small changes to their daily routine that can make a big difference their health.

Tesco are also offering 40,000 free health checks at in their in-store pharmacies until March 9 to help people kick start this new healthy living plan.

Jenna Hall, Programme Director of the Tesco National Charity Partnership said:

”This data shows that every week people have the best of intentions when it comes to making healthier shopping choices, but find it hard to sustain as the week goes on due to the pressures of modern living.

“The Charity Partnership wants to make it easier for people to make little changes to improve their health which they are more likely to stick to long term rather than starting from scratch every week. So, we’re challenging people to take 10 minutes every day to make small changes so they’ll be less likely to develop cardiovascular disease and Type 2 diabetes.”

Josh Hardie, Corporate Responsibility Director for Tesco said:

“We need to make it easy for our customers to make small changes to the way they shop every day and not just at the beginning of the week. Our customers want us to help them lead healthier lives, and that’s why we have removed sweets and chocolates from checkouts at all our stores and we have removed billions of calories from our ranges by changing the recipes to reduce their sugar, salt and fat content. We want to do everything we can to help our customers make healthier choices at Tesco.”

The Charity Partnership will use data from a wide range of sources –including Tesco – to inform initiatives that will help us all better understand how to lead a healthy lifestyle. These initiatives will be funded over the next three years with money raised by the partnership, which aims to collect £30 million and has the ultimate ambition to make a positive change to the health of the nation.

The two guides, “10 Minutes to Change Your Life”, focus on tips on how people can make small lifestyle changes that will go on to make a big difference to their health. Tips include how to eat a healthier diet and how to fit exercise into a busy lifestyle. The guides are available to download for free from

Tesco is also offering a free Health Check for 40,000 shoppers at Tesco pharmacies around the country until 9 March 2015. The Health Check takes about 30 minutes and involves checking your BMI (body mass index), blood pressure, cholesterol and blood glucose levels. It will help give customers an idea of how healthy they are and whether they need to start thinking about adopting a few healthier lifestyle habits.

At the start of the year Tesco removed sweets and chocolates from checkouts at all stores and replaced them with healthier products, to help customers to lead healthier lives by reducing the temptation to throw some unhealthy snacks in the basket at the end of a shopping trip. It will hopefully also reduce pester power which will be a big incentive for young families to shop more healthily , as according to Tesco data this group tend to have the least healthy shopping baskets compared to other groups.

Notes to editors:

About the National Charity Partnership:

  • Tesco, Diabetes UK and the British Heart Foundation are working together to help change the nation’s health for the better.
  • There are 3.5 million people in the UK living with Type 2 diabetes and 11.5 million people at high risk of developing it. There are also 7 million people living with cardiovascular disease and another 1.9 million at serious risk.
  • The partnership aims to help people to reduce their risk of cardiovascular disease and Type 2 diabetes, both of which are largely preventable through healthy lifestyle choices and particularly through losing weight or maintaining a healthy weight.
  • The partnership aims to raise £30 million over three years, which will be split equally between Diabetes UK and the British Heart Foundation
  • The funds will provide help for people to reduce their risk of both conditions, and in doing so, give people across the UK a greater chance of a healthier and longer life.
  • For more information about the partnership visit

About Diabetes UK:

  • Diabetes UK is the leading UK charity that cares for, connects with and campaigns on behalf of all people affected by and at risk of diabetes.
  • Diabetes is a condition where there is too much glucose in the blood because the body cannot use it properly.   If not managed well, both Type 1 and Type 2 diabetes can lead to devastating complications.
  • For more information on all aspects of diabetes and access to Diabetes UK activities and services, visit

About The British Heart Foundation:

  • The British Heart Foundation is the UK’s number one heart charity. Cardiovascular disease kills around one in four people in the UK but we are leading the fight against it. Our pioneering research has helped to transform the lives of people living with heart and circulatory conditions. But so many people still need our help. Join our fight for every heartbeat.
  • Damage to the heart and blood vessels is collectively known as cardiovascular disease. The term cardiovascular disease includes coronary heart disease, stroke and all other diseases of the heart and circulation
  •  For more information visit

For more information please contact the Tesco Press Office on 01992 644645

We are a team of over 500,000 people in 12 markets dedicated to providing the most compelling offer to our customers.