Hotter Shoes sets sights on 19 new stores for 2012

Hotter Comfort Concept Shoes have been on a mission to bring their stylish shoes with built in comfort features to the nation welcoming over 100,000 customers through their doors each week. This year the retail team at Hotter have already successfully opened 13 new stores across the UK, reaching out to their customers in towns and cities such as Cheltenham, Harrogate, Oxford, Tunbridge Wells and Winchester.

The comfy shoe brand now has 38 stores, which will soon be 40 when they open stores in Shrewsbury and Inverness in October and they plan to open a further 4 before the end of the year.

“What’s more, it looks like 2013 will be another busy year for our retail team as we’ve already identified a further 15 locations for stores,” commented John Nicholas, Retail Director.

“We have developed a winning formula of wonderfully stylish comfort products combined with a high level of service which we find brings customers back to us time after time. Our team members are hand-picked to ensure they are friendly, helpful, passionate and knowledgeable about our products.

“Each store offers a personalised fitting service to ensure customers find their perfect fit every time. We even create a comfortable and relaxed environment for our customers to shop, with comfy seating and a ‘home like’ feel.”

To find Hotter Shoes stockists, customers can visit Hotter’s store locator page at www.hotter.com, and can join Hotter on Facebook to keep to date with the latest store news.

Hotter Shoes can also be purchased via mail order by calling 0800 525 893, or online at www.hotter.com.

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Treat Your Feet And Get The Celeb Look With A Pair Of Creepers, Says SoYouShoes

They might have a history that dates back to the Second World War, but creepers are without doubt one of the hottest trends of the moment. The style has been gaining fans across the world over recent months and SoYouShoes has announced the launch of its latest collection to keep fashion-conscious women everywhere happy.

Soldiers wore creepers because of their tough soles which were perfect for manoeuvres in the desert. Today’s versions probably aren’t what you’d want to take into the Sahara, but you certainly won’t want to leave them at home either!

SoYouShoes has a huge range of ladies shoes and ankle boots on offer through its website, including various styles of creepers in some fabulous colours. Along with traditional vintage black creepers with thick platform soles, there are creepers with leopard patterns available for those who want to stand out from the crowd. Anyone who really wants to turn heads however will probably want to look at the eye-catching lace-up retro brothel creepers, which are available in red, turquoise and nude.

Buy a pair of creepers and you’ll certainly be in good company. International superstar Rihanna was spotted in America with a pair not too long ago, while English singer/songwriter Jessie J has also taken the style of footwear to her heart.

Kate Jones at SoYouShoes, said: “Creeper shoes have been sneaking back onto the scene over the past few months, but there is no denying that now they have landed slap bang in the middle and are appealing to a whole new generation of people.

“We have introduced a wide range of creepers onto the site, so hopefully there are pairs to suit lots of different occasions. But whether shoppers settle on a bright red pair, or some black patent brothel creepers, they’ll most definitely be on-trend and they’ll certainly be wearing a smile!”

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See The Hottest Boots For Keeping Out The Cold This Winter, Direct From Australia At SoYouShoes.co.uk

What are the two most important assets you want from a pair of winter boots?

How about warmth and comfort?

Well, online fashion footwear retailer SoYouShoes.co.uk is now offering a new line made from the finest sheepskin and merino wool, imported directly from Australia.

What Australians don’t know about breeding and rearing sheep which produce the best-quality wool isn’t worth knowing. And more than 15 years ago, the enterprising team behind EMU boots decided that they should make a range of stylish yet practical boots which had the legendary softness of this wool on the inside, and the toughness of the finest leather on the outside, to withstand the famously harsh winters their country suffers.

EMU Australia boots, though, are no ordinary boots. While warmth and comfort are at their heart, their design is a product of the Geelong coast’s famed surfing culture, whose foremost followers came up with the original ‘ugly sheepskin boot’ in the 1970s, combining their own eye for design and something out of the ordinary, with a need to keep their toes toasty during the surfing closed season.

The boots are produced solely from sheepskin processed at one of Australia’s largest tanneries, which was family-owned for more than half a century, and today still employs many workers from that era.

“At SoYouShoes, we scour the world for new ideas to add to our ladies shoes ranges, but comfort and wearability are our prime concerns,” said the company’s Katie Stevens.

“The EMU Australia boots are inspired by the unique natural environment of the area in which they’re produced.”

Added Katie: “We felt that uniqueness and authenticity fitted really well into our own philosophy at SoYouShoes, which is to offer shoes with a ‘wow factor’, and combine this with a constant quest for excellence in our customer service.”

Check out the EMU Australia range today from SoYouShoes, where we always strive to be one step ahead of the rest of the field.

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Hotter Comfort Concept Launches New Range of Holiday Shoes

Hotter Comfort Concept has launched its new range of holiday shoes that are light and easy to pack, comfy enough for everyday and stylish for any occasion.

With cool sandals for beach holidays, sporty styles for city visits and smart, comfy heels for those special holiday nights out, there’s a Hotter option for every break type. Careful footwear selection can be the key to a happy holiday and no matter what the wearer is doing, or where they are travelling, comfort is essential.

“When luggage space is at a premium, versatile style is essential and comfort can’t be compromised, you need to pack smart and pack Hotter shoes for your holiday,” said range and merchandising director, Paul Sayers.

“We’ll be making 1.6 million pairs of shoes in our UK factory this year, and every pair will have polyurethane soles which are filled with millions of air bubbles, making them incredibly lightweight – so perfect holiday essentials to pack to beat those excess baggage fees.”

These same air bubbles act as tiny shock absorbers as the wearer walks, creating an enviable feeling of walking on air and making Hotter shoes some of the most comfortable ever made. But that’s not the end of the Comfort Concept, because Hotter’s experts carefully hide a myriad of comfort features in every pair of shoes they make. Luxuriously soft linings, hidden space for toes to wiggle and gentle cushioning to hold heels in place come as standard, but what takes the new Hotter shoes to the next level is the extra special attention the team makes to ensure they look good too, with handcrafted details, fashionable colourways and on trend styling.

Hotter’s holiday shoe collection starts with a selection of sandals that are ideal for the beach; gladiator style Livia is on trend and fashionable, with touch close fastening it is easy to slip on and off; classic Easy is completely adjustable with two touch close fastening straps to the front and a buckled sling back, strap.

Leanne is Hotter’s holiday shoe for a sightseeing break because it’s lightweight, comfy and the upper mesh will keep feet cool when the temperature rises – weighing 216g it’s perfect for packing.

If customers can only pack just one holiday shoe then Hotter’s design team have selected Shake as the perfect all-rounder thanks to its supportive, breathable leather upper and light supportive soles.

Hotter designs, makes and sells comfortable shoes for women and men. Ladies shoes are available in sizes 3 to 9 with some half sizes, extra fit and EEE fittings. Men’s shoes are available in sizes 6 to 12, with some half sizes and have a generous fit.

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