UK POS to Share the Love this Valentine’s Day

UK POS, the market leader in the point of sale industry, has announced it will be keeping prices low in time for Valentine’s Day, despite this month’s VAT increase and soaring acrylic costs.

On January 4, the government increased VAT by 2.5 per cent to 20 per cent, while acrylic costs have also risen for the eleventh consecutive month. The price of acrylic rose by 40 per cent rise in the first six months of 2010 alone. UK POS uses 300 tonnes of the material every year to make its range of products such as Menu Holders and leaflet holders

As usual, demand is expected to peak in the run up to Valentine’s day as retailers look to increase brand and product awareness through point of sale advertising. And in an effort to support its customers, UK POS has looked at alternatives to raising prices, such as rationalising product lines and streamlining internal processes to avoid waste. Bulk buying and forward planning have also helped lower costs and stopped the company from having to pass on significant price increases to customers. UK POS has now pledged to continue in this vein throughout 2011.

Jason Leslie, managing director of UK POS, said Valentine’s Day, on February 14, is the next major date for the retail industry following the January sales, and the company will be ensuring customers have access to the highest quality point of sale items like Leaflet dispenser and Poster holder at competitive prices.

He said: “Acrylic prices have been at an all time low for the last five to six years, so the price increases during 2010 certainly came as a shock.

“UK POS is a family run business and has very traditional values at its core. There was never any doubt that we would do all we could to avoid passing any kind of inflation on to our customers. All departments of the business have pulled together to manage margins and this has enabled us to keep prices at a competitive level.” UKPOS will continue to make savings in order to offset rising costs throughout 2011 in order to keep prices low.

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UK POS Offers Its Customers An ‘All In One’ Facility

UK POS customers all over the UK, from this November onwards, can take advantage of its newly launched added value printing service which aims to give customers an all in one facility under one roof to make their lives easier and their purchases more cost-effective.

Recognising that time is of the essence for most of its customers, UK POS’ new Banner and Flag Stands collection has proved to be one of the most popular areas so far for the newly launched printing service. Providing a cost effective and portable way to display sales messages and powerful graphics to passing audiences, the lightweight stands fold away in seconds and are easy to transport in a carry bag or case, perfect for indoor and outdoor use.

Having previously sold the banner stands but not offered the printing service, UK POS is putting ease of ordering for its customers at the heart of its operation making all purchases more cost and time effective. Customers now have the benefit of buying direct from the manufacturer with their print as well as their POS so quality and value is guaranteed.

Debra Jamieson, Sales and Marketing Director at UK POS, said:
“Our new service gives customers that added value and takes away the stress of sourcing print. The response from current and new customers is really positive – with Christmas just around the corner customers are looking for a quick turnaround and being able to offer an all in one facility is very attractive. All we ask is that customers simply supply their artwork when placing an order and we will do the rest.”

UK POS has been manufacturing point of sale products for over 20 years and is continually adapting to changing market trends when it comes to working with retailers to market their offers. Best selling products include Acrylic & PVC Menu Holders, leaflet dispensers, ticket holders and display accessories. For more information on UK POS please visit www.ukpos.com or speak to a member of the experienced customer services team on 0161 431 4400.

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Displaysense Announces Growing Trend For Plus Size Clothing Displays

Displaysense, the UK’s leading supplier of display cases and leaflet holders has seen a marked increase in requests from customers inquiring into purchasing display products able to accommodate clothes designed for the larger frame.

These requests range from larger mannequins that represent the fuller figure, to stronger and wider coat hangers that are able to display garments that use more material and weigh more than the average wire hanger is designed for.

Displaysense has also reported more unusual product requests including larger watch displays and a wider opening for their glass jars, both designed to appeal to those with wider wrists who may have been deterred from purchasing the products on offer for fear of embarrassment. These inquiries highlight the interest from companies that want to obtain displays that compliment products made for the growing population of overweight and obese individuals.

Whilst many retailers such as sports shops will want to keep their current designs and marketing strategies, others seem to be answering the publics call for a more varied and realistic depiction of the human body. Recent calls for the media to clearly label ‘touched-up’ and airbrushed photos are another indicator that consumers are losing patience with the growing disparity between what they see on the high streets and magazines and what they see in the mirror.

Steve Whittle, marketing director for Displaysense commented: “Staying relevant to your audience is one the most vital aspects of being a successful retailer. The fact that the population’s weight increase is driving shifts in consumer demands hasn’t really surprised us. Some of the more unusual requests have raised an eyebrow or two, but Displaysense is always open for fresh ideas when it comes to displays and visual merchandising.”

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Displaysense Lend A Helping Hand To St Helena Hospice

Displaysense has announced it has donated display products to the St Helena Hospice shop in Colchester.

Charities and other not for profit organisations have had a testing time over the past couple of years with the recession and spiralling debts limiting the funds they desperately need to help the less fortunate.

The emergency budget on June 22nd has made it even tougher for charities to find a real deal and make the most out of their finances. With Vat to rise to 20%, charities now have to rely on donations more frequently to get by and raise funds.

Displaysense, the UK’s leading supplier of display cabinets and leaflet holders have recently donated some display products to the St Helena Hospice shop in Colchester and believe other competitors in the display industry should be doing more to aid struggling charities. In a bid to raise awareness of the issues facing the countries charities, Displaysense are looking at donating a number of other products to good causes and contacting other suppliers to get involved.

Clare Debeaux from the St Helena Hospice branch in Colchester said she was “delighted and thrilled with the donation of the clothing rails which have transformed the shop window and allowed elderly customers to access items easier”. All donations help the St Helena hospice to meet all the needs of people suffering from life threatening conditions, whether they are physical, emotional or spiritual.

Steve Whittle the marketing director at Displaysense commented on the company’s history of donating to good causes. He said: “Even back since the company’s creation in 1978, we firmly believe that it is our duty to donate to good causes such as the St Helena Hospice. We also believe not enough companies in our industry do this frequently enough. With everyone keeping such a watchful eye on their bottom lines, they have forgotten about helping out their local communities and charitable causes.”

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UK POS Launches Window Of Opportunity For Estate Agents

Leading point of sale (POS) manufacturer, UK POS, has this month launched its new window display section online specifically for estate agents who are looking to draw customers in all year round through visually engaging marketing.

With easy navigation, the new section hosts a range of window display solutions to help clearly display vacancies and other information and offers. With estate agent displays, window displays, snap frames and cable display systems, the new section includes:

* Modern chrome and satin chrome display fittings
* Versatile window displays for any product
* All-in-one kits or custom displays for a complete solution for dressing your store
* Displays ranging f r o m estate agent displays to retail window displays
* Unique and versatile cable and rod display systems available

UK POS’ Sales and Marketing Director, Debra Jamieson, said: “We have a lot of customers in the estate agency field and wanted to launch a specific, user-friendly section that can be accessed f r o m the home-page specifically for them. The majority of our sales at the moment are coming through the website so its continued development is a high priority for UK POS.”

For more information on UK POS please visit www.ukpos.com or speak to a member of the experienced customer services team on 0161 431 4400. The new section can be accessed f r o m the homepage by selecting ‘Window Displays’ f r o m the left hand side.

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Displaysense Warns World Cup Copyright Laws Could Stick The Boot Into Small Businesses

Displaysense warns businesses of all sizes could be breaking the law as World Cup fever hits the UK and the vuvuzelas and England shirts fly off the shelf and businesses look to get their boot in the door and take advantage of the football mania.

Displaysense Warns World Cup Copyright Laws Could Stick The Boot Into Small Businesses

From pubs to estate agents, many companies are looking to ride off the back of the World Cup with catchy strap lines, however few realise that they could in fact infringe FIFA’s copyright laws. Phrases such as South Africa 2010, FIFA World Cup and even using the words World Cup in the context of football could break strict copyright laws resulting in harsh fines and even legal action.

During research into how customers are using displays during the World Cup period, Displaysense, a supplier of leaflet holders and spur shelving units in the UK discovered that 90% of customers contacted planned some form of promotion throughout June and July.

However it was also discovered that approximately 20% of those contacted are actually in breach of the FIFA copyright laws and Displaysense are looking to contact these companies to warn them about the potential impacts of their actions and give them some guidance on what they can do.

Steve Whittle the marketing director at Displaysense said, “Hardly any of the companies we contacted know anything about the copyright laws surrounding the World Cup and it’s the smaller businesses that seem to be most at risk. Even a poster holder in a pub highlighting that World Cup football can be watched on the premises is a violation of the laws. Just imagine how many of those signs you walk past every day that have similar messages on them.”

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Displaysense Reports Public Sector Busting Budgets Before 2010

Displaysense has reported that many public sector bodies are rushing to meet their budgets before the end of 2009 in an effort to maximise budget allowances in 2010.

2009 has proven to be a troubling and uncertain year for the majority of companies and public sector bodies in the UK, resulting in procurement managers, store owners and accountants departments tightening their belts and keeping a watchful eye over the budgets.

Displaysense, the UK’s leading supplier of display products such as display cases andleaflet holders has recognised a growing trend of public sector organisations that are purchasing and stocking up on duplicates of products as the year comes to a close in order to meet budget and prevent a smaller budget in 2010.

In certain examples found by Displaysense, a growing number of customers were even purchasing shelving units to store their duplicate products. This over spending might seem to some as a poor use of tax payers money and certainly, with scandals such as MPs expenses still in people’s minds as well as the impending increases in VAT, not the best timing. However, spending under budget can result in a cut of annual allocation for the following year which, depending on the public body, can have a greater impact on the tax payer as public bodies are expected to do more for less.

For example, hospitals and schools will purchase many poster holders and pamphlet displays from the likes of Displaysense in order to offer advice and information on a range of topics, from helping the elderly avoid winter bugs to assisting parents in keeping up with changes at their children’s school. Local councils can help educate their community on the money saving options available to them in the local area, which is especially useful for those on an unpredictable income. This type of advice and guidance is hard to put a price on, but those that have already benefited from it will no doubt say it is priceless.

Steve Whittle, the marketing manager at Displaysense, commented: “During turbulent financial times such as these, it is not surprising that a number of public sector bodies have been cautious with their spending towards the start of the year. Holding off spending can be beneficial to a council as they have better buying power with multiple purchases as we are able to offer greater discounts. The result for us is an increase in sales on the likes of our business card holders and exhibition stands which we would not usually see at this time of year.”

With the year drawing to a close and local councils and public sector bodies having topped up on their supplies for the year ahead, it looks like companies such as Displaysense might have to wait until Christmas next year for another surge in spend. Christmas might come early in April however, as the end of the financial year will draw in other budget busting customers looking to capitalise on their left over funds.

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Displaysense Is Introducing A New Range Of Hanging Body Form Busts After Significant Demand From Customers

During this recession, businesses are learning that they must adapt quickly as well as work smarter and more efficiently in order to make the most out of every pound. Such companies are hoping the strategy of supplying more to customers in the way of product choice and services will ensure they are leading the UK’s economic recovery.

Displaysense, the country’s leading supplier of display cabinets and leaflet holders believe they are doing their part in offering more to businesses and consumers by introducing more than 200 new products over the past month alone as well as offering more in the way of information to existing and prospective customers.

One such new product launch that is offering more to the companies customers is their new range of hanging body form busts. This range is a first for Displaysense who are now supplying value sale packs in the form of “mega deal” packs as standard across the range of busts that offers greater savings to customers.

The company has already received a number of enquiries for the mega deal packs of hanging busts throughout August, from a number of clothing retailers through to a paintball centre wanting to use the items for training and target practice, which has made the company think broader when it comes to promoting these products

Steve Whittle, the marketing manager at Displaysense, commented on this new wave of product launches by saying “We are incredibly proud of every new product that we introduce as we fully understand that in a market such as this we cannot afford to stand still for very long. We are hoping to launch further mega deal packs in the future that could offer even greater savings, which is a much needed considering the current fragile nature of the retail sector.”

Not only have the company been introducing new products on a regular basis, but Displaysense has also been improving its new website with a faster site search function, allowing for easier customer access to products such as business card holders and whiteboards. The business has also embraced customer self service as another area to improve efficiencies, with the introduction of service forms, so customers can make enquiries or raise issues at any time of the day.

With new customer feedback and returns processes also recently introduced by the company in a bid to aid their customers, proving that Displaysense is not only pushing the message of economic recovery, but are also far from going bust anytime soon.

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Displaysense Helps Retailers In Their Fight Against Swine Flu

Displaysense has announced that, with the number of swine flu cases continuing to rise across the UK, retailers and manufacturers are now going to extreme lengths to prevent the spread of the highly contagious illness throughout their customers and staff.

Displaysense

Demand for swine flu protection equipment has gone through the roof over the past few weeks, with Displaysense, a Hertfordshire based shop fittings provider, reporting that sales of their face masks and antibacterial hand wash have more than trebled and stock of the items is having to be ordered daily to keep up with demand. Not only has the retail display company seen a dramatic increase in sales of their face masks, but the range of searches on the company’s website for swine flu preventive products has gone up ten-fold, overtaking the more popular searches for products such as business card holders.

Steve Whittle, marketing manager at Displaysense, commented on the findings by saying, “We have had a big increase in demand for a lot of our products, from small clothing manufacturers purchasing a large quantity of masks to protect their work force, to retail stores purchasing antibacterial wipes and disinfectant hand gel to encourage customer and staff usage as well as keeping work surfaces sterile.”

Not only has the sale of face masks rocketed, but the sale of storage devices related to the virus has also been on the up, with products such as medical display cases and leaflet holders seeing an equally as large increase in sales.

“With the economy as it is, the fear of what swine flu can do to a struggling high street workforce and the potential reduction of footfalls of consumers, has many retailers reeling,” continued Steve Whittle. “We are just glad that we can supply such products to help these businesses combat this potential threat.”

The government are tackling the outbreak head on by distributing a leaflet to homes across the country this May, informing people of the symptoms and actions to take to prevent contracting and passing on the illness. Displaysense are also playing their part, by creating a dedicated page on their site that not only provides information on swine flu related products, but also provides links through to the government’s advice website and a health protection agency website.

About Displaysense
Displaysense was established in September of 1978 as a manufacturer of quality point of sale displays. Displaysense has a wealth of experience in design and manufacturing and has been able to develop an ever growing standard range of over 20,000 displays for retail, exhibitions, office and home. The range is now hugely diverse including literature displays, display cabinets, mannequins, office equipment, exhibition stands, catering supplies and even items for the home.

Displaysense works with a large range of clients including; retailers (multiple and independent), blue chip corporate clients, cafés, bars, restaurants and night clubs, shop and office fitters, marketing and promotions companies, designers and architects, product distributors, exhibition contractors and exhibitors, printers, councils and NHS trusts, charities, schools and universities and even home consumers.

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