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Tag: Michelle McEttrick

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Tesco to reduce the price of women’s sanitary products to cover the cost of the so-called ‘Tampon Tax’

CHESHUNT, England, 2017-Jul-31 — /EPR Retail News/ — Tesco has today (28 Jul 2017) announced it will reduce the price of women’s sanitary products in a bid to make them more affordable for customers. The five per cent reduction in price will cover the cost of the so-called ‘Tampon Tax’ or VAT on the items ahead…
July 31, 20170Comments

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Business Grocery Marketing Retail Retailer

Tesco launches new campaign ‘Food Love Stories brought to you by Tesco’

  CHESHUNT, England, 2017-Jan-11 — /EPR Retail News/ — Tesco has today (9 Jan 2017) launched ‘Food Love Stories brought to you by Tesco’, a new campaign which aims to set out the retailer’s food quality credentials and celebrate the passion and care that goes into the meals we all love. The campaign will introduce food love…
January 11, 20170Comments

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Marketing Retail Retailer

Tesco’s TV ad for Christmas to feature the ‘little helps’ on offer to customers in stores

CHESHUNT, England, 2015-11-12 — /EPR Retail News/ — Tesco has put helping customers at the heart of its new Christmas campaign as it seeks to make the busy festive period easier for shoppers. In a departure from the traditional long-running Christmas TV advert, Tesco’s fully integrated festive campaign will include several TV adverts which illustrate the ‘little…
November 12, 20150Comments

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Business Management Retail Retailer

Tesco announces the appointment of Michelle McEttrick to the role of Group Brand Director

Cheshunt, England, 2015-4-27 — /EPR Retail News/ — Tesco has announced that it has appointed Michelle McEttrick to the role of Group Brand Director. She will join on 18 May. Michelle was previously the CMO of the global retail bank at Barclays. Robin Terrell, Chief Customer Officer at Tesco, said: “Michelle brings a real diversity of expertise and experience…
April 27, 20150Comments

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