Small businesses and entrepreneurs take advantage of Prime Day to reach new customers, launch new products and increase sales

Small businesses and entrepreneurs take advantage of Prime Day to reach new customers, launch new products and increase sales


  • Small businesses and entrepreneurs use Prime Day to reach new customers, launch new products and increase sales
  • Customers ordered more than 20 million items from small businesses and entrepreneurs on Prime Day last year

SEATTLE, 2017-Jul-08 — /EPR Retail News/ — Small businesses and entrepreneurs on Amazon are preparing for a record-breaking sales day on Prime Day, with tens of millions of Prime members expected to shop the best deals of the year. Small businesses and entrepreneurs on Amazon will take advantage of increased traffic on Prime Day to reach new customers, launch new products and increase sales. Last year on Prime Day, small businesses and entrepreneurs on Amazon saw orders nearly triple year-over-year as customers ordered more than 20 million items from small businesses and entrepreneurs across more than 50 categories.

“Small businesses and entrepreneurs on Amazon from around the world are coming together for the best Prime Day ever, offering Prime members deals on tens of thousands of unique products,” said Peter Faricy, Vice President, Amazon Marketplace. “Prime Day gives small businesses and entrepreneurs on Amazon an opportunity to increase sales and reach new customers. Small businesses and entrepreneurs are increasingly using Prime Day as their proving ground for new and existing products.”

This year, more small businesses and entrepreneurs than ever will participate in Prime Day, offering tens of thousands of deals as they look to increase summer sales and reach new customers. Small businesses and entrepreneurs will offer 50 percent more Prime Day Lightning Deals than last year and more than 40 percent of all Prime Day Lightning Deals will come from small businesses and entrepreneurs.

What are small businesses and entrepreneurs saying about Prime Day?

  • “Prime Day gives us a huge lift in sales during a notoriously slow time of year. Last year, we did 20 times what we do on a typical July day on Prime Day,” said Matt Altshul, Silk
  • “Last year’s Prime Day was exactly the lift we needed to continue building our handmade business. We’re looking forward to an even bigger Prime Day this year,” said Tyler & Courtney LeCompte, Confetti Momma
  • “Prime Day is especially impactful for small businesses on Amazon as we benefit from the increased traffic and sales. I wish every day could be Prime Day,” said Kristin Rae, Inspire International
  • “Prime Day is a unique opportunity for us to showcase our product and reach out to more buyers. We’re going all in this year with more inventory and deals than ever before,” said Ercan Erciyes, Monument Labs, makers of the AI-powered smart photo storage device
  • “Amazon helped us introduce Chirps Chips to the world. Every small business should be selling on Amazon and taking advantage of Prime Day,” said Laura D’Asaro, Chirps Chips
  • “Prime Day provides young brands like ours the opportunity to reach new customers and gain greater exposure through deals and increased traffic,” said Caron Proschan, Simply Gum
  • “Prime Day last year was tremendous. We did 20 times our normal daily sales, it was simply amazing,” said Lawrence Bibi, Light Accents

Today, half of the items sold on Amazon worldwide are from small businesses and entrepreneurs, many of whom choose to use Fulfillment by Amazon to make their items Prime eligible. Small businesses and entrepreneurs selling on Amazon come from every state in the U.S., and from more than 130 different countries around the world. Amazon began inviting small businesses and entrepreneurs to sell on Amazon to increase selection and ensure customers could find and discover anything they wanted to buy online. Businesses interested in Selling on Amazon can visit us for more details at

About Amazon

Amazon is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking. Customer reviews, 1-Click shopping, personalized recommendations, Prime, Fulfillment by Amazon, AWS, Kindle Direct Publishing, Kindle, Fire tablets, Fire TV, Amazon Echo, and Alexa are some of the products and services pioneered by Amazon. For more information, visit and follow @AmazonNews.

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Source: Amazon


Argos launches its new Spring/Summer 2016 range on January 16

Milton Keynes, UK, 2016-Jan-19 — /EPR Retail News/ — On Saturday 16 January, leading general merchandise retailer Argos launches its new Spring/Summer 2016 range. Thousands of new products join existing classics to offer a full range of over 20,000 items which can be found online at, as well as in store.

Smart shoppers can take advantage of over 800 WOW deals with prices either lowered or frozen offering market-leading deals across technology, homewares, electronics and toys, including the Morphy Richards 732006 Supervac Cordless Vacuum Cleaner with a €135 saving – now available for only €139.99, the HP 15.6” Intel™ Pentium® 4GB 1TB Laptop with a €125 saving at just €434.99 and €70 saving on the Canon Powershot SX610 20MP 18x Zoom Compact Camera for only €149.99.

2016 is a year of sport, so products expected to be popular include 4K TVs, tablets – now available from only €74.99 and premium smartphones. Also on trend this year will be the Japanese video game Yo-Kai Watch, Scandinavian style homewares, new technology in personal care products and much more.

Andy McClelland, Operations Manager, Argos Republic of Ireland, said: “This season we’ve an increased selection of fantastic new products, non-stop deals and exclusive brands that Irish customers can’t get anywhere else including Heart of House, Habitat and Chad Valley.

We continue to offer comprehensive ways for customers to shop with us, with thousands of products available to Check & Reserve on – allowing Irish shoppers to take control and reserve their items for free pick up in any of our 40 stores that same day.”

SS16 range highlights: 


One of the top TV trends for 2016 is set to be the 4K TV, as more broadcasters opt to produce 4K ready content. 4K TV is the next evolution in picture quality with four times the detail of current high definition, which provides a unique, sharper and crisper image than any other TV.

New to the range this season is the pinnacle of crisp, colourful TV viewing, the LG 55inch EG920 4k OLED TV priced at €2,799.00. Alternatively, there’s an LG Ultra HD 4K for just €739.00 and exclusive to Argos – the 40” Ultra HD 4K from Bush priced at €629.99.

The Bush retro DAB radio returns with two new classic colours – sage green and cornflower blue – priced at €77.99.

Tablets continue to grow in popularity as the streaming of TV content and films becomes more accessible than ever. Argos introduces one of the most affordable tablets to the market, the Alba 10-inch tablet priced at just €119.99. Exclusive to Argos, it comes complete with 16GB of storage and a quad-core processor which allows for quick browsing.

A new addition to mobile, is the Bush Spira E2X (€224.95), the first premium smartphone in the exclusive Argos range, with a 16-megapixel camera, Octo-core processor and the latest Android software. This is a must-buy for anyone who can’t be parted from their phone. The slim line design also means it is lightweight and comes complete with gorilla glass meaning it’s more durable than the average smartphone.

For music lovers, the new Philips Multiroom streaming products can’t be beaten. Featuring a simple set up and using Bluetooth instead of Wi-Fi, they start at only €139.99 and best of all allow you to listen to music in multiple rooms of the home.

New Bush DAB radios are also launching this season with a range of colours and starting from a low price of only €44.99.


This spring/summer sees the launch of even more fitness products which can be snapped up for less than half price including the Reebok One GT40S Treadmill (€789.99), the Everlast Smart XV8 Treadmill (€474.99) and Men’s Health Folding Workout Bench (€134.99).


Get the garden summer ready with deals including a black Rattan Effect 3-Seater Mini Corner Sofa (€439.99) with a saving of €20, an Oil Drum Charcoal BBQ with cover (€79.99) at a saving of over €70. Also, make mowing the lawn easier this year with the Qualcast Corded Rotary 1300w Mower (€117.99) which comes with a 320W Free Grass Trimmer.


Spring/summer homeware sees an eclectic mix of trends for the home, from floral to rustic charm and simple living, Argos own brand, Heart of House has them covered. The Padstow Chair (€449.99) available in Naval Stripe or Duck Egg is designed in-house and is a cross between a chaise longue and an armchair. This is an elegant addition to your home as well as being possibly one of the most comfortable items of furniture available.

Modern, understated and simple is the essence of Scandinavian living, a trend which looks set to become even more popular this summer and the new Afina dining set encapsulates this look perfectly (€682.99).

Also new is the Amberley Table with six chairs (€714.99). A solid wood, country style set which is great for families and was inspired by last year’s Great Irish Bake Off and celebrates Irish people’s love for baking.


Key games this year include PS4’s Uncharted 4: A Thief’s End available in March and Quantum Break which comes out on the Xbox One in April.

One to watch this spring/summer is children’s animation game Yo-Kai Watch with its arrival from Japan. Available on Nintendo 3DS, the game is based on the popular kids comic film series in Japan in which evil monsters and spirits are fought off.

With the arrival of the new Ghostbusters movie this year, LEGO Dimensions is releasing a Ghostbusters Level Pack which is available at the end of January and a Ghostbusters Fun Pack available in March.


This season sees the trend for all things Frozen continuing as more products launch featuring the familiar faces of Elsa and Anna including the Frozen Magical Story Cape (€40.49) and the Disney Frozen Babies (€23.49). The classic doll, Barbie, also launches a new range, the Barbie Spy Squad along with the ever popular Disney Princess Collection.

The exclusive range of Chad Valley toys continue to grow, with new additions including the Chad Valley inflatable slide (€233.99), the Chad Valley Bouncy Castle with slide (€233.99) and the Chad Valley 3-in-1 combo play tent (€41.99).

Tinky Winky, Dipsy, Laa Laa and Po are back with a bang as the Teletubbies make a return to TV screens this year from soft talking toys to collectable figures and playsets they are a must have for pre-school children.

Pie Face, the game the whole family can enjoy, which sees players ending up with a face of cream, will continue to be popular this Spring/Summer.


This season sees a new range of personal products which makes looking beautiful a breeze. Babyliss continues to innovate this year with the new 3Q Dryer (€186.99) which has a brushless motor, making it not only quiet but light and the Rose-Quartz AC Hair Dryer (€37.99) which leaves hair sleek and smooth thanks to the quartz-ceramic and active ionic conditioning. Compact in design and lightweight, it can also be taken on your travels this summer.


A new Palladium Collection of wedding bands launches this summer. Palladium is a beautiful and long lasting, yet affordable alternative to platinum. Wedding bands start from €317.

Wear beautiful freshwater pearl jewellery with the launch of Makoto, which has been inspired by nature’s pure and lustrous gems of the sea.

Timberland Watches, the stylish range of watches from the outdoor clothing brand, are also launching in Argos this season, for men who want practical, hard-wearing watches with a stylish twist.

One of the most anticipated launches is the new range of My Little Pony Jewellery which includes My Little Pony rainbow dash charm bracelet, My Little Pony flutter shy charm bracelet and My Little Pony rainbow dash colour chain necklace – all priced at €15.89.

This season also sees the launch of the new Shopkins range of jewellery for children including Shopkins necklace, bracelet and ring set (€20.49).


If you’re expecting a new addition to the family this spring/summer, Argos has the branded essentials, perfect for creating a beautiful nursery including Mamas & Papas Swirl Petal Pushchair Package (€99.99) with a saving of over €45, Mamas & Papas Harrow 3 Piece Nursery Furniture Set (€629.99).

Take a look at the new Spring / Summer 2016 collection from Argos at


Notes to Editors:

For more information, please contact Aoife Sweeney, PR Manager, Argos Republic of Ireland on

Follow us on Twitter @ArgosIreland_PR.

About Argos
Argos is Ireland’s leading general merchandise retailer and provides a unique offer of choice and convenience. It sells general merchandise and products for the home from 40 stores in the Republic of Ireland and around 700 stores in the UK.

Argos opened its first stores in the Republic in January 1996 in Limerick and Dublin; there is now an Argos catalogue in approximately three quarters of all Irish homes.  Argos is already one of the largest retail employers in the country with around 1,100 employees. In 2005, Argos launched its Irish website,, which now has over 20,000 products online.

SOURCE: Home Retail Group