Boulogne-Billancourt, 2017-Jan-04 — /EPR Retail News/ — Carrefour opens another convenience format branch on december 29th. The opening in Sao Paulo of the 70th Carrefour Express store reinforces the company’s investment in a sector that offers customers improved levels of flexibility and comfort in shopping, focusing on a daily range of fresh and ready-to-consume items. The new branch is located in the Torre Z Berrini building, in the Brooklin district, in the South Zone of the capital city.
The Express brand reinforces the multiformat services offered by the Carrefour Group, enabling it to meet the growing demand among customers for smaller purchases at stores located in close proximity to home or the workplace. The company’s first store in this format was opened back in the second half of 2014, in the district of Tatuapé. In addition to the stores in São Bernardo do Campo, Santo André (SP), São Caetano (SP), Diadema (SP), Osasco (SP), Guarulhos (SP) and Barueri (SP), the format is also now present in districts such as Jardim Paulista, Saúde, Moema, Santo Amaro, Vila Mariana, República, Itaim, Mooca, Pinheiros, Vergueiro, Tucuruvi and Brooklin, all located within the city of Sao Paulo itself.
To guarantee the most user-friendly shopping experience, the layout of Carrefour Express stores has been specially designed with customer shopping habits in mind, and the products are arranged in such a way as to make it easier for customers to find their desired items. As is the case for each branch, the Brooklin store has been adapted to respond to the characteristics and demands of the surrounding district, taking various factors into consideration such as the sales area and range of products on offer.
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Source: Carrefour Group