Tesco launches own label range of environmentally-friendly cleaning products, Eco Active

Tesco launches own label range of environmentally-friendly cleaning products, Eco Active

Welwyn Garden City, UK, 2017-Oct-31 — /EPR Retail News/ — Brits are becoming more eco-conscious when it comes to using environmentally-friendly cleaning products for their homes.

In the last year there has been a sharp rise in demand for eco-cleaning products with Tesco seeing a near 45 per cent rise in sales.

However a 2017 report by retail analysts Mintel states that premium price for these green products has been a major setback in attracting further customers.

With such a strong surge in demand Tesco will today give customers even more choice by launching an own label range, Eco Active.

And the good news for shoppers is that the new seven product range will also help them save on existing branded eco-products by at least 50 per cent.

Tesco household goods product developer Sanjeev Kaushal who developed the range said:

“Demand for eco-cleaning products in the UK is at an all-time high with shoppers more aware of how they can protect the planet through informed choices that start in their homes.

“Customers tells us that they want to buy eco-cleaning products but they must be effective, affordable, easily available and independently certified to not harm the environment.

“They also want complete transparency on how they are produced, the ingredients they contain and the impact they have on the environment. We believe our new range of products answers all that criteria.”

All the products are recyclable with the bottles containing up to 45 per cent recycled plastic.

The range, which is made from plant-based, non-toxic, bio-degradable ingredients, includes washing up liquid, two fabric conditioners, two laundry detergents, toilet cleaner and a multi-surface cleaner.

All the products have been independently tested and certified by the EU Ecolabel, established in 1992 by the European Commission, to identify products and services which reduce environmental impact.

Using greener cleaning products which are made from plant-based ingredients and not the commonly used petroleum can make a considerable difference to both the environment and to our energy resources.

The Tesco Eco Active range will be on sale in more than 500 Tesco stores across the UK and will cost between £1 and £4.

ENDS

Note to editors:

  • The full Tesco Eco Active range is as follows:

Pink Grapefruit Multisurface Cleaner 750ml – £1.50

Eucalyptus Toilet Cleaner 750ml – £1.50

Pomegranate Washing Up Liquid 500ml – £1

White Orchid Concentrated Fabric Conditioner 750ml – £1.50

Peony Pomegranate Concentrated Fabric Conditioner 750ml – £1.50

Aloe Vera Concentrated Non Bio Laundry detergent 1.5 litre – £4

Lavender Fields Concentrated Colourcare Laundry detergent 1.5litre – £4

  • A report by retail analysts Mintel, The Future of Fabric and Dish Care 2017, recommends that “affordability and efficiency are key benefits that mainstream green fabric care and dishwashing brands need to highlight to consumers. The main task for marketeers is to convince sceptics that highly efficient and affordable products are also green.”
  • In May, Tesco exclusively launched the Ecover Ocean Plastic washing up liquid in store for six weeks, made from 10 per cent ocean plastic. The product was very popular and brought in 55 per cent new shoppers to Eco cleaning products.

Tesco has now gone one better, with a brand new Ecover Ocean Plastic washing up liquid, again exclusive to Tesco, made from 50 per cent ocean plastic – the biggest yet!

For more information please contact the Tesco Press Office on 01707 918 701     
We are a team of 480,000 in 11 markets dedicated to serving shoppers a little better every day.

SOUIRCE: Tesco PLC

Tesco won 64 awards for its own-label range at the International Wine Challenge

Tesco won 64 awards for its own-label range at the International Wine Challenge

 

CHESHUNT, England, 2016-Dec-09 — /EPR Retail News/ — Tesco has struck gold this Christmas at the UK’s biggest wine competition, scooping an impressive 64 awards for its own-label range at the International Wine Challenge.

Topping the leaderboard of winning wines are some of the nation’s favourite festive tipples including 2009 finest* Vintage Champagne Grand Cru, finest* 10 year Old Tawny Port, finest* Vintage Port, finest* Chablis Premier Cru and finest* Dessert Semillon.

Altogether Tesco took away gongs for 64 of its wines (including 3 Gold, 11 Silver and 17 Bronze medals) in this round of the wine competition, which releases results twice yearly.  This takes the supermarket’s total IWC award tally to 107 in 2016

Jason Tarry, Chief Product Officer at Tesco, said:

“We’re delighted to have such a strong showing for our wines at the International Wine Challenge Awards. They demonstrate once again that our wines are great quality as well as a great price, offering outstanding value for money

“So If you’re looking for award-winning wines to impress your family and friends this Christmas, then look no further than the Tesco own- brand range. “

Tesco medal wins for the first tranche of the International Wine Challenge include:

3 Gold Medals

  • Tesco finest* 10 Year Old Tawny Port
  • Tesco finest* Vintage Port
  • Tesco finest* Viña del Cura Rioja Reserva

11 Silver Medals including,

  • Tesco finest* Chablis Premier Cru
  • Tesco finest* Dessert Semillon
  • Tesco finest* Late Bottled Vintage Port
  • Tesco finest* Vintage Champagne Grand Cru
  • Tesco finest* Sancerre

17 Bronze Medals including,

  • Tesco finest* Châteauneuf du Pape

33 Commended Medals

Full list of award winning wines are included below.

Wine Name Final Score
Tesco finest* 10 Year Old Tawny Port Gold
Tesco finest* Vintage Port Gold
Tesco finest* Viña del Cura Rioja Reserva Gold
Tesco finest* Sauternes Silver
Tesco finest* Chablis Premier Cru Silver
Tesco finest* Dessert Semillon Silver
Tesco finest* Passerina Silver
Tesco finest* Steillage Mosel Riesling Silver
Tesco finest* Late Bottled Vintage Port Silver
Tesco finest* Vintage Champagne Grand Cru Silver
Tesco finest* Pouilly Fumé Silver
Tesco finest* Sancerre Silver
Tesco finest* Stellenbosch Sauvignon Blanc Silver
Tesco finest* Viña del Cura Rioja Gran Reserva Silver
Tesco finest* Limestone Coast Merlot Bronze
Tesco finest* Montagne St. Emilion Bronze
Tesco finest* Médoc Bronze
Tesco finest* Carmenère Bronze
Wairau Cove Chardonnay Bronze
Tesco finest* Alsace Gewürztraminer Bronze
Tesco finest* Cahors Malbec Bronze
Réserve De Tuguets Bronze
Tesco finest* Limestone Coast Shiraz Bronze
Tesco finest* Las Lomas Shiraz Bronze
Tesco finest* Châteauneuf du Pape Bronze
Tesco Old Vines Garnacha Bronze
Tesco finest* Chilean Organic Campo Lindo Sauvignon Blanc Bronze
Tesco finest* Quitralman Sauvignon Blanc Bronze
Wairau Cove Sauvignon Blanc Bronze
Tesco finest* Vinas del Rey Albariño Bronze
Tesco Vina del Cura Rioja Blanco Bronze
Tesco Chilean Merlot Commended
Tesco finest* El Recurso Block 18 Cabernet Sauvignon Commended
Tesco finest* Las Lomitas Merlot Commended
Tesco Claret Commended
Tesco Bordeaux Supérieur Commended
Tesco finest* Limestone Coast Chardonnay Commended
Tesco Australian Chardonnay Commended
Tesco Chilean Chardonnay Commended
Tesco finest* Swartland FairTrade Chenin Blanc Commended
Riesling Kalkstein Commended
Tesco finest* Sancerre Rosé Commended
Tesco Val De Loire Rosé Commended
Tesco Spanish Garnacha Rosé Commended
Tesco finest* South African Malbec Commended
Tesco finest* Côtes de Gascogne Commended
Tesco finest* Bourgogne Hautes Côtes de Nuits Commended
Tesco finest* Central Otago Pinot Noir Commended
Tesco finest* Pinot Noir Commended
Wairau Cove Pinot Noir Commended
Tesco finest* South African Pinotage Commended
Tesco finest* Saint Chinian Commended
Tesco Côtes Du Rhône Villages Commended
Tesco finest* South African Shiraz Commended
Tesco finest* English Sparkling Commended
Tesco finest* Valdobbiadene Prosecco Superiore Commended
Tesco Australian Semillon Chardonnay Commended
Tesco Loire Sauvignon Blanc Commended
Tesco Marlborough Sauvignon Blanc Commended
Tesco finest* Marlborough Sauvignon Blanc Commended
Tesco finest* Ribera del Duero Reserva Commended
Tesco Spanish Tempranillo Commended
Tesco Vina de Cura Rioja Commended
Wairau Cove Pinot Grigio Commended

We are a team of 480,000 in 11 markets dedicated to serving shoppers a little better every day.

For more information please contact the Tesco Press Office on 01707 918 701

Source: Tesco

###