StubHub to continue to serve as the Official Fan to Fan Ticket Marketplace of MLB.com and Major League Clubs

StubHub to continue to serve as the Official Fan to Fan Ticket Marketplace of MLB.com and Major League Clubs

 

The agreement extends StubHub’s partnership as the official fan to fan ticket marketplace of MLB.com and MLB clubs.

San Jose, CA, 2017-Nov-20 — /EPR Retail News/ — StubHub, the world’s largest ticket marketplace, and Major League Baseball (MLB) today (Nov 17, 2017) announced that they have reached a five-year renewal for StubHub to continue to serve as the Official Fan to Fan Ticket Marketplace of MLB.com and the 30 Major League Clubs. Terms of the agreement were not disclosed.

The renewal builds on the partnership that originally began in 2007. This new agreement will provide StubHub with an exclusive ticketing integration with MLB.com and the 30 clubs, providing baseball fans with a secure and seamless experience to buy and sell MLB tickets. The new deal also represents a renewed commitment to develop new ticketing technology, as well as to deploy 10+ years of combined data to enhance the ticketing and fan experience.

“Our long-standing partnership with MLB and the clubs has been marked by consistent and powerful innovation to best serve the fans,” said StubHub General Manager, North America, Perkins Miller. “With this investment, StubHub and MLB will continue to combine forces to enhance the game-day experience, as we work even more closely with our 30 club partners.”

“StubHub has been a valuable partner for our teams and their fans over the past decade, consistently demonstrating agility to adapt quickly in an ever-changing environment,” said Noah Garden, Executive Vice President, Business for Major League Baseball. “Their commitment to continue serving our teams and fans with a secure, reliable ticketing solution rooted in innovation remains a key ingredient for our partnership to deliver on its promise for the next five years.”

With the agreement, all MLB tickets will be fully integrated with the StubHub platform, providing fans the ability to resell and purchase tickets with confidence and ease. In addition to the ticketing integration, StubHub’s innovative technology also provides tools for customers, including pricing guidance for sellers and panoramic 360-degree virtual view-from-seats for buyers.

Through its partnership with MLB, StubHub will receive marketing and sponsorship benefits, including use of official MLB and club marks in various online, media and digital assets, plus outfield wall and home plate rotational signage at MLB venues.

Contact:

(408) 376-7400
press@ ebay.com

Source: eBay

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StubHub becomes the “NFL Authorized Ticket Resale Marketplace” beginning 2018-2019 season

StubHub becomes the “NFL Authorized Ticket Resale Marketplace” beginning 2018-2019 season

With this industry-leading change, StubHub will make it even easier for NFL fans to buy and sell tickets through a host of innovative technologies.

San Jose, CA, 2017-Oct-26 — /EPR Retail News/ — Today (Oct 23, 2017), StubHub announced a multi-year agreement with the National Football League designating StubHub as the “NFL Authorized Ticket Resale Marketplace” beginning with the 2018-2019 season. With the NFL’s recently announced open ticket marketplace, StubHub will be directly integrated with the primary ticketing systems of the League and its clubs, providing an official, safe and seamless way for fans to buy and sell NFL tickets on any digital device.

“We are thrilled that the NFL has chosen StubHub’s massive, industry-leading marketplace to give its fans a seamless and reliable ticketing experience,” said Perkins Miller, GM North America of StubHub.  “We applaud the NFL for being among the first professional sports leagues to provide its fans more choices than ever when it comes to buying and selling tickets.”

“Our goal is to give our fans as many safe, secure options as possible to buy official NFL tickets and to simplify the purchasing process,” said Brian Lafemina, the NFL’s Senior Vice President of Club Business Development. “Partnering with StubHub, a site where many NFL fans buy and sell NFL tickets was a logical step for us and we look forward to working with them to continue to make the NFL ticketing process as seamless as possible.”

Today’s announcement represents the first time that the NFL has permitted an independent marketplace to integrate directly into the primary ticketing systems of its 32 clubs. StubHub, the world’s largest ticketing marketplace, has the most ticketing integrations across the sports industry with exclusive partnerships with more than 90 teams across Major League Baseball, the NBA, NHL, MLS and dozens of leading NCAA school teams.

While the NFL is allowing other ticketing marketplaces to integrate into their primary platform, StubHub will be granted certain exclusive marketing rights and benefits. StubHub will also partner with the NFL to provide insights on customer data as well as jointly work on research to enhance the event-going experience.

With this industry-leading change, StubHub will make it even easier for NFL fans to buy and sell tickets through a host of innovative technologies, including pricing guidance, best value recommendation and panoramic 360-degree virtual view-from-seats.

NFL tickets sold on Stub Hub will now be officially validated by the primary issuer, giving fans an even more seamless and safe ticket-buying experience.

ABOUT STUBHUB

At StubHub, our mission is simple: help fans find fun. We connect fans with their favorite teams, shows and artists and introduce them to the ones they’ll love next. As the largest ticket marketplace in the world, we enable fans to buy and sell tickets to tens of thousands of events, whenever they want, through our desktop and mobile experiences, including our StubHub app for iPhone, iPad, Apple Watch and Android. Offering a superior fan experience at its core, StubHub reinvented the ticket resale market in 2000 and continues to lead it through innovation. Our industry firsts include the introduction of the first ticketing application, the first interactive seat mapping tool and the first live entertainment rewards program, Fan Rewards™. Our business partners include more than 130 properties in MLB, NBA, NHL, MLS and NCAA, plus AEG, AXS and Spectra Ticketing & Fan Engagement. With the acquisition of Ticketbis in August 2016, throughout the world, StubHub provides the total end-to-end event going experience. StubHub is an eBay company (NASDAQ: EBAY). For more information on StubHub, visit StubHub.com or follow @StubHub on TwitterFacebook and Instagram or YouTube.com/StubHub.

Contact:
(408) 376-7400
press@ ebay.com

Source: eBay

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StubHub launches enhanced suite of tools for ticket sellers in North America

StubHub launches enhanced suite of tools for

 

The new price setting recommendation tool dubbed “pricing assistant,” makes the process to sell tickets easier and more successful than ever before.

San Jose, California, 2017-Jun-05 — /EPR Retail News/ — StubHub, the world’s largest ticket marketplace, launched an enhanced suite of tools for ticket sellers in North America, including a new price setting recommendation tool dubbed “pricing assistant,” making the process to sell tickets easier and more successful than ever before.

The new pricing assistant tool is now live within StubHub’s simple and guided step-by-step ticket listing process, in which sellers are informed about how to set pricing based on the best chance of making a sale, with the capability to easily adjust list prices and respond to the market dynamics with a few clicks, on any device – on the StubHub mobile app or desktop – anytime, anywhere.

“Our new seller tools are part of StubHub’s strategic journey to develop the simplest and most intuitive ticket listing and successful selling process for our customers,” said StubHub General Manager of North America Perkins Miller. “Pricing assistant and the tools supported within it are part of StubHub’s mission to innovate with technology to ultimately enable fans to connect with others and the live events they love.”

The pricing assistant tool uses algorithms based on the industry’s most sophisticated data from StubHub’s 15-year history, merging seat and section pricing data, recent transactions for listings of similar value and event type, plus current market activity.

Accompanying the new price recommendation tool are email alerts – and coming soon, push notifications – to help sellers quickly respond to the market and adjust pricing to increase their chance of selling tickets.

Finally, other developments to make the selling process even easier include a new seller landing page, now live with how-to-list-your-tickets instructional videos, as well as updated map and market activity pages within the sell flow process, providing sellers the most thorough and transparent view of ticket pricing and market value to better inform the entire listing process.

Contact:
(408) 376-7400

Source: eBay

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