Whole Planet Foundation launches its Annual Prosperity Campaign on March 1

AUSTIN, Texas, 2018-Feb-23 — /EPR Retail News/ — On Thursday, March 1, Whole Planet Foundation launches its Annual Prosperity Campaign to alleviate poverty around the globe for the world’s poorest people – mostly women – living in communities where Whole Foods Market® sources products. This year’s campaign goal is to raise $3 million to increase the foundation’s current reach of 72 countries and 16 U.S. cities.

“Shopper generosity during the Annual Prosperity Campaign is tremendous. Whole Foods Market customers are part of a global movement of empowering women to change their own lives through their own hard work,” said Joy Stoddard, Whole Planet Foundation development and outreach director. “A loan as small as $11 can shift a women’s self-perception and power her potential to see her own value, have the courage to become a businesswoman and generate income for herself and her family. This campaign enables us all to contribute.”  Because Whole Foods Market covers the foundation’s operational costs, 100 percent of every donation benefits microcredit clients.

The average first loan size supported by Whole Planet Foundation is $183 and the loans do not require a formal contract or collateral.  In some parts of the world where women are often marginalized with little say in decisions, these small loans make a mighty impact.  Microcredits cannot guarantee that a woman will escape poverty herself, but they provide a chance for her to become a participant in her community’s economy, improve her family’s living conditions, and increase nutrition and education for her children.

For example, Maimuna is a microcredit client of Whole Planet Foundation’s microfinance partner Reliance in The Gambia in West Africa.  Maimuna sells bread, dried fish and breakfast items in the village of Nyimina Dankunku where she lives with her family. With her loan of 5,000 Gambian Dalasis (about $117), Maimuna purchased ingredients for the food she prepares. On a good day, she can take home a profit of 300 Gambian Dalasis (about $6).  Microentrepreneurs in the United States run businesses including food carts, flower stands, artisan goods, mobile nail salons, and jewelry, shoes and clothing sales.

“Since 2006 we have funded 2.6 million microloans providing 14.5 million opportunities for a better life. The microfinance organizations we partner with are experts in poverty alleviation and we are seeing reductions in global poverty,” said Philip Sansone, Whole Planet Foundation president and executive director. “We couldn’t do this work without our generous supplier partners who have donated a remarkable ten million dollars for these critical efforts.”

Amplifying this year’s Prosperity Campaign, suppliers to Whole Foods Market are donating $1.2 million to fund 36,000 opportunities for low-income entrepreneurs around the world to change their own lives.  Suppliers donating $100,000 each include Allegro Coffee Company, Chobani, Frontier Co-op, Naked Juice, Papyrus-Recycled Greetings, and Wallaby. Suppliers donating $50,000 each include Alaffia, Bonafide Provisions, Boulder Brands, Hain Celestial, Hiball Energy, IZZE, ORGANIC INDIA, Sambazon, Seventh Generation, Traditional Medicinals and Weleda.

Learn more about the transformative power of microcredit at Whole Planet Foundation, watch the documentary Living On One Dollar to understand extreme poverty, and join the Prosperity Campaign in Whole Foods Market stores or online to power the potential of women entrepreneurs worldwide.

Contact:

SOmedia@wholefoods.com

Source: Whole Foods Market

Whole Planet Foundation announces its 2017 Prosperity Campaign; where small loans can help entrepreneurs create a better life

AUSTIN, Texas, 2017-Mar-01 — /EPR Retail News/ — On Wednesday, March 1, Whole Planet Foundation launches its 12th Prosperity Campaign, which funds microfinance organizations and microcredit loans to alleviate poverty in regions where Whole Foods Market® sources products. The organization’s focus is on women in the developing world, where small loans can help entrepreneurs create a better life. The campaign’s goal is to raise $3.2 million during the month of March to fund microcredit loans, increasing the foundation’s current reach of 15 U.S. cities and 69 countries.

Whole Foods Market shoppers can get involved by making donations at store checkouts or online at wholeplanetfoundation.org. Because Whole Foods Market covers all of the foundation’s operational costs, 100 percent of every dollar donated directly supports Whole Planet Foundation programs.

“The Prosperity Campaign is such an integral part of our work, not only because of the money we are able to raise, but because of the connections we make with Whole Foods Market customers who care about alleviating poverty,” said Joy Stoddard, Whole Planet Foundation development and outreach director. “A loan as small as $35 can change someone’s life and this campaign allows us all to contribute.”

Microcredit loans are small – outside the United States, the average first loan is $187. They do not require a formal contract or collateral. These microloans provide impoverished entrepreneurs with access to credit to create or expand home-based businesses that will generate income for their families.

For example, a woman who runs a small, roadside market stand selling tomatoes in Kasangati, Uganda can receive a business loan of 300,000 shilling (about $111). With her loan capital she is able to slowly add other types of produce to her stock. With the ability to purchase increased quantities, she is able to make a larger profit when she resells the goods, eventually repaying the loan and increasing her revenue to support herself and her family, as well as securing a second loan of 600,000 shilling (about $222).

When these funds are repaid, they remain in the community to generate additional loans. Whole Planet Foundation’s microfinance partners around the globe have a 97 percent repayment rate. To see profiles of microentrepreneurs supported by the foundation all over the globe, visit wholeplanetfoundation.org/support.

“Over the past 11 years, we have provided opportunities through microcredit loans to over 10.5 million people. The microfinance organizations we partner with offer loan programs, training and financial services that are imperative to business success for the self-employed poor,” said

Whole Planet Foundation president and executive director. “So much of this work is made possible by our generous supplier partners.”

As part of this year’s Prosperity Campaign, each of the following supplier partners has pledged to donate $100,000, or the equivalent of about 535 microcredit loans, to support the foundation’s work: Allegro Coffee Company, Frontier Co-op, Naked Juice, Papyrus-Recycled Greetings, So Delicious, and ZICO Coconut Water.

Alaffia, Hain Celestial, Hiball Energy, IZZE, Mamma Chia, ORGANIC INDIA, Rainbow Light, Reserveage Nutrition, Rishi Tea, Sambazon, Seventh Generation, Traditional Medicinals and truRoots® have each pledged $50,000, or the equivalent of about 265 microcredit loans, to alleviate poverty through Whole Planet Foundation.

To join the campaign, visit bit.ly/WPFProsperity2017 and donate today.

Contact:

Darrah Gist
darrah.gist@wholefoods.com
678.638.5888

Lauren Bernath
lauren.bernath@wholefoods.com
678.638.5805

Source: Whole Foods Market

Whole Foods Market to host Poverty is Unnecessary Day to mark Whole Planet Foundation’s 11th anniversary

AUSTIN, Texas, 2016-Oct-26 — /EPR Retail News/ — On Oct. 25, Whole Foods Market will host Poverty is Unnecessary Day to commemorate Whole Planet Foundation’s 11th anniversary and celebrate the nonprofit’s work to alleviate poverty worldwide through microcredit. Select Whole Foods Market stores will host events, supplier donor product demos and will give away prizes via social media to spotlight the foundation’s Poverty is Unnecessary Fund® partners, who have collectively committed to donating $200,000.

New to this year’s celebration, Whole Planet Foundation will partner with multiple stakeholders to host a 25-hour online fundraiser with a goal of $10,000 to empower microentrepreneurs around the world with the opportunity for a better life. Starting at 11 p.m. CDT on October 24 through midnight on October 25, online donors who contribute at wholeplanetfoundation.org will receive special digital coupons from Whole Foods Market supplier partners.

Since its inception, Whole Planet Foundation has funded more than $58 million in small loans to microentrepreneurs living below the poverty line in 14 cities in the U.S. and 67 other countries. In total, the foundation has funded 1.5 million microloans creating 8.4 million opportunities for people around the globe to lift themselves and their families out of poverty.

“As the anniversary of the day Whole Foods Market shoppers created the seed capital for Whole Planet Foundation, Poverty is Unnecessary Day is a reason for millions around the world to celebrate an opportunity for a better life,” said Philip Sansone, president and executive director for Whole Planet Foundation. “On this day we also honor our Poverty is Unnecessary Fund partners who play a significant role in helping us reach the world’s poorest people by contributing $25,000 a year to fund microloans.  Currently, the average first loan we fund in developing communities is $184. We are grateful to our donors for joining us in our mission.”

This year’s Poverty is Unnecessary Fund partners are Muir Glen, Greyston Bakery, LÄRABAR, Liberté, The Republic of Tea, Stacy’s, ONEHOPE Foundation, WTRMLN WTR, VOSS Water and Steaz.

On Oct. 25, 2005, Whole Foods Market seeded Whole Planet Foundation with a company wide Community Giving Day. On that day, Whole Foods Market stores donated 5 percent of the day’s net sales, resulting in $525,000 to launch the foundation’s poverty alleviation programs in communities where the company sources products.

Shoppers interested in participating in Poverty is Unnecessary Day and getting involved with Whole Planet Foundation can join the 25-hour fundraiser and visit wholeplanetfoundation.org.

Contact:

Darrah Gist
darrah.gist@wholefoods.com
678.638.5888

Lauren Bernath
lauren.bernath@wholefoods.com
678.638.5805

Source: Whole Foods Market

Whole Foods Market celebrates Poverty is Unnecessary Day to commemorate 10th anniversary of Whole Planet Foundation’s launch

Poverty is Unnecessary Day events to highlight key 2015 partners

AUSTIN, Texas, 2015-10-26 — /EPR Retail News/ — On Oct. 25, Whole Foods Market will celebrate Poverty is Unnecessary Day in commemoration of the 10th anniversary of Whole Planet Foundation’s launch. Select Whole Foods Market stores will host scavenger hunts, product demos, documentary screenings, and will give away prizes via social media to spotlight the foundation’s Poverty is Unnecessary Fund® partners, who collectively have donated $375,000 this year.

In the past decade, Whole Planet Foundation has funded more than $67 million in small loans to microentrepreneurs in 14 U.S. cities, and in 67 other countries, with 1.2 million microloans. In total, the foundation has supported 6.3 million people, giving them the chance to lift themselves and their families out of poverty.

“What a great opportunity to celebrate the 10th anniversary of the day Whole Foods Market and its shoppers created the seed capital for Whole Planet Foundation, and to celebrate our Poverty is Unnecessary Fund partners for furthering our ability to reach the world’s poorest people,” said Philip Sansone, president and executive director for Whole Planet Foundation. “The current first average microloan size in the developing world is $187, which a family can use to begin its climb out of poverty. Together we can all invest in a future without poverty. We are grateful to our donors for joining this mission.”

This year’s Poverty is Unnecessary Fund members are Café Spice, CLIF Bar, CorePower Yoga, Feelgoodz, Food Should Taste Good, Greyston Bakery, Jarrow, LÄRABAR, Liberté, Mamma Chia, Mrs. Meyer’s Clean Day, Navitas Naturals, Nubian Heritage, ORGANIC INDIA, The Republic of Tea, Stacy’s, and Steaz.

On Oct. 25, 2005, Whole Foods Market seeded Whole Planet Foundation, whose mission is to alleviate global poverty through microcredit, with a companywide Community Giving Day. On that day, Whole Foods Market stores donated 5 percent of the day’s net sales, resulting in $525,000 to launch the foundation’s poverty alleviation programs in communities where the company sources products.

Shoppers interested in participating in Poverty is Unnecessary Day can visit their local Whole Foods Market store page for a list of events happening in their community. For more information about Whole Planet Foundation, visit wholeplanetfoundation.org.

Philip Sansone
President and Executive Director, Whole Planet Foundation

Philip is the President and Executive Director of Whole Planet Foundation, overseeing operations, programmatic direction and financial management.

SOURCE:  Whole Foods Market

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Whole Foods Market celebrates Poverty is Unnecessary Day to commemorate 10th anniversary of Whole Planet Foundation’s launch

Whole Foods Market celebrates Poverty is Unnecessary Day to commemorate 10th anniversary of Whole Planet Foundation’s launch

Whole Planet Foundation now with 1 million microloans funded worldwide

AUSTIN, Texas, 2015-5-28 — /EPR Retail News/ — Whole Planet Foundation has now funded 1 million microloans worldwide, empowering impoverished individuals in 65 countries to start or expand a home-based business.

Launched in 2005 by Whole Foods Market, Whole Planet Foundation alleviates poverty in communities where the grocer sources products. Less than a decade later, the foundation has granted more than $64 million to microfinance partners across four continents, serving a total of more than 5 million people.

“With no collateral, credit history or a contract required, microloans offer many people something they’ve never had before – a chance to take their future into their own hands and gain financial independence,” said Philip Sansone, president and executive director for Whole Planet Foundation. “That impact extends far beyond the individuals receiving loans. It improves the quality of life for their family and most important, it can break the cycle of poverty for future generations.”

Microloans have helped low-income entrepreneurs, mostly women, start or expand a variety of businesses, including artisan goods, prepared foods and food carts, small shareholder agriculture, livestock, at-home bakeries and flower stands. For more information about Whole Planet Foundation, or to make a donation, visit www.wholeplanetfoundation.org.

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Whole Foods Market events to raise more than $4.6 million for global poverty alleviation as part of Whole Planet Foundation’s 2015 Prosperity Campaign

AUSTIN, Texas, 2015-4-24 — /EPR Retail News/ — From concerts to craft fairs, shoppers took part in thousands of Whole Foods Market events to raise more than $4.6 million for global poverty alleviation. The events were all part of Whole Planet Foundation’s 2015 Prosperity Campaign to boost awareness and support for microlending projects worldwide.

“Microcredit offers low-income individuals real, viable means for escaping the cycle of poverty, because it empowers them with the opportunity to take charge of their own life and financial future,” said Philip Sansone, president and executive director of Whole Planet Foundation. “With a loan of $200, a microcredit client can start or expand a home-based business, gain financial independence and carve a path for a better life for herself and her entire family.”

In addition to attending events, shoppers made donations from pocket change to full microcredit loan amounts at store checkouts and online. For the first time, online donors were able to view the overall impact of their generosity in specific geographic regions via Whole Planet Foundation’s Power of One tool. Donors could see how many people their contributions will impact over several decades as loans are repaid and re-loaned again and again in North America, Central America and the Caribbean, South America, Africa, Asia and the Middle East.

Because Whole Foods Market covers 100 percent of the foundation’s operating costs, every penny of the $4.6 million raised will go directly to benefiting microentrepreneurs in countries where the company sources products.

To date, through $62 million in grants to microfinance partners worldwide, Whole Planet Foundation has funded 1 million microloans to individuals in 62 countries across four continents, serving a total of 5 million people.

For more information about the foundation or upcoming fundraising opportunities, visit wholeplanetfoundation.org.

Experts:

Joy Stoddard

Executive Partnership Development and Internal Programs Director, Whole Planet Foundation

Joy joined Whole Foods Market in 2000 and Whole Planet Foundation in 2006. She develops strategic partnerships, fundraises for microcredit, and connects Whole Foods Market shoppers, suppliers and team members to Whole Planet Foundation.

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Whole Foods Market events to raise more than $4.6 million for global poverty alleviation as part of Whole Planet Foundation’s 2015 Prosperity Campaign

Whole Foods Market events to raise more than $4.6 million for global poverty alleviation as part of Whole Planet Foundation’s 2015 Prosperity Campaign

Whole Foods Market’s “Beauty in All Beings” event to support the foundation’s micro-lending programs in 62 countries

ANAHEIM, Calif., 2015-3-12 — /EPR Retail News/ — More than 520 women will have a chance to lift themselves out of poverty through microcredit, thanks to Whole Foods Market’s “Beauty in All Beings” event,held Friday, March 6, at Expo West in Anaheim, Calif.

Whole Foods Market hosted the benefit event in partnership with thinkThin and 22 other natural and organic brands to raise awareness and funds for Whole Planet Foundation, whose mission is to alleviate global poverty through microcredit. One hundred percent of the $100,000 raised will go to support the foundation’s micro-lending programs in 62 countries, including the U.S. The dollars raised are enough to fund 523 new loans to help an estimated 2,615 people worldwide.

“We are proud to feature Whole Foods Market’s apparel suppliers in this fashion show that directly benefits Whole Planet Foundation,” said Maren Giuliano, executive global Whole Body coordinator at Whole Foods Market. “One of our company’s core values is to create win-win partnerships with our suppliers, and this event is the perfect example of how our suppliers go above and beyond to support our foundation’s mission.”

Whole Foods Market co-CEO Walter Robb opened the event, followed by Whole Planet Foundation advisory board member Magatte Wade and Whole Planet Foundation’s executive director, Philip Sansone.

The show featured several brands, including Blessing Basket Project, Gaiam, Maggie’s Organics, PACT Apparel, prAna, Satva, Synergy Organic Clothing and Threads for Thought, with makeup and beauty support provided by Acure, Trilogy, Pacifica and Mineral Fusion. The show also featured a handful of items made with textiles from microcredit clients supported by Whole Planet Foundation and partners in Ghana, Guatemala, Thailand and Uganda. Some of the textiles were sourced by Whole Planet Foundation field team members, who dedicate their time to visiting microfinance partners and connecting with microcredit clients in their homes and businesses.

“By having skilled team members living and working in the communities where we support microcredit, we’re not only able to meet with microcredit clients face-to-face, but also bring their success stories home to share with all who support our cause,” Sansone said. “Showcasing the beautiful fabrics and tapestries created by women entrepreneurs we support through our microfinance partners was the highlight of Friday’s event. Whole Foods Market partners transformed these textiles into one-of-a-kind garments that really stole the show.”

The event was produced with support from thinkThin. Gold sponsors that donated $20,000 each included Hain Celestial (featured brands Alba Botanica, Avalon Organics and JÄSON), New Chapter and So Delicious. Silver sponsors that donated $10,000 each included Nordic Naturals and Nubian Heritage. Bronze sponsors that donated $5,000 each included ACURE, Burt’s Bees Baby, Cedar’s Mediterranean Foods, Gaiam, Golden Door, Gustus Vitae Salts & Spices, Lifefactory, Neocell, Paddywax, Papyrus-Recycled Greetings, SeaSnax, Seventh Generation, Threads for Thought, Wholesome Sweeteners and Zorbitz.

EXPERTS

Philip Sansone

President and Executive Director, Whole Planet Foundation

Philip is the President and Executive Director of Whole Planet Foundation, overseeing operations, programmatic direction and financial management.

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Whole Foods Market’s “Beauty in All Beings” event to support the foundation’s micro-lending programs in 62 countries

Whole Foods Market’s “Beauty in All Beings” event to support the foundation’s micro-lending programs in 62 countries

 

19 companies donate money to Whole Planet Foundation for microloans in 61 countries

Foundation’s $100,000 Fund and Supplier Alliance for Microcredit partners donate to fund microloans in 61 countries

AUSTIN, Texas, 2015-2-4 — /EPR Retail News/ — With generous donations to Whole Planet Foundation, 19 companies are joining forces in 2015 to help more than 29,000 people worldwide lift themselves out of poverty through microcredit.

As members of Whole Planet Foundation’s $100,000 Fund and Supplier Alliance for Microcredit, each company has pledged $100,000 or $50,000, respectively, to support the foundation’s poverty alleviation programs across Africa, Asia, Latin America, and in the U.S.

“More than 40 percent of the world’s population lives on less than $2.50 a day, so every penny makes a real impact,” said Philip Sansone, president and executive director of Whole Planet Foundation. “For a woman living in poverty, a $200 microloan is her ticket to a fresh start–a viable opportunity to gain financial independence and provide for her family. We are so thankful to our partners for recognizing the incredible power of microcredit and supporting our cause.”

Whole Planet Foundation was established by Whole Foods Market as a way to give back to the global communities where the natural and organic grocer sources products. The foundation provides grants to microfinance partners worldwide, and the partners then disburse those funds in the form of small loans to individuals with the greatest need in the local community. With no collateral, credit history or contracts required, and an average repayment rate of 97 percent, the model is accessible and highly successful.

To date, Whole Planet Foundation has authorized $60 million in loans and has funded more than $¬¬38 million in microfinance programs in 61 countries, positively impacting more than 4 million people worldwide.

Whole Planet Foundation’s 2015 partners:
$100,000 Fund:
• Frontier Co-op
• Living on One
• Papyrus-Recycled Greetings, (the first company to become a $100,000 Fund partner in 2014)
• Whole Foods Market

Supplier Alliance for Microcredit ($50,000):
• Alaffia
• Allegro Coffee Company
• Amazing Grass
• BlueAvocado
• Garden of Life
• Hain Celestial
• IZZE
• Naked Coconut Water
• OneSource Magazine Distribution, LLC
• Rescue Remedy
• Rishi Tea
• Sambazon
• Seventh Generation
• TEAS’ TEA
• thinkThin
• Traditional Medicinals

For more information about Whole Planet Foundation and its $100,000 Fund and Supplier Alliance for Microcredit partners, visit wholeplanetfoundation.org.

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19 companies donate money to Whole Planet Foundation for microloans in 61 countries

19 companies donate money to Whole Planet Foundation for microloans in 61 countries