Benchmark enables retailers to compare their in-store merchandising practices to those of their peers

In-depth, quantitative analysis of retail organizations reveals the common merchandising practices of high-performing retailers

BOSTON, 2017-Jan-17 — /EPR Retail New/ — One Door, the leading provider of cloud-based merchandising execution software for retail, today announced the establishment of the first-ever Merchandising Execution Maturity Benchmark. Based on research guided by One Door, the Benchmark enables retailers to compare their in-store merchandising practices to those of their peers.

“To attract new and repeat customers retailers must improve in-store experience, including introducing products and promotions more quickly, delivering localized experiences, and ensuring that products are easy to discover and buy,” said E.Y. Snowden, CEO of One Door. “As retailers look to improve their merchandising processes to achieve this, our Merchandising Execution Maturity Benchmark provides a first of its kind tool for identifying their alignment to industry best-practices.”

To create the Benchmark, One Door surveyed the in-store merchandising execution of 250 retailers across multiple industry segments and geographies. From these results, One Door was able to identify 5 levels of merchandising execution maturity, with the majority (53%) of responding organizations executing at a Level 3 maturity, 21% at Level 4, and only 6% at Level 5 (highest).

One Door research revealed interesting common themes among Level 4 and 5 respondents, including:

  • Merchandisable store space is captured digitally, frequently updated, and centrally maintained;
  • Merchandising strategies and product assortments are highly localized with placement decisions driven by data;
  • Stores can order merchandising materials and submit feedback to headquarters directly through digital applications;
  • Headquarters sends merchandising directives more frequently;
  • Merchandising directives are assigned to a specific person or group within the store and task compliance is tracked as a key performance indicator;
  • Employees are confident in their knowledge of merchandising policies and processes, earning bonuses as incentives for successful merchandising

The full survey report can be found here: http://info.onedoor.com/MX-Survey-Brief.html

Retailers are invited to take the assessment and determine their Benchmark level by visiting: http://merchandisingmatters.com. Participating retailers will be given their assessment and comparison to the surveyed group averages upon completion.

About One Door

One Door is the leading provider of cloud-based merchandising software, optimizing merchandising execution at each store for the world’s leading brands. One Door is privately held, based in Boston, and led by an experienced team of retail and technology visionaries.

Merchandising Cloud is the only application that combines product and promotional merchandising with store information, providing each store with a unique, unified, and interactive merchandising plan.

SOURCE: One Door

RBM Technologies is now One Door and launches new web presence, new brand assets, and a brand awareness campaign

One Door

BOSTON, 2016-Dec-06 — /EPR Retail News/ — RBM Technologies, the leading provider of cloud-based merchandising execution software for retail, announced that it is changing its name to One Door. Today’s announcement caps a three year transformation of the Company including new capitalization, a new leadership team, a global sales and support organization, and re-architecture of their unique Software-as-a-Service application. Effective today, the Company is launching a new web presence, new brand assets, and a brand awareness campaign.

“Our new name ‘One Door’ speaks to the soul of a company that has harnessed  technology to simplify how stores deliver a consistently superior customer experience,” said E.Y. Snowden, CEO of One Door. “One Door’s application brings together merchandising, marketing, supply chain, and store teams across thousands of retail doors. We localize product and promotional merchandise for each unique store, delivering store-specific, interactive merchandising plans to mobile devices in the hands of retail associates. The result is that large retailers can manage merchandising in multiple diverse locations as though they were just one door.”

In a world where customers can choose from many retail channels, delivering an immersive in-store experience demands merchandising excellence. One Door’s Merchandising Cloud application is the only application that combines product and promotional visual merchandising with a precise digital model of each store, enabling large retailers to localize merchandising execution across thousands of locations. With Merchandising Cloud, retailers can:

  • Capture and manage each store’s unique attributes;
  • Build new merchandising campaigns to place product and promotional content;
  • Communicate between HQ and stores with a collaborative 2-way platform;
  • Execute in-store using an interactive, visual presentation of each store’s unique environment; and
  • Analyze status of merchandising completion and success of each SKU, fixture, store and campaign.

One Door’s customers take advantage of these unique capabilities to accelerate product and promotional campaigns, localize merchandising for each store, and let store teams spend more time with customers. The result is higher sales conversion, lower cost, and faster response to market trends.

The One Door brand will be promoted to drive awareness of the Company’s sales and support capabilities around the globe. A brand awareness campaign, including new digital assets and merchandising execution thought leadership, will launch in advance of the National Retail Federation’s Big Show in January of 2017.

###

Celerant Command Retail Lands “Five-Star” Rating By CPA Advisor POS Review

Staten Island, NY, 2015-3-24 — /EPR Retail News/ — CPA Practice Advisor has conducted its 2015 review of Command Retail, and the result is a full five out of five star rating, noting its excellent system customization, E-Commerce integration, and managing multiple locations and warehouses. Command Retail scored highly across each category, including Basic System Functions, Specialized Features/Services, Tracking/Reporting, Integration/Import/Export and Help/Support.

“We are very proud to be recognized with such high marks yet again by a trusted source such as CPA Practice Advisor,” said Ian Goldman, CEO of Celerant Technology. “Our vision for Command Retail is to enable our clients to improve efficiency at the point of sale, as well as all aspects of their retail operation. This review – and the high rating – speaks to that vision.”

Within the review, Command Retail was noted for its “complete GL functionality” and “easy integration with FedEx, UPS and USPS, for easy shipping management.” The CRM module was praised for allowing “retailers to offer their customers loyalty cards or club memberships, enabling them to track customer buying habits, while offering loyal customers special pricing or targeted sales.” The custom reporting options was also highlighted for the ability to track customer demographics and other user-defined data.

Celerant Command Retail provides retailers with a complete software solution that is a single retail platform, including point of sale, integrated E-Commerce/M-Commerce, accounting, business intelligence, inventory control and fulfillment. Command Retail also offer integrations with professional third-party accounting software, including QuickBooks, MAS 90, and Great Plains.

To learn more Celerant Technology and Command Retail, visit www.Celerant.com.

Contact-Details: Jason Kennedy
Marketing Communications Manager
Phone: 718-351-2000 x456

Via EPR Network