PAMS supports the launch of the Great New Zealand Baking Book

Auckland, New Zealand, 2016-Apr-06 — /EPR Retail News/ — Following on from the huge success of the Great New Zealand Cookbook, this year PAMS is supporting the launch of the Great New Zealand Baking Book. Celebrity chefs and bakers from around the country have lent their favourite baking recipes to this delightful book with proceeds going towards the charity, KidsCan.

The Great New Zealand Baking Book is packed full of everyone’s favourites recipes from rocky road to Russian fudge; chocolate chippies to custard squares, this ultimate collection of Kiwi baking contains 160 recipes from sixty of our finest bakers such as Jo Seagar, Lauraine Jacobs, Dean Brettschneider, Tui Flower and Simon and Dame Alison Holst, through to rising stars such as Hannah Horton, Sam Mannering and Eleanor Ozich.

Rod Gibson, General Manager, Pams says, “We are delighted to be involved in such an iconic cook book. It is very fitting that we supplied all the baking goods for this recipe book, as Pams very first products were baking powder and custard powder.”

The cookbook  is divided into seven sections: ‘Muffins, Scones & Pastries’, ‘Baked Desserts’, ‘Sweet Treats’, ‘Cakes & Loaves’, ‘Savoury Snacks’, ‘Biscuits & Slices’ and a wholesome ‘Not-So-Naughty’ section with a range of healthy treats from nutrition gurus such as Nadia Lim and Megan May.

Sales of The Great New Zealand Baking Book will benefit New Zealand charity KidsCan, which will receive a portion of the proceeds to support the Food for Kids programme and to help teach New Zealand children baking skills to share with their families at home.

Sure to become a well-loved, scuffed, stained and dog-eared ‘go-to’ baking book for years to come, The Great New Zealand Baking Book will be launched on Monday 21 March 2016.

Foodstuffs Own Brands Ltd
95 May Road, Mt Roskill, Auckland 1041
PO Box 27-480, Mt Roskill, Auckland 1440
DX Box CX 15021, Mt Roskill, Auckland 1440
Phone: +64 9 621 0508
Fax: +64 9 621 0987