MIAMI, 2017-Feb-17 — /EPR Retail News/ — Perry Ellis International, Inc. announced today ( Feb. 16, 2017 ) it has entered into a license agreement with Roffe Accessories, Inc. granting rights to design and distribute handbags, small leather goods, cold weather accessories, hats, scarves and cover-ups under the Rafaella™ brand in the US and Canada. The new line will be distributed in department stores, specialty retail stores and online with a product launch scheduled for Fall 2017.
Rafaella™ is the brand women rely on for fashion that fits and flatters her shape, her sense of style, her life. Since 1982, Rafaella has focused on understanding the needs of the modern woman who leads an on-the-go lifestyle. With this in mind, Rafaella offers apparel that has superior fit, that feels good, and that goes easily from day to night, work to play. Staying in step with what’s on-trend, Rafaella makes it easy to create looks that inspire and empower today’s woman, whether she’s a petite or plus size.
“Our ability to offer a wide-range of women remarkable quality, fit and figure-flattering fashion across many product categories and classifications has added to the success of the Rafaella brand,” commented George Feldenkreis, Executive Chairman of Perry Ellis International. “We are excited to collaborate with Roffe on this project.”
“We are thrilled to add Rafaella to our portfolio of brands,” remarked Roffe Accessories, Inc.’s President, Murray Roffe. “We have developed a great collection of fashion handbags and accessories that exemplify the core values of the Rafaella brand: sophisticated styling, innovative design, quality fabrics and functional benefits.”
For more information about Perry Ellis International, Inc. and the company’s entire portfolio of brands, please visit www.PERY.com.
About Perry Ellis International
Perry Ellis International, Inc. is a leading designer, distributor and licensor of a broad line of high quality men’s and women’s apparel, accessories and fragrances. The Company’s collection of dress and casual shirts, golf sportswear, sweaters, dress pants, casual pants and shorts, jeans wear, active wear, dresses and men’s and women’s swimwear is available through all major levels of retail distribution. The Company, through its wholly owned subsidiaries, owns a portfolio of nationally and internationally recognized brands, including: Perry Ellis®, Original Penguin® by Munsingwear®, Laundry by Shelli Segal®, Rafaella®, Cubavera®, Ben Hogan®, Savane®, Grand Slam®, John Henry®, Manhattan®, Axist®, Jantzen® and Farah®. The Company enhances its roster of brands by licensing trademarks from third parties, including: Nike® and Jag® for swimwear, and Callaway®, PGA TOUR®, and Jack Nicklaus® for golf apparel. Additional information on the Company is available at http://www.pery.com.
About USA Apparel Group
Roffe Accessories is a men’s and women’s wholesale apparel company located in New York City. Founded in 1989 by Murray Roffe, Roffe Accessories started as a neckwear and accessory company and diversified its business in 2002 into men’s and women’s apparel. Today Roffe Accessories is one of the leaders in the industry and is known for its innovations in both men’s and women’s apparel and accessories.
Roffe Accessories designs and markets to the luxury market in men’s and women’s woven shirts, belts, wallets, scarves and neckwear under several brands that include Duchamp, XMI, Bermuda Style, and 1 like no other. We are also proud to license brands such as English Laundry, Haines and Bonner, Nicole Miller and Beau Brummel.
212-213-1440 Ext. 717
Source: Perry Ellis International, Inc./globenewswire