- Advance Auto Parts driver COURTNEY FORCE to drive the No. 6 Big Machine Records funny car at the Auto Club NHRA Finals
Courtney Force’s Funny Car to Feature Big Machine Records’ Taylor Swift’s reputation Album Cover
BROWNSBURG, IN, 2017-Nov-09 — /EPR Retail News/ — John Force Racing (JFR) announced today (November 7, 2017) that Advance Auto Parts driver COURTNEY FORCE will drive the No. 6 Big Machine Records funny car at the Auto Club NHRA Finals in Pomona, CA this weekend in her final bid for the 2017 Championship. Through JFR’s partnership with the powerhouse record label, the Chevrolet Camaro SS funny car will promote Big Machine Records’ 10-time GRAMMY® winner TAYLOR SWIFT’S highly-anticipated sixth studio album reputation, out Friday (11/10).
“I’ve had an incredible experience working with our partners Advance Auto Parts and Big Machine Records this season and am honored to drive the special Taylor Swift reputation funny car for our final race in Pomona,” Force said. My team and I are always playing her songs to get in the zone and prepare to battle it out against the boys on race day. I hope to finish out our season on a high note while promoting Taylor’s album release at over 330 mph and hopefully celebrating in the winner’s circle with my team on Sunday.”
No one is a bigger champion of Swift and Force than Big Machine Label Group President and CEO Scott Borchetta. “Having Taylor’s reputation album art on Courtney’s car for the NHRA Championship weekend, which also happens to coincide with the November 10 release, is the perfect match of two game-changers who are truly the best of the best,” said Borchetta.
“We are thrilled to partner with Scott Borchetta and Big Machine Records in helping launch Taylor Swift’s new album reputation by featuring it on Courtney’s Force’s Advance Auto Parts Chevy SS,” Advance Auto Parts Senior Vice President, Marketing, Insights and Analytics Yogi Jashnani said. “Big Machine is a valued partner of Advance and we look forward to seeing the Taylor Swift car in the winner’s circle on Sunday at Pomona.”
Like her pink breast cancer awareness car, Force had a hand in designing the Taylor Swift car.
“I had so much fun brainstorming with Brandon Baker on our JFR design team on how to bring Taylor’s reputation album cover to life on the Funny Car design,” Force said. “I hope everyone goes out and buys Taylor’s album and listens to it on their way out to the track, while cheering on our Advance Auto Parts team at the Auto Club Finals.”
ABOUT BIG MACHINE LABEL GROUP:
Led by Founder, President and CEO Scott Borchetta, the Big Machine Label Group encompasses Big Machine Records, The Valory Music Co., BMLG Records, Nash Icon Records and publishing company Big Machine Music as well as its own digital radio station, Big Machine Radio. BMLG artists include superstars Taylor Swift, Rascal Flatts, Reba McEntire, Florida Georgia Line, Thomas Rhett, Brantley Gilbert, Hank Williams Jr., Ronnie Dunn, Cheap Trick and Jennifer Nettles; chart-topping acts Justin Moore, Eli Young Band, Brett Young, Aaron Lewis, Midland, The Voice winner Danielle Bradbery; up-and-comers Carly Pearce, Delta Rae, The Cadillac Three, Drake White, Tucker Beathard, Tara Thompson, Alex Williams and Josh Phillips. BMLG also helms soundtracks for the hit TV show “NASHVILLE.” BMLG artists have received multiple GRAMMY, CMA, ACM, AMA, CMT, Teen Choice, MTV, Billboard, People’s Choice and Brit Awards. Big Machine is the first-ever American label to align with terrestrial radio for performance royalty rights for its artists and is an industry leader in fighting for artist, songwriter, publisher and record company rights. BMLG’s racing successes include the 2014 12 Hours of Sebring victory with Marino Franchitti, the 2015 Rolex 24 at Daytona overall victory with Tony Kanaan and back-to-back Indy 500 wins with the late Dan Wheldon and Dario Franchitti in 2011 & 2012, respectively. Currently Big Machine Records sponsors two of the three famed Force racing sisters, Courtney in the Advance Auto Parts Big Machine Records Chevrolet Funny Car, and Brittany in her Monster Energy Top Fuel Dragster. In addition to its roster of super star drivers, which also includes 2013 Indy 500 Winner and 2004 IndyCar Champion Tony Kanaan, Big Machine is the entitlement sponsor of the famed NASCAR 400-mile race at Indianapolis Motor Speedway through 2020. Visit BigMachineLabelGroup.com for more information.
ABOUT ADVANCE AUTO PARTS:
Advance Auto Parts, Inc. is a leading automotive aftermarket parts provider that serves both professional installer and do-it-yourself customers. As of July 15, 2017, Advance operated 5,073 stores and 131 Worldpac branches and employed 73,000 Team Members in the United States, Canada, Puerto Rico and the U.S. Virgin Islands. The Company also serves approximately 1,250 independently owned Carquest branded stores across these locations in addition to Mexico and the Bahamas, Turks and Caicos, British Virgin Islands and Pacific Islands. Additional information about the Company, employment opportunities, customer services, and on-line shopping for parts, accessories and other offerings can be found on the Company’s website at www.AdvanceAutoParts.com.
ABOUT JOHN FORCE RACING:
John Force Racing, Inc., based in Yorba Linda, Calif., and Brownsburg, Ind., is a professional sports dynasty, one that has earned 18 NHRA championships and claimed 258 professional victories in Funny Car (252) and Top Fuel (6). Led by team owner and driver John Force, a 16-time Funny Car Champion, 1996 Driver of the Year for all of American motor racing, 2011 International Motorsports Hall of Fame inductee, and driver of the PEAK Coolant and Motor Oil Chevrolet Camaro SS Funny Car, JFR is additionally comprised of Auto Club of Southern California Chevrolet Camaro SS driver Robert Hight, 2009 Funny Car champion and 2005 NHRA Rookie of the Year; Advance Auto Parts Chevrolet Camaro SS driver Courtney Force, 2012 NHRA Rookie of the Year; and Monster Energy Top Fuel Dragster driver Brittany Force, 2013 NHRA Rookie of the Year. For more information, please visit johnforceracing.com.
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Advance Auto Parts, Inc.
Attn: Investor Relations Department
2635 East Millbrook Road
Raleigh, NC 27604
For Media Relations questions please contact:
Advance Auto Parts, Inc.
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Source: Advance Auto Parts, Inc.